Leads the commercial organization during maternity cover, owning revenue, growth, profitability, planning, and commercial KPIs. Oversees DTC and e-commerce trading, CRM, retention, conversion, marketing performance, retail, wholesale, forecasting, and budgeting. Develops the commercial team, aligns brand and creative priorities, and coordinates cross-functional execution across markets. The role requires strategic judgment, hands-on problem-solving, and ownership of business results in a fast-growing international skincare company.