The Paid Search Optimization Specialist will conduct A/B testing and optimize landing pages to improve paid search ROI. This role involves analyzing search performance, optimizing keywords in Google AdWords, collaborating with teams on conversion strategies, and staying informed on industry trends.

The Associate Digital Marketing Specialist will optimize media buys across various traffic sources, create online sales funnels in Salesforce, analyze A/B test results, and collaborate with multiple departments to enhance front-end sales. This role involves managing customer acquisition funnels and monitoring digital campaign performance to improve effectiveness.

The Facebook Ads Specialist will manage and optimize Facebook ad campaigns to drive sales growth. Responsibilities include creating ad creatives, analyzing campaign performance, conducting A/B testing, and preparing performance reports. The role requires collaboration with creative departments, budget management, and staying up-to-date with digital media best practices.