Top Marketing Jobs in Santa Cruz, CA

Lead Apryse's Answer Engine Optimization and developer marketing: define AEO/GEO strategy, surface Apryse in LLM and AI search results, build developer community presence, produce technical content (code samples, integration guides), cultivate technical influencers, and align developer messaging with product and DevRel to drive pipeline and revenue.

Build and execute developer-focused AEO and off-page strategies across third-party developer channels. Create technical content (code snippets, guides, tutorials), engage authentically in developer communities, grow Apryse presence in LLM/AI answers, track pipeline attribution, and collaborate with product and content teams to align technical narratives with commercial outcomes.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

Lead CrowdStrike's marketing transformation by operationalizing AI-enabled workflows, driving adoption and governance of agentic systems, defining role and skill evolution, shaping product roadmap, measuring impact, and managing change to embed new ways of working across marketing teams.

As a Senior Growth Marketing Analyst, you'll analyze and report on growth marketing channels, identify performance trends, collaborate on marketing strategy, automate reporting, and enhance measurement methodologies.

As an Engagement Marketing Manager, you'll lead customer activation and habituation strategies, run experiments, collaborate cross-functionally, and drive growth using data analysis and AI tools.

Lead and scale the marketing PMO function, ensuring alignment and operational effectiveness across marketing campaigns, steering strategic initiatives and optimizing tools for execution excellence.

The role involves managing and executing marketing events and initiatives to engage clients, drive brand awareness, and support sales efforts. Responsibilities include planning events, managing logistics, creating budgets, and maintaining vendor relationships.

The Product Marketing Manager drives growth through market research, product launches, and effective storytelling to enhance B2B cybersecurity solutions.

The Product Marketing Manager will drive go-to-market strategies, manage product launches, and collaborate with cross-functional teams to optimize marketing outcomes in the K-12 sector.

Responsible for driving global growth in Life Sciences through demand strategy and content development. Develops integrated marketing programs, collaborates with teams, and analyzes program performance for effective demand generation.

The Lead Product Marketing Manager will translate technical differentiators into customer-focused narratives, support sales enablement, and develop thought leadership in device intelligence.

The role requires a digital marketer to create and share compelling content demonstrating Acquia products to non-Drupal audiences, build community engagement, and present at industry events.

The Field Marketing Manager at LogicGate will own the strategy and execution of U.S. field marketing programs, manage events, engage on social media, track performance metrics, develop sales alignment, and handle budget management.

The Field Marketing Scaled Programs Manager will design and optimize scalable marketing programs, analyze data for performance insights, and manage cross-functional collaboration and reporting.

Responsible for leading the product marketing function at Spark, shaping the go-to-market strategy, positioning, and messaging for new products while driving broker adoption and growth.

The Senior Technical Product Marketing Manager will lead the marketing strategy for MongoDB Search and Vector Search, focusing on positioning, messaging, and technical content creation to enhance product adoption and align with business goals.

Lead product marketing for Liftoff's adtech portfolio: define positioning, create sales enablement and campaigns, lead GTM launches, drive market intelligence, and translate technical features into compelling content while partnering cross-functionally across regions.

The Sr. Product Marketing Specialist will drive GTM strategies and messaging for identity security solutions, collaborating with product management, sales, and marketing teams.

Lead global recruitment marketing strategy to attract and convert talent across 40+ countries. Design and execute paid media, email, social, and talent CRM campaigns, embed AI to scale output, enable recruiters and hiring managers, and improve hiring KPIs like conversion and time-to-fill while collaborating with leaders, marketing, communications, and HR.

Design, build, and operate HubSpot-based lifecycle and trigger-driven customer journeys using AI to scale personalization. Maintain CRM data integrity and Salesforce sync, ensure compliance and deliverability, and translate campaign performance into actionable insights and reports.

As a CRM Marketing Automation Developer, you'll design and execute multi-channel campaigns using Salesforce Marketing Cloud while collaborating with cross-functional teams to troubleshoot and optimize performance through A/B testing and data analysis.

The Director of Developer Relations & Technical Content will lead a team to expand Acquia and Drupal's reach, engaging digital leaders and marketing technologists through content, community, and evangelism.

Own positioning, messaging, launches, and feature-release support for Acquia Source (CMS and DAM). Translate product capabilities into buyer-focused sales assets and proof points, maintain competitive coverage, partner with evangelism and demand-gen teams, and present demos publicly. Operate with an AI-first approach to strategy and execution.

Lead marketing operations, building systems, data, attribution, campaign operations, lifecycle automation, and reporting across HubSpot, Salesforce, Webflow, and analytics. Ensure clean tracking, lead routing, scoring, QA, documentation, and cross-functional alignment with RevOps, Sales, Finance, Product, and Data so marketing decisions are measurable and scalable.