Top Senior Marketing Jobs in Washington, DC

Own AfterShip.com’s web strategy, roadmap, and performance to strengthen the brand, improve discoverability, increase conversion, and contribute to pipeline and revenue. Lead major web initiatives from strategy through launch, partner across marketing, creative, growth, product, and engineering, oversee experimentation and analytics, scale landing-page production, shape website messaging, and introduce AI-powered workflows for faster web production.

Lead client-facing marketing analytics projects using quantitative methods (MMM, multi-channel attribution, digital analytics, pricing/promotion, demand forecasting). Provide analyses, recommendations, presentations, and lead a team. Apply econometrics, statistical programming, database marketing, and customer-level analysis. Heavy travel (80–100%).

Use quantitative methods to assess offline and digital marketing impact. Provide analyses, recommendations, presentations and client-facing consulting. Perform project-based analytics: Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing & Promotion, and Demand Forecasting. Lead and develop a team. Role requires very frequent travel (80%–100%).

Lead strategy and execution of integrated recruitment marketing campaigns for federal, military, and law enforcement hiring. Advise stakeholders, manage cross-functional teams and vendors, oversee large budgets, optimize campaigns using data and KPIs, guide messaging and creative, and deliver executive reporting to drive candidate awareness, engagement, and hiring outcomes.

Leads paid search strategy, execution, optimization, budgeting, forecasting, testing, measurement, and client performance discussions across complex B2B accounts. Oversees Google Ads and Microsoft Ads programs, connects SEM activity to leads, pipeline, and revenue, partners with analytics and cross-functional teams, mentors SEM staff, improves processes, and supports pitches, renewals, and account growth.

Oversee cross-channel media strategy and planning for complex global B2B clients, including campaign recommendations, media plans, vendor relationships, budgets, analytics, optimization, billing, and KPI measurement. Serve as the primary media contact for clients and internal teams, present paid media strategies, identify actionable insights, and educate stakeholders on digital tactics. Manage, train, mentor, and evaluate media planners while helping advance the agency’s media capabilities.

Lead integrated cross-channel media strategies for global B2B clients, connect media investment to pipeline and revenue outcomes, advise senior stakeholders, oversee optimization and measurement, support account growth and pitches, and mentor media teams. The role also develops agency planning frameworks, best practices, partnerships, and cross-functional collaboration across strategy, creative, analytics, technology, media, and client services.

Lead marketing for the M&A, PE, and Capital Markets business unit: manage intake/prioritization of requests, pitches and proposals, digital and creative enablement, rankings submissions, practice-led events, content and bio stewardship, market research, lateral attorney onboarding, and supervise and develop direct reports while supporting hiring and performance processes.

Develop and execute investment marketing content and campaigns for private clients and institutional audiences. Create and maintain pitch books, presentations, commentaries, fact sheets, and thought leadership. Coordinate digital engagement (email, webinars, multimedia), support sales and client-facing teams, manage content workflows, approvals, and compliance, and track campaign performance. Collaborate with investment, product, research, and digital teams to translate complex investment ideas into clear, client-focused messaging.

Serve as strategic marketing lead for M&A, PE, and Capital Markets practice: develop directory and pitch strategies, market/competitive intelligence, GTM and content requirements, sponsorship ROI and event follow-up, oversee practice marketing materials, collaborate with content/creative and pursuits teams, and manage/mentor direct reports to drive business development outcomes.

The Manager of National & SME Growth will lead subscriber acquisition and audience growth initiatives, focusing on paid media strategies and data-driven decision-making to optimize growth across various channels and partnerships.

Coordinate and execute client-focused in-person and virtual events, manage logistics, vendors, budgets, registrations, sponsorships, client gifting and ticket programs, maintain records, collaborate across teams, and support event technology and post-event follow-up.

Lead strategy and execution of public sector marketing for Anthropic, positioning Claude for government audiences. Own GTM for product launches, messaging, content, events, sales enablement, and analytics to drive pipeline and adoption across federal, state, local, defense, and international government customers.

Lead Rover's upper-funnel media strategy and execution across TV, CTV/OTT, audio, OOH and programmatic. Own measurement (MMM, Geo-Uplift), large media budgets, agency relationships, and automation/AI-driven workflows to drive new-customer growth and operational efficiency. Collaborate with Brand and Marketing Data Science and translate complex measurement for executives.

Lead development and execution of integrated, omni-channel marketing strategies to drive audience growth, retention, and brand loyalty across Education and Advancement. Use audience insights and analytics to optimize campaigns, build measurement scorecards, manage creative execution and agencies, and recruit and mentor a marketing team. Partner cross-functionally to align long-term brand priorities with short-term acquisition and fundraising goals.

Produce short-form, video-first content for social, web, and email: shoot events and interviews, edit long-form conversations into social clips, create graphics and captions, publish and optimize content across channels, manage video assets, and collaborate on digital editorial strategy informed by analytics.

Lead product marketing for Socure's document verification solutions: define positioning, go-to-market plans, and sales enablement. Conduct market and competitor research, support launches, create customer-facing content and collateral, track performance metrics, and gather stakeholder feedback to inform product and marketing strategies.

Lead and execute marketing, communications, media relations, digital engagement, and advocacy strategies to grow audiences, strengthen brand and stakeholder engagement, support fundraising, and oversee a marketing team while managing budget, vendors, and KPIs.

Manage and execute marketing programs for litigation practice teams: coordinate team meetings, handle RFPs and proposal prep, maintain website and collateral, plan client events, support PR/communications and lateral integration, track practice activity, conduct competitive research, and assist group leadership on business development initiatives.

The Director of Engagement leads client strategy, manages relationships, directs integrated marketing strategies, and ensures successful program execution for a portfolio of clients.

Lead a small marketing team to plan and execute public sector events and ABM campaigns that drive pipeline and revenue. Build annual marketing plans, manage budgets and OEM relationships, coordinate cross-functional digital and offline tactics, run event production (on-site and virtual), track performance via dashboards, and manage agencies, hiring, and team priorities. Travel up to 30% to support sales activities.

Manage Public Sector sales marketing programs and events to drive pipeline and revenue. Lead a small team to plan and execute events, ABM and digital tactics, develop budgets and marketing materials, manage agencies and OEM relationships, track performance via dashboards, and support onsite sales activities. Collaborate cross-functionally with sales and marketing leadership and travel up to 30%.

Lead go-to-market strategy and execution for product launches and feature releases. Develop positioning, messaging, launch plans, sales enablement, and customer communications. Conduct customer and market research, measure launch performance, and drive adoption through cross-functional coordination with Product, Sales, Customer Success, Partnerships, and Marketing.

Lead pursuit strategy and promotion for Tier 1 federal opportunities: analyze clients and competitors, develop win themes and narratives, coordinate pursuit teams, guide proposal/interview content, maintain promotion plans, track performance, and feed lessons learned into practice positioning.

Lead global marketing technology, CRM, automation, analytics, and integrations to enable scalable campaign execution, attribution, and data-driven decision making. Oversee platform performance, governance, cross-functional collaboration, team development, and AI-enabled marketing optimization to drive pipeline and revenue impact.