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Lead sales, distribution, merchandising, and visibility for the Traditional On-Trade channel. Develop annual commercial plans, identify new business opportunities, manage promotions, collaborate with Marketing, monitor market/competitor activity, secure product displays, build customer relationships, ensure collections, and manage pricing to protect margins.

Prepare and submit TTB export documentation (TTB 5100.11), maintain export proof-of-delivery and monthly reconciliations, provide drawback documentation, secure month-end backup, maintain inventory records, resolve discrepancies, and support the Regulatory Compliance Manager and team on projects.