Top Senior Level Marketing Jobs in Rochester, NY

Lead the Field Marketing teams in developing and executing regional campaigns and programs aimed at driving pipeline and bookings for the business. Work closely with other functional areas within Demand Generation, including Global Campaigns, Partner Marketing, Corporate Events, and Customer Marketing. Manage and mentor a team of field marketing managers. Use a data-driven approach to continuously optimize campaigns and oversee field marketing KPIs. Collaborate with global campaign marketing team to develop training and sales enablement tools for campaigns.

As the VP of Product Marketing, you will own product positioning, enhance sales outcomes, drive customer advocacy, develop go-to-market strategies, manage the Product Marketing team, and improve brand equity in the market.

Own the Unisys ECS messaging to different personas and markets, develop content strategy, collaborate with PR and AR teams, work on digital marketing and demand generation, and partner marketing activities. Requires 8+ years of integrated product/solution marketing experience in B2B and high-tech segments, Bachelor's degree, and technical marketing skills.

The Senior Communications Strategist is responsible for developing and delivering marketing communications for patient engagement in clinical trials. This role includes crafting campaign messaging, collaborating with creative teams, and analyzing campaign effectiveness to meet recruitment goals.

In this role, you will enhance marketing funnel performance by monitoring metrics, optimizing tools like Google Analytics and Tag Manager, and collaborating with teams to measure digital ad campaign effectiveness. You will also identify insights to guide marketing investments and ensure customer satisfaction through analytics-driven decisions.

As a Senior Technical Product Marketing Manager, you will create product messaging and develop sales tools to convey the value of TetraScience's Data and AI Cloud. Your role includes targeting IT, Data Engineers, and Data Scientists, articulating product capabilities, and working cross-functionally with Sales, Marketing, and Engineering.

The Senior Marketing Specialist will execute marketing strategies, manage content across platforms, analyze data for insights, and coordinate with teams to drive results and align content with company goals. They will focus on evangelizing innovative developer tools and fostering a strong company culture.