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Financial Services
Lead development and scaling of automation-enabled paid social campaign execution. Translate platform expertise into tools, workflows, and governance for AI-enabled media, partnering with analytics, tech, legal, and agencies to operationalize, test, and measure automation-driven performance improvements.
Top Skills:
APIsClean RoomsConversion ApiCustomer Data PlatformsData Visualization PlatformsExcelMarketing Technology IntegrationsMmmMtaNo-Code/Low-Code Automation ToolsPythonSQL
Financial Services
Supports integrated marketing campaigns for Freedom cardmembers, translating portfolio strategy into briefs, channel plans, timelines, and launch requirements. Coordinates creative, product, analytics, legal, controls, and execution partners; manages campaign delivery and quality assurance; monitors performance; and develops test-and-learn recommendations to improve engagement, retention, customer experience, and portfolio growth.
Top Skills:
Direct MailEmail MarketingIn-App MarketingWeb Marketing
Financial Services
Lead lifecycle marketing strategy and customer journey optimization across email, push, in-app, and SMS channels. Analyze campaign and funnel performance, manage segmentation and experimentation, improve retention and customer lifetime value, and establish campaign governance and measurement. Partner with marketing, product, technology, data, content, brand, and governance teams to deliver personalized customer experiences for a digital banking app.
Top Skills:
Adobe ExperienceBrazeEmail MarketingIn-App MessagingMoengagePush NotificationsSalesforceSmsSQLTableau
Financial Services
Manages airline and hotel loyalty partnerships, point-transfer redemption strategies, and promotional campaigns. Responsibilities include partner relationship management, performance and customer insight analysis, business reviews, process compliance, negotiation support, and cross-functional collaboration with Product, Analytics, Finance, Operations, and Marketing teams to improve engagement, redemption growth, customer satisfaction, and partner success.
Financial Services
Lead end-to-end execution of complex marketing campaigns across products and channels. Coordinate cross-functional requirements, approvals, testing, compliance, and launches while managing timelines, risks, and dependencies. Improve campaign operations through process optimization, controls, automation, and performance analysis. Influence stakeholders, resolve issues, support team development, and contribute to strategic initiatives that enhance campaign capabilities and customer experience.
Top Skills:
AIMarketing Automation
New
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Financial Services
Leads partner marketing strategy for J.P. Morgan’s Innovation Economy business, managing ecosystem partnerships, Startup Offers, events, acquisition programs, lead generation, negotiations, user experience improvements, performance measurement, and executive reporting. The role works cross-functionally with legal, risk, controls, product, events, and external partners to identify growth opportunities and strengthen client value propositions.
Financial Services
Leads Chase-wide engagement marketing strategy across four programs, 30+ campaigns, six lines of business, 15 channels, and 55 million customers. Owns Security Marketing and One Chase programs, campaign performance, customer journey improvements, experimentation, and an $80 million five-year NPV portfolio. Defines operating models, aligns cross-functional stakeholders, presents executive-level performance narratives, and leads a team of 13 marketing and campaign professionals.
Top Skills:
Ai-Enabled Productivity ToolsEmail MarketingIn-App MessagingMobile MarketingOwned MediaPaid MediaPush NotificationsSearch MarketingSmsSocial MediaWeb Advertising
Financial Services
Leads omni-channel strategy for employee experience channels, driving adoption, engagement, retention, and measurable impact. Owns digital channel performance, coordinates cross-functional campaigns, develops positioning and value propositions, analyzes performance data, and translates insights into optimization recommendations. Partners with Employee Success, Product, HR, Legal, Technology, Marketing, Communications, and Change Management to deliver cohesive experiences and execute go-to-market initiatives.
Financial Services
Lead proactive and reactive customer retention marketing strategies, including segmentation, targeting, offers, experimentation, personalization, and lifecycle programs. Partner with analytics, product, operations, and portfolio teams to improve loyalty, reduce attrition, and optimize customer experiences. Own the retention roadmap, translate data into executive recommendations, develop business cases, and influence cross-functional stakeholders. Identify opportunities involving automation, digital experiences, and artificial intelligence while monitoring customer behavior, competitive trends, and industry practices.
Financial Services
Leads portfolio-level go-to-market strategy, launch readiness, governance, and commercialization for Offers and Shopping solutions. Defines positioning, target customers, packaging, business cases, operating cadences, measurement frameworks, and post-launch improvement plans. Coordinates product, sales, marketing, operations, technology, legal, risk, compliance, and analytics stakeholders while managing dependencies and escalations. Builds standardized launch tools and develops a high-performing team.
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