Drive revenue and profitability for VMware product category by managing product lifecycle, pricing, promotions, SKUs, e-commerce merchandising, vendor co-op/MDF, forecasting, and partner relationships. Develop marketing and business plans, analyze market and competitive activity, and align with segment and product leaders to deliver measurable category goals and sales growth.

The Senior Manager drives profitability by developing business plans, managing partner relationships, overseeing marketing strategies, and leading cross-departmental collaboration to boost revenue.