Develop and execute global go-to-market strategies for gaming products and enhancements. Create launch playbooks, pricing proposals, commercial packages, positioning, and sales enablement materials. Monitor product performance, pipeline activity, adoption, competitive trends, and revenue opportunities. Partner with Product Management, Marketing, and global sales teams to align roadmaps, messaging, pricing, and launches. Serve as a commercial subject matter expert for the table games portfolio and improve scalable GTM processes.

Leads global corporate communications across internal and external audiences, including executive visibility, media relations, crisis communications, social media, town halls, stakeholder messaging, and communications measurement. Manages a distributed team, advises senior leaders, coordinates with Legal, Investor Relations, Marketing, and business stakeholders, and oversees communications calendars, campaigns, press inquiries, and briefing materials. Drives AI adoption and workflow improvements while maintaining consistent corporate messaging and supporting reputation, culture, and business priorities.

Drive commercialization of iGaming content across North America by translating product strategy into operator-ready promotional campaigns, partnering with account teams and operators, project-managing cross-functional delivery, defining campaign success metrics, supporting launches and ongoing promotions, and feeding operator insights back to Product Marketing and Studio teams.