Lead development and execution of multi-channel marketing, communications, PR, and audience-development strategies to grow and diversify in-person and online audiences and revenue. Manage departmental operations, budgets, vendor relationships, and cross-functional collaboration; supervise year-round and seasonal staff; oversee digital, print, and public-relations initiatives; use CRM and analytics to set goals, measure outcomes, and support institutional priorities including multicultural and multilingual campaigns.

Provide customer service as parking attendants and golf cart drivers; direct and transport patrons; assist with event setup, tent and studio maintenance, weather plan activation, stage work calls, and facilities-related cleaning and support during a seasonal summer schedule.