Lead and execute integrated B2B marketing across brand, demand generation, communications, content, events, and industry engagement to drive awareness, pipeline, and revenue. Build and manage a lean team and agency partners, optimize performance via analytics and attribution, represent the company externally, and partner cross-functionally to activate go-to-market initiatives.

Manage DSP campaign setup, account structure, pacing, and supply mix for advertiser portfolios. Monitor KPIs, optimize performance, roll out platform features (AMP Discover), audit assets, and coordinate cross-functional launches across UK and EMEA.

Support planning and execution of hosted events, sponsorships, and conferences. Coordinate logistics, vendors, timelines, onsite execution, registrations, and post-event reporting while collaborating with Marketing, Sales, Product, and external partners to deliver high-quality attendee experiences and optimize event processes.