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Develop and lead integrated B2B media strategies for enterprise clients across programmatic, paid social, SEM, trade publications, outdoor, and traditional channels. Translate marketing objectives into full-funnel media plans, oversee campaign execution and optimization, manage budgets and vendors, establish measurement frameworks, present recommendations to clients, and mentor media professionals. Collaborate with account management, demand strategy, creative, analytics, and channel teams to deliver measurable business results.

Leads paid search strategy, execution, optimization, budgeting, forecasting, testing, measurement, and client performance discussions across multiple B2B accounts. Translates business and revenue goals into SEM programs using Google Ads and Microsoft Ads, while partnering with analytics, creative, CRM, and marketing automation teams. Oversees campaign quality, tracking, reporting, team development, workflow improvements, account growth, and new business contributions.

Manage planning, scheduling, resourcing, budgeting, and delivery of integrated marketing projects. Coordinate cross-functional agency teams, client success partners, and clients to maintain realistic timelines, quality, scope, and profitability. Identify risks and roadblocks, manage workflows, communicate project status, and improve internal processes. The role supports marketing automation, media initiatives, and account-based marketing campaigns for B2B clients.

Coordinate integrated marketing projects from planning through closeout. Maintain schedules, assignments, documentation, budgets, timelines, milestones, and deliverables; track risks and dependencies; coordinate cross-functional resources; facilitate meetings; communicate status updates; support workflow consistency and process improvements; and escalate issues, delays, and capacity concerns. The role supports Client Success, Strategy, Media, Creative, and Marketing Technology teams in a remote, fast-paced agency environment.

Leads paid social strategy and performance across multiple B2B client accounts. Oversees LinkedIn, Meta, Reddit, ABM, retargeting, budgeting, testing, optimization, and measurement. Connects campaign performance to lead quality, account engagement, pipeline, and revenue. Manages senior client relationships, coaches team members, improves processes, partners cross-functionally, evaluates emerging platforms and AI tools, and supports business development and account growth.

Launches, manages, and optimizes paid media campaigns across programmatic, display, trade, out-of-home, and partner channels. Monitors pacing, budgets, bids, KPIs, and audience performance; prepares client reports and recommendations; coordinates with vendors, publishers, platforms, and internal stakeholders; supports campaign setup, trafficking, quality assurance, documentation, and activation. Uses AI-enabled tools for research, reporting, analysis, optimization, and efficient campaign execution.

Launches, manages, optimizes, and reports on paid media campaigns across programmatic, display, trade, out-of-home, experiential, and content channels. Tracks budgets, bids, pacing, KPIs, audience data, and performance trends; prepares client reports and recommendations. Coordinates with media vendors, publishers, technology platforms, and internal stakeholders while supporting campaign setup, trafficking, quality assurance, documentation, and AI-enabled research and analysis.

Leads integrated, performance-driven media strategies for complex B2B clients across digital and offline channels. Responsibilities include developing cross-channel plans, defining audience and investment strategies, guiding measurement and optimization, managing media planners and buyers, evaluating vendors and emerging platforms, negotiating media partnerships, and presenting recommendations to senior stakeholders. The role also builds scalable planning frameworks and collaborates with creative, analytics, demand strategy, client success, and project management teams.

Leads B2B paid media strategy and planning across global client accounts. Develops channel mixes, budgets, forecasts, KPIs, and measurement frameworks; advises clients; manages external activation partners; oversees campaign delivery and optimization; analyzes performance; identifies innovation opportunities; supports pitches, account growth, and agency thought leadership.

Leads client relationships and integrated B2B marketing engagements across paid media, demand generation, ABM, and cross-channel campaigns. Owns strategic alignment, client expectations, account health, scope, budgets, and organic growth opportunities while partnering with project management and specialist teams. Guides media and campaign discussions, translates business objectives into executable programs, surfaces delivery risks, and connects performance insights to client outcomes and account expansion.