Top Senior Marketing Jobs in Rochester, NY

Lead and scale DemandFactor's marketing function by owning brand, demand generation, ABM, content, digital performance, analytics, and budget. Partner with Sales to drive full-funnel pipeline, manage KPIs and attribution, and hire/build the marketing team.

The Senior Content Specialist will create high-quality external and internal marketing collateral, manage the content lifecycle, and collaborate with executives to evolve brand messaging.

The Senior Growth Marketer will lead Brisk's growth strategy, experimenting with creative ideas and building scalable marketing systems to drive teacher engagement and product adoption.

Lead product marketing for RapidSOS public-safety and enterprise products: define GTM strategy, craft positioning and messaging, enable field teams with AI-assisted content workflows, gather field and customer insights, and collaborate with Product, Sales, and Customer Success to drive adoption and influence roadmap.

Lead and execute marketing strategy to drive B2B SaaS customer acquisition and brand awareness. Own the marketing funnel, KPIs, calendar, content (website, blog, case studies), campaigns, and events. Collaborate with founders, product, engineering, and sales; run end-to-end campaigns and build a small high-impact marketing team.

Lead development and execution of multi-channel marketing strategies to grow brand awareness and generate leads. Manage content creation, campaign planning, budget and ROI, analytics, and cross-functional alignment with sales and product for go-to-market efforts. Mentor team members and optimize marketing performance using data-driven insights.

Lead positioning, messaging, and go-to-market for Agility's humanoid robotics portfolio. Create technical sales enablement, drive product launches, synthesize market intelligence, map customer decision journeys, and collaborate cross-functionally with Product, Engineering, Sales, and Creative to drive demand and storytelling.

Own and operate the martech stack and marketing data pipeline: standardize naming/taxonomies, ensure data hygiene, manage lead scoring/routing, administer CRM/MAP/CDP integrations, enforce compliance, build playbooks, and partner with Sales Ops and Data Engineering to keep marketing data trustworthy and audit-ready.

Lead client and partner marketing to drive retention, expansion, and advocacy for Phreesia Network Solutions. Build client marketing and CAB programs, execute partner co-marketing, manage events and gifting, run lifecycle campaigns, manage budget and agencies, and lead a small team while partnering cross-functionally with sales, client experience, strategy, and creative.

Lead design, execution, and optimization of omni-channel campaigns in Marketo. Own platform administration, governance, lead lifecycle, scoring, deliverability, and CRM integration. Apply AI/LLMs to automate and personalize campaigns, mentor junior staff, build reporting and testing frameworks, and drive operational maturity and compliance (including HIPAA).

Lead email and SMS lifecycle campaigns from strategy to execution using segmentation and predictive analytics. Optimize targeting, measure and improve KPIs (CTR, placed order rate, churn, MRR), QA campaigns, analyze competitors, present to client leadership, and support sales with campaign-driven insights.

The Content Marketing Manager directs content strategy at PHM, developing educational materials, overseeing newsletters, social media, and collaborations to enhance healthcare communication and engagement.

Own a portfolio of client accounts for Meta paid campaigns, run bi-weekly calls and reports, write ad copy and VSL scripts, configure tracking and automations, optimize performance to hit cost-per-appointment targets, and drive client retention.

Owns a portfolio of financial-services client accounts, running bi-weekly calls, producing performance reports, building and optimizing Meta lead-generation campaigns, writing ad copy and video scripts, setting up tracking and integrations (Calendly/Zapier), and troubleshooting campaigns to meet cost-per-appointment and retention targets.

Manage a portfolio of RIA client accounts end-to-end: run bi-weekly calls, build and optimize Meta lead-generation campaigns, write ad copy and VSL scripts, set up tracking and automations (Calendly, Zapier), monitor performance to meet cost-per-appointment targets, and drive client retention.

Own a portfolio of client accounts for Meta lead-generation campaigns: run bi-weekly calls, produce performance reports, build and optimize ads, write ad copy and VSL scripts, manage tracking/pixels and integrations, and be primary client contact responsible for retention and results.

Own a portfolio of client accounts for Meta lead-generation campaigns: run bi-weekly calls, produce performance reports, write ad copy and VSL scripts, build and optimize Meta campaigns, manage tracking and integrations (Calendly, Zapier), troubleshoot campaigns, and drive client retention and results.

Own multiple client accounts end-to-end: run bi-weekly calls and reports, build and optimize Meta lead-generation campaigns to hit cost-per-appointment targets, write ad copy and VSL scripts, coordinate creative production, set up tracking/pixels and Calendly/Zapier automations, troubleshoot technical issues, and drive client retention and renewals.

Own a portfolio of client accounts for Meta lead-generation campaigns, run bi-weekly client calls and reports, write ad copy and VSL scripts, manage budgets/targeting/optimization, set up tracking and integrations (Calendly, Zapier), troubleshoot performance and technical issues, and collaborate with video editors to drive appointment bookings and client retention.

Own a portfolio of financial-advisor client accounts: run bi-weekly calls, deliver performance reports, build and optimize Meta lead-gen campaigns, write ad copy and VSL scripts, manage tracking/pixels and integrations (Calendly, Zapier), troubleshoot performance and tech issues, and drive client retention and renewals.

Owns a portfolio of advisory client accounts end-to-end: runs bi-weekly calls and reports, builds and optimizes Meta lead-generation campaigns, writes ad copy and video sales letter scripts, configures tracking (pixels, conversion events) and integrations (Calendly, Zapier), troubleshoots performance and technical issues, and drives client retention and results.

Own a portfolio of client accounts for Meta lead-generation campaigns: run bi-weekly calls, build and optimize ads, write copy and VSL scripts, set up tracking and automations, and drive client retention and performance metrics.

Own a portfolio of client accounts as primary contact: run bi-weekly calls, send performance reports, build and optimize Meta lead-gen campaigns, write ad copy and VSL scripts, set up tracking and automations (Calendly, Zapier), troubleshoot technical issues, and drive client retention and performance targets.

Lead marketing operations for direct marketing campaigns in a regulated environment. Own process design, governance, digital asset management, QA/audit controls, vendor and team management, operational reporting, and identify automation opportunities to improve cycle times and compliance while scaling from direct mail into digital channels.

Develop and execute community outreach and engagement strategies for data center markets. Build stakeholder relationships, design community investment and partnership programs, coordinate cross-functional teams for permitting and issue mitigation, represent the company in public forums, and measure/report program outcomes and community sentiment.