Top Senior Marketing Jobs in Washington, DC

Lead global employer brand strategy and execution to attract technical and mission-driven talent. Own social and channel strategy, integrated recruitment campaigns, content and storytelling, analytics, and cross-functional enablement. Build scalable systems, measurement frameworks, and paid + organic programs to drive awareness and candidate conversion.

The Principal Product Marketing Manager drives customer engagement and retention strategies, creates sales enablement materials, and collaborates with teams to enhance customer value and minimize churn.

Lead CineFi marketing strategy and execution across acquisition, engagement, retention, loyalty, and partnerships. Own promotional campaigns, P&L support, agency management, A/B and multivariate testing, analytics-driven optimization, and cross-functional alignment to drive member growth and measurable business outcomes.

The Director of Engagement leads client strategy and relationship management, architecting integrated projects and providing strategic direction across digital, communications, and marketing disciplines. They ensure client satisfaction and operational continuity, transforming ambiguous goals into executable plans and facilitating team coordination.

Lead product marketing for Circle's Digital Assets, defining positioning, launching products, and driving adoption through strategic insights and collaboration.

Lead go-to-market strategy and execution for Circle's payments products. Partner with product, BD, and marketing to validate markets, craft messaging, launch globally, drive competitive intelligence, and deliver data-driven insights to grow adoption.

Design, build, and optimize a scalable, automated lifecycle marketing engine across onboarding, retention, reactivation, and referrals. Lead multi-vertical crossover journeys, integrate incentive engineering with incrementality controls, collaborate with martech, product, analytics and engineering, and deploy AI-enabled workflow tools to drive MAU, retention, and profitable consumer behavior.

Lead strategy and execution for Tax & Private Client marketing: design integrated, data-driven campaigns, manage multi-channel tactics (events, webinars, digital), build KPIs and dashboards, drive ABM and cross-practice initiatives, mentor a marketing team, and optimize performance using analytics and marketing technology.

Lead strategy and execution of integrated recruitment marketing campaigns for federal, military, and law enforcement hiring. Advise stakeholders, manage cross-functional teams and vendors, oversee large budgets, optimize campaigns using data and KPIs, guide messaging and creative, and deliver executive reporting to drive candidate awareness, engagement, and hiring outcomes.

Lead marketing performance analysis and operational governance across Club programs. Identify trends and improvement opportunities, partner with analytics and cross-functional teams, translate insights into presentations and recommendations, manage funding compliance and creative/workflow governance, and use analytics and AI-enabled tools to improve marketing effectiveness and operational consistency.

Lead marketing for the M&A, PE, and Capital Markets business unit: manage intake/prioritization of requests, pitches and proposals, digital and creative enablement, rankings submissions, practice-led events, content and bio stewardship, market research, lateral attorney onboarding, and supervise and develop direct reports while supporting hiring and performance processes.

Lead patient acquisition and census growth via paid media, SEO, brand strategy, and performance marketing. Own media spend, creative, attribution, analytics, and agency/vendor management while aligning marketing with Patient Access, Business Development, and Legal to optimize lead generation, conversion, and patient acquisition across multiple markets.

Lead design and execution of multi-channel paid and owned digital marketing campaigns to drive brand awareness and acquisition. Manage paid social, search, display, creative development, media buying, budget forecasting, KPI reporting, and cross-team campaign coordination to optimize performance and scale acquisition.

Develop and execute marketing programs to attract high-quality manuscript submissions and boost engagement across five peer-reviewed journals. Coordinate email campaigns, webinars, conferences, and outreach with editorial, publishing, sales, and marketing teams. Analyze submissions, usage, and campaign performance to inform strategy and support journal growth and reputation.

Lead marketing for OpenAI for Government: build government-focused narrative and storytelling processes, run integrated campaigns and product-release marketing, shape events presence, develop partner and segment campaigns, maintain government demo materials, generate pipeline and engagement, and coordinate cross-functional execution across product, policy, legal, comms, and creative teams.

Develop and execute investment marketing content and campaigns for private clients and institutional audiences. Create and maintain pitch books, presentations, commentaries, fact sheets, and thought leadership. Coordinate digital engagement (email, webinars, multimedia), support sales and client-facing teams, manage content workflows, approvals, and compliance, and track campaign performance. Collaborate with investment, product, research, and digital teams to translate complex investment ideas into clear, client-focused messaging.

Serve as strategic marketing lead for M&A, PE, and Capital Markets practice: develop directory and pitch strategies, market/competitive intelligence, GTM and content requirements, sponsorship ROI and event follow-up, oversee practice marketing materials, collaborate with content/creative and pursuits teams, and manage/mentor direct reports to drive business development outcomes.

Coordinate and execute client-focused in-person and virtual events, manage logistics, vendors, budgets, registrations, sponsorships, client gifting and ticket programs, maintain records, collaborate across teams, and support event technology and post-event follow-up.

The Manager of National & SME Growth will lead subscriber acquisition and audience growth initiatives, focusing on paid media strategies and data-driven decision-making to optimize growth across various channels and partnerships.

The Senior Manager, Marketing Planning & Operations optimizes MarCom functions, manages marketing planning cycles, and ensures operational efficiency across all initiatives, working collaboratively with various teams to execute campaigns effectively.

Produce short-form, video-first content for social, web, and email: shoot events and interviews, edit long-form conversations into social clips, create graphics and captions, publish and optimize content across channels, manage video assets, and collaborate on digital editorial strategy informed by analytics.

Manage integrated marketing and outreach campaigns for Department of Labor initiatives from planning through execution and reporting. Use market research and program data to inform multi-channel earned/owned/paid strategies, oversee advertising placement and media booking, supervise communications specialists, coordinate stakeholder partnerships, monitor campaign performance, and recommend optimizations to improve outreach effectiveness.

Manage and maintain the MarTech stack with focus on Marketo and its Salesforce integration. Support program setup, data governance, integrations (On24, BrightTalk), deliverability, reporting, campaign consulting, ticket triage, and compliance workflows.

The Marketing Consultant will develop go-to-market strategies, manage integrated marketing campaigns, conduct market research, and optimize customer engagement metrics while collaborating with teams to drive impactful results.

Manage and execute marketing programs for litigation practice teams: coordinate team meetings, handle RFPs and proposal prep, maintain website and collateral, plan client events, support PR/communications and lateral integration, track practice activity, conduct competitive research, and assist group leadership on business development initiatives.