Lead and execute integrated marketing campaigns for CRAFTSMAN+, creating content, managing email and website/SEO, enabling sales with collateral, and tracking performance to drive awareness, engagement, and pipeline for both SaaS and creative services.

Design and build interactive playable ads from concept to delivery using the PLAY no-code builder and AI tooling. Pitch and demo concepts, collaborate with production and clients, manage multiple projects, optimize campaign performance, and create supporting marketing/sales content.