Top Senior Level Marketing Jobs in Rochester, NY

The Retention Marketing Manager will drive the operations of Email, SMS, and Direct Mail campaigns for Lovepop to enhance customer engagement and repeat purchases. This role entails strategic planning, execution of lifecycle marketing programs, optimization of customer journeys, and collaboration with multiple teams to elevate customer retention metrics and launch initiatives.

The Demand Generation Manager will develop and execute targeted demand generation programs focused on Account-Based Marketing to drive quality leads and contribute to the sales pipeline. This role involves closely collaborating with sales and marketing teams, managing budgets, and analyzing campaign performance to optimize strategies.

The Paid Social Media Manager will oversee and optimize six-figure paid social media budgets, implementing advanced targeting and bidding techniques to drive low CAC and high ROI for both B2C and B2B campaigns. The role involves performance forecasting, collaboration with creative teams, ad testing, and conversion rate optimization.