Top Senior Marketing Jobs in Rochester, NY

Lead marketing systems, data, and automation to scale demand generation and pipeline growth. Manage HubSpot and martech stack, governance, lead lifecycle, reporting, data quality, ABM initiatives, cross-functional alignment with Sales Ops and IT, vendor management, and implement AI-enabled workflows for operational efficiency.

The Head of Growth Marketing manages the Demand Generation team, owns customer acquisition across various digital channels, and drives product-led growth. They collaborate with product teams to enhance activation and monetization while optimizing customer acquisition costs and revenue strategies.

Lead product go-to-market and adoption for developer-facing features: craft messaging for technical audiences, run lifecycle campaigns, own web pages and case studies, enable sales and internal teams, gather market insights, and execute creative projects that grow adoption and retention.

Lead product marketing for the Consumer Experience portfolio: own positioning and messaging, execute go-to-market plans, enable sales with assets and training, maintain AI-structured messaging, engage clients and run advisory board to drive pipeline, adoption, and revenue.

Lead strategy and execution of data-driven paid acquisition across search, social, display, and affiliates. Manage budget allocation, team leadership, experimentation, AI-driven automation, channel launches, cross-functional reporting, and vendor/agency relationships to drive CAC, ROAS, LTV, and revenue growth.

Lead growth marketing for CoLab's Top 100 major accounts to drive expansion and new-business pipeline. Build and test account-specific plays, coordinate cross-functional campaigns (events, webinars, digital, content), partner closely with Sales and Customer Success, and scale repeatable programs targeting senior stakeholders.

Lead regional channel marketing to grow partner-sourced MRR and pipeline. Build and mentor a team, align marketing with Sales/Product, own partner recruitment and enablement, manage budget, and optimize lead generation and campaign performance using data-driven insights.

Lead product and integrated brand marketing for Yahoo consumer products: define positioning and go-to-market strategy, run full-funnel campaigns, measure performance, build a high-performing cross-functional team, and use customer insights, data, AI and automation to drive awareness, engagement, and growth.

The Director of Marketing will develop and execute marketing strategies, lead demand generation programs, and collaborate with various teams to align marketing efforts with business goals at DealerBuilt.

Lead marketing operations and analytics to define KPIs, optimize processes, govern marketing data, track performance, and manage a MarTech-enabled operations team to support campaigns and cross-functional initiatives.

Lead global marketing function, focusing on demand generation, brand messaging, and marketing analytics. Drive campaigns and manage a marketing team using AI tools.

The Senior Social and Influencer Marketing Manager will lead social media and influencer strategies to enhance brand awareness and support GTM objectives. Responsibilities include social media strategy, campaign management, performance analysis, and cross-team collaboration.

The Digital Marketing Manager will lead SEM/SEO strategies, manage campaigns, analyze performance, and collaborate with teams to drive user acquisitions and optimize marketing spend.

The Senior Director of Brand and Product Marketing will lead branding, product marketing strategies, and oversee creative content while managing teams and partnerships to strengthen Ting's market position.

As the Head of Marketing, you will build Goldsky's marketing strategy, narrative, and team to drive brand recognition and pipeline for fintech clients and partners. Responsibilities include defining messaging, leading campaigns, fostering partnerships, and implementing performance metrics to ensure alignment with revenue goals.

The Senior Product Marketing Manager will develop and execute product launch strategies, create messaging, collaborate with teams, and manage launch logistics to enhance product positioning and engagement.

The Strategic Marketing Manager will develop and own the marketing strategy for business growth, lead demand generation, and oversee product marketing efforts to boost pipeline and revenue.

The Senior Technical Marketing Manager will position and demonstrate Zafran's security capabilities, focusing on vulnerability management and engaging with sales and security practitioners.

Own the technical narrative for Kong's AI connectivity products, become a hands-on product expert, create technical content (white papers, demos, battlecards), enable sales and field teams, shape AI roadmap with market insights, drive category creation and integrated demand-gen campaigns, and monitor competitive landscape to support positioning and wins.

The AI Content Marketing Strategist will develop and oversee the content marketing strategy, collaborate with stakeholders, enhance SEO, and track performance metrics to optimize content effectiveness.

The Clinical Marketing Director will lead the marketing strategy for the Clinical Diagnostics channel, executing ABM strategies, building partner programs, and driving demand generation while collaborating across teams to enhance product positioning and market presence.

The Senior Product Marketing Manager will own the go-to-market strategy for the Harness Internal Developer Portal, driving messaging, positioning, sales enablement, and customer engagement within the software delivery lifecycle.

The role involves architecting a full-funnel demand engine, executing marketing strategies for customer acquisition and retention, leveraging AI tools, and collaborating with various teams to enhance the customer experience.

The Director of Social Media Marketing will lead Starface's social strategy across platforms, manage content, and enhance brand engagement through insights and collaboration.

The Manager of Customer Marketing will drive adoption, retention, and expansion for K-12 customers, designing programs, executing campaigns, and aligning with cross-functional teams.