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Plan, build, launch, optimize and report on paid media campaigns across search, social, display and video. Conduct keyword, placement and creative testing, implement conversion tracking, QA campaign setups, manage budgets, provide performance insights, and collaborate with clients and internal teams to improve KPIs.

Lead creation and execution of integrated paid media programs (search, programmatic, paid social, possibly offline). Act as client-facing media authority, optimize campaign performance, produce reporting and analysis, coach media team members, and document agency strategy using major ad and analytics platforms.

Support paid search campaign execution and optimization across Google, Bing, Facebook, and display channels. Responsibilities include campaign setup, QA, reporting, data analysis, keyword/placement research, A/B testing of creatives, and ongoing optimization to improve performance while coordinating with internal and external partners.

Lead integrated digital and traditional paid media strategy and execution, manage and develop media teams, oversee cross-channel campaigns (SEM, programmatic, paid social), report on performance and program health, present insights to clients and leadership, and improve media methodologies and internal processes.

Lead strategy and execution for integrated digital and traditional paid media campaigns. Oversee cross-channel planning (SEM, programmatic, paid social, display), manage and develop media team, track campaign health and resourcing, present performance and recommendations to clients and leadership, and vet new media methodologies to improve service offerings.

Serve as primary client contact, make outbound calls to current customers, advise on local SEO and presence management, resolve client issues with internal teams, support account growth and media/SEO/web projects, and use Excel, CRM, and DAC proprietary AI tools.

Plan, build, launch, optimize and report on paid search, social, display, video and OLV campaigns. Perform keyword/ad testing, conversion tracking, QA, budget management, and provide performance insights and client communication.

Support setup, optimization, QA, reporting, and analysis of paid search and display campaigns across Google, Bing, Facebook and other platforms. Produce regular reports, run A/B tests, conduct keyword/placement research, and collaborate with partners to improve campaign performance.

Lead SEO and GEO strategy, perform technical audits, optimize on-page and off-page SEO, develop GEO strategies for generative AI/LLMs, structure content and schema for LLM ingestion, monitor visibility with SEO/GEO tools, report to account teams, and support new business and client-facing technical discussions.

The Senior Data Scientist will drive the development and implementation of advanced statistical methodologies, lead client consultations, and manage complex analyses, while providing innovative analytical solutions and mentoring team members.