Manages event marketing strategy and execution for trade shows, product launches, webinars, and hosted events. Responsibilities include planning logistics, coordinating internal and external partners, supporting sales and content teams, managing event communications and production schedules, tracking ROI and MQLs, overseeing onsite activations, and evaluating event performance. The role also supports brand representation, customer advocacy, pipeline generation, and continuous process improvement across virtual, hybrid, and international events.

Lead go-to-market strategy and execute full-funnel growth marketing campaigns for energy-focused SaaS products. Drive pipeline, product adoption, and customer engagement through cross-functional collaboration with product marketing, sales, digital marketing, and analytics. Analyze performance, optimize programs, support launches and market expansions, and identify new growth opportunities from market and customer insights.