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The Associate Brand Manager for Innovation at Kraft Heinz plays a key role in developing new products for the Philadelphia Cream Cheese brand, managing cross-functional teams from ideation to market launch, and conducting market research to support product strategies.
The Associate Brand Manager for Innovation will drive new product development for Taco Bell Retail, working cross-functionally to manage the commercialization process. Responsibilities include ideation, market research, and collaborating across departments to ensure timely project delivery.
As an Associate Brand Manager, you'll drive marketing strategies focused on understanding and engaging consumers, leading creative planning and execution, and managing advertising and media initiatives. This role requires creativity, communication skills, and the ability to collaborate across various departments to drive brand success.
The Senior Manager for Brand Activation & Partnerships will lead marketing strategies for National Accounts, focusing on strategic relationships, developing go-to-market plans, and enhancing digital marketing capabilities. This role involves collaboration with various teams to drive innovation, support sales, and manage customer relationships within the Non-Commercial channel.
The Brand Manager, Disruptive Innovation will lead initiatives for new products and business models within the Away from Home equipment space at Kraft Heinz. This role requires collaboration with cross-functional teams to innovate and refine product concepts, ensuring alignment with business objectives and effective market testing.
As a Digital Manager at Kraft Heinz, you'll lead the development of digital marketing plans, manage earned media, oversee digital consumer experiences, and coordinate data management. You'll collaborate with internal teams and agencies to optimize campaigns across all digital platforms and ensure compliance with guidelines.
The Director of Brand Activation & Partnerships at Kraft Heinz is responsible for implementing customer-centric marketing strategies, leading a team, defining KPIs, creating impactful content, and developing relationships with executives across the foodservice industry to enhance brand performance.
Develop and implement marketing strategies, lead brand performance tracking, supervise brand performance, lead marketing campaigns, and support annual budgeting. Responsible for developing brand plans, implementing advertising and consumer promotion plans, and coordinating with cross-functional teams.
The Brand Manager position at Kraft Heinz involves developing a deep understanding of consumers, driving brand equity through communication and innovation projects, collaborating with various teams, leading media plan execution, and ensuring strong market execution. The role requires strong communication, strategic, creative, and project management skills, with a focus on results and company success.
The Senior Brand Manager Heinz is responsible for leading the brand strategy for Heinz in the Benelux region, developing innovation opportunities, managing communications strategy, and overseeing brand building strategies for both retail and away from home sectors. Additionally, the role involves understanding consumer insights, preparing long-term strategies, ensuring plan execution, monitoring competition, managing budgets, and supporting the marketing transformation within the company.
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