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The Lifecycle Marketing Lead will support Xero’s global engagement strategy by designing personalized customer journeys, leveraging direct marketing channels. Responsibilities include collaborating with various teams, analyzing customer insights, driving lifecycle programs aligned with business goals, and executing marketing initiatives effectively.
The Lifecycle Marketing Lead will enhance Xero's global small business lifecycle and engagement strategy, focusing on personalized customer journeys to optimize engagement and conversion. Responsibilities include utilizing Salesforce Marketing Cloud for insights, leading lifecycle programs aligned with business goals, and analyzing marketing performance to drive continuous improvement.
The Senior Communications Manager is responsible for executing Xero's communications strategy in the UK and EMEA, managing PR efforts, developing thought leadership content, and coordinating both external and internal communications. This role focuses on building relationships with media and influencers and delivering impactful messaging that aligns with the company's brand.
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The Marketing Technology Manager at Xero is responsible for building and managing the Marketing Technology stack, optimizing media buying, and implementing custom solutions to enhance marketing efforts. This role involves collaboration with various teams to drive better targeting, data integration, and campaign performance while leveraging marketing technology platforms.
The Social Media Specialist will develop and execute marketing strategies to enhance Planday's brand awareness, manage the social media content calendar, engage with the community, and track performance metrics. Responsibilities include content creation, teamwork with agencies, and conducting market analyses.
The Product Marketing Manager for Reporting and Insights at Xero will lead efforts to understand customer needs and market opportunities, develop compelling value propositions, and communicate product benefits. Responsibilities include collaborating with various teams to enhance product offering adoption and utilization among small business customers and their advisors.
Manage and execute customer-focused marketing content to support Xero's SEO and discovery strategy. Collaborate with internal stakeholders and external agencies to streamline processes and measure impact for continuous improvement. Drive high-quality content creation and support content strategy goals through technical writing and SEO best practices.
As a Marketing Technology Manager at Xero, you will oversee and enhance the Marketing Tech stack, integrating SaaS tools and driving ROI through effective data flow management and campaign optimization across various channels. You will collaborate with multiple stakeholders, implement data-sharing pipelines, and build custom solutions for improved media performance and user engagement.
As a Marketing Technology Manager, you'll develop and manage the marketing technology stack to enhance global media buying and SEO. You will integrate SaaS tools, deliver data for improved targeting, ensure data quality, and build solutions to drive user journeys and lead routing, working with various teams to enhance marketing efforts.
As a Marketing Technology Manager, you will build and manage the marketing tech stack to enhance media buying, optimize conversion rates, and improve SEO. Your responsibilities include implementing marketing technologies, automating processes, and collaborating with various teams to drive improved data integration, personalization, and campaign effectiveness.
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