Manages relationships with high-value social gaming players through frequent phone and email outreach. Responsibilities include retaining and reactivating VIP customers, developing new VIP relationships, increasing revenue and lifetime value, resolving issues with studios, analyzing campaign performance, supporting promotions and feature requests, and achieving productivity, quality, customer satisfaction, engagement, and reactivation goals.

Drive programmatic direct revenue for Zynga’s mobile and in-app media business. Build strategic relationships with agency holding companies, trading desks, DSPs, SSPs, and retail media partners; package curated demand; optimize deal performance and revenue; and co-sell with account executives. The role also supports pipeline development, buyer education, deal structuring, RFP responses, and overcoming technical objections. Success requires strong programmatic sales expertise, an established industry network, quantitative skills, and a proven record of closing significant commitments.