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The role involves developing creative concepts for brand partnerships in main channel videos, ensuring quality, alignment with partner goals, and maintaining consistency across projects.

Lead Beast Industries' external communications, executive visibility, and social reputation strategy. Advise CEO and leaders, build governance and crisis frameworks, implement social listening and sentiment systems, oversee editorial and reputation response, manage agencies, partner cross-functionally, and mentor communications talent to strengthen brand trust and scale communications capabilities.

Lead communications strategy for Beast Industries' Consumer Goods portfolio, advising executives, managing agency partners, driving earned media and reputation management, supporting product launches, crisis planning, and cross-functional alignment to scale brand awareness and business impact.

Lead creative vision for viral video projects from concept through final edit. Pitch formats, lead writing and pre-production, direct on set, collaborate with production and talent, provide post-production notes, and ensure all production decisions align with the core creative vision and viewer retention goals.

Lead strategy, architecture, and operations for a modern, AI-first MarTech ecosystem. Build a privacy-safe customer data foundation, own platform roadmaps, govern systems (acquisition, recommendations, measurement), and scale teams across marketing operations, automation, customer data, and platform administration to drive measurable growth.

Lead PR strategies for Beast Industries' consumer goods, building media relationships, securing coverage, and collaborating with marketing teams.

Design, build, deploy, and operate production-grade ML systems and pipelines for a massive consumer audience. Own full lifecycle from data processing and feature engineering through training, validation, deployment, and monitoring. Drive ML infrastructure and architecture decisions, partner with product and data teams, optimize models against business metrics, and mentor engineers to ensure security, reliability, and compliance.

Lead quality and reliability for consumer-facing platforms by defining test strategy, SLOs/error budgets, CI/CD test gates, and observability. Own incident response, postmortems, and systemic remediation. Build foundational tooling (regression suites, load-testing, chaos harnesses) and guide teams on release-readiness and risk decisions while mentoring engineers in reliability practices.

Lead day-to-day marketing operations and go-to-market execution for Beast Industries' telecommunications and mobile business. Convert strategy into acquisition, lifecycle, retention, retail, CRM, partner, and campaign programs. Manage cross-functional launch readiness, measurement, optimization, and a team focused on subscriber growth and mobile marketing operations.

The Brand Creative role focuses on developing platform-native brand content for social media, ensuring alignment with audience engagement and brand objectives. Responsibilities include creative development, tracking performance, and collaborating with teams on campaigns.