Top Senior Marketing Jobs in Rochester, NY

Lead strategy, planning, execution, and optimization of offline media (linear TV, CTV/OTT, radio, podcasts, direct mail). Design tests (A/B, lift, incrementality), analyze performance and attribution, collaborate with creative and analytics teams, and present data-driven recommendations to improve ROAS and CPA while measuring cross-channel impact.

Lead and scale paid media strategy and roadmap across channels; own platform intelligence, experimental test architecture, agency governance, affiliate program growth, channel diversification, geographic expansion, and CPO targets. Collaborate cross-functionally to align performance insights with creative and content, build measurement and automated reporting, and drive scalable acquisition performance.

Lead execution of brand partnerships and activations to amplify ElevenLabs across products. Plan and run partnerships (sports, popups, OOH, creator collaborations), develop creative campaigns, build activation assets, manage multi-million-dollar budgets, vendors, contracts, and timelines, measure impact, and coordinate cross-functionally with product marketing, comms, and design.

Own and evolve Stripe's pricing narrative, develop messaging, train sales teams, and lead go-to-market strategies for pricing constructs and bundles.

Lead acquisition, demand generation, and customer marketing to drive pipeline and revenue across products. Build cross-functional strategies, manage lead lifecycle, oversee channels (email, paid media, SEO, events), integrate AI/automation, optimize campaigns, manage budget, and mentor the Growth Marketing team to meet pipeline targets.

Build and run LTV.ai's performance marketing function from scratch: own paid acquisition across channels, produce AI-generated creative, design measurement and attribution, and scale processes and tooling while partnering with founders on growth strategy.

Lead enterprise account strategy and ABM to win new logos and expand existing accounts. Build multi-channel programs blending digital and field marketing, design demand funnels and routing processes, enable sales with enterprise assets, and use AI to scale personalization and performance. Deliver measurable pipeline and expansion outcomes.

Lead Antenna's content strategy and execution across social, newsletter, blog, and editorial calendar. Manage paid and organic social campaigns, produce monthly newsletter, coordinate cross-functional stakeholders, supervise freelancers/agencies, and optimize content distribution and performance to grow brand awareness in the media and streaming sector.

The Customer Marketing Lead will develop and execute marketing programs to drive engagement, up-sell, renewal, and collaboration with Sales and Marketing teams.

Lead and execute customer lifecycle marketing across onboarding, adoption, retention and expansion globally. Build and manage a small team, run omni-channel campaigns (email, ABM, paid social, events), drive advocacy programs, enable regionally localized initiatives, and measure/report engagement, adoption and revenue expansion outcomes.

Own execution and performance of paid media for enterprise accounts: campaign creation, daily optimizations, reporting, client communication, and cross-channel strategy. Produce insights from analytics (GA, Shopify), leverage AI and Nova, mentor specialists, and improve campaign performance against client KPIs.

Lead paid search and social strategy for multiple client accounts, managing campaign setup, optimization, budgets, testing, reporting, and client communication. Provide strategic recommendations, mentor team members, collaborate cross-functionally, and drive continuous improvement in paid media performance.

The Partner Marketing Lead will develop and execute partnership marketing strategies and integrated campaigns for Bright Harbor, focusing on disaster recovery and collaborating with various stakeholders to create impactful narratives.

Lead and execute end-to-end growth marketing: design multi-channel acquisition campaigns, own funnel KPIs, collaborate with Product/Engineering/Sales, develop brand and positioning, analyze metrics, and run experiments to scale user acquisition, engagement, and retention.

The Senior Digital Marketing Specialist will drive SEO, optimize the website, manage inbound leads, and implement content strategy to achieve measurable growth for SSA.

The Product Marketing Manager will drive marketing strategies for CodeSignal's Hire Suite, ensuring effective messaging, supporting sales teams, and managing launches while collaborating across departments to enhance product visibility and revenue.

The Senior Product Marketing Manager leads data & AI go-to-market strategies at Retool, focusing on ICP definition, messaging, market intelligence, and cross-functional collaboration.

The Lead Product Marketing Manager will own product positioning, messaging, and go-to-market strategy, collaborating with Product, Sales, and Customer Success to drive adoption and customer value.

The Senior Manager, Product Marketing will lead enterprise messaging and positioning, partner with sales and product teams, and drive market differentiation for BioRender's offerings.

Lead positioning, go-to-market, and advisor enablement for UHNW and complex asset philanthropic strategies. Create scalable playbooks, advisor-facing materials, and thought leadership; partner cross-functionally to identify market trends, drive growth initiatives, and leverage AI to personalize and scale advisor engagement.

Lead affiliate partnerships for mainstream dating products: source and onboard partners, negotiate deals, launch and scale campaigns, analyze traffic and performance (CR, LTV, CPA, ROI), manage tracking setup and troubleshoot attribution and reporting issues across teams.

Lead lifecycle strategy to maximize borrower lifetime value through segmentation, next-best-offer logic, re-acquisition workflows, and experimentation. Own LTV, repeat-borrow rate, and portfolio yield metrics; integrate data science, credit risk, and finance to optimize offers and routing. Run lifecycle programs across HubSpot and other martech, deploy AI where valuable, and build a high-performing lifecycle team as the business and product scope expand.

The Director of Product Marketing Management leads GTM strategies, messaging, market intelligence, and team development, focusing on product launches and cross-functional collaboration.

The Product Marketing Manager will lead the go-to-market strategy, develop messaging and positioning, and engage cross-functional teams to drive product adoption and revenue growth at Stripe.

Manage and evolve AlphaSense's Marketo instance: build and optimize campaigns, lifecycle processing, lead scoring and routing, maintain integrations and data integrity, troubleshoot issues, and support campaign execution across teams.