Own Wallapop’s growth product strategy and roadmap for user acquisition and activation across app and web. Lead experimentation, funnel optimization, onboarding improvements, and metrics tracking from signup through initial transactions. Collaborate with engineering, design, data, and marketing teams while aligning paid and organic acquisition with in-product experiences. Use analytics, A/B testing, cohort analysis, and user insights to drive measurable growth and communicate results to stakeholders.

Lead Wallapop's experimentation practice: define standards and roadmap, introduce advanced statistical methods (CUPED, sequential testing, quasi-experimental designs), coach product teams on hypothesis and design, build training and playbooks, partner on platform/tooling and exposure logging, and design experiments for search, recommendations, personalization, marketplace dynamics, monetization, and trust & safety.

Lead a cross-functional team to define and execute the product roadmap, prioritize initiatives, collaborate with engineering, data science, design and operations, ensure product quality across platforms, analyze market and user feedback, monitor product performance, iterate to improve user experience and drive business growth.