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Drive retail sales by building relationships with local retailers, executing merchandising and promotional programs, stocking accounts, delivering sales presentations, collecting payments, and achieving territory distribution and volume goals while traveling daily within an assigned territory.

Sales lead managing an assigned beverage portfolio, spending ~80% in-market to drive revenue and market share through brand activations, merchandising, training, account planning, and supplier relationships. Conducts product presentations, consumer activations, staff education, market intel reporting, and coordinates with trade development and sales teams to execute brand plans and accelerate growth.