Top Marketing Jobs in Santa Cruz, CA

Lead content strategy and execution across marketing, sales enablement, and partner education. Own SEO/AEO, editorial calendar, content-to-pipeline attribution, HubSpot email programs, social and webinar strategy, sales collateral, and customer testimonials while collaborating with cross-functional teams and a design agency.

The Senior Director of Product Marketing will lead the product marketing strategy, focusing on positioning, messaging, and differentiating ReversingLabs' cybersecurity solutions, while managing a cross-functional team and integrating AI tools for efficiency.

The Director of Marketing Analytics will lead marketing analytics strategy, managing a team to optimize acquisition and retention through data-led insights and A/B testing.

The Marketing Lead will drive execution for various marketing functions, create compelling content, run launch campaigns, manage events, and generate demand for Goldsky's fintech-focused products.

The Strategy Manager oversees the development of integrated marketing strategies, leads pre-sales processes, and engages with C-suite stakeholders to deliver results for high-value clients.

The Senior Media Specialist will activate marketing campaigns for health screenings and clinical studies, collaborate with teams, and analyze data to optimize performance.

Lead strategy and execution for PSA's TCG and Pop Culture grading categories, including product marketing, go-to-market planning, partnership building, and growth performance management.

Manage and optimize the affiliate program: recruit and onboard partners, monitor activity and compliance, analyze performance and report insights, grow network revenue, manage tracking platforms, and coordinate partner-facing content and training.

Implement and optimize cross-channel marketing campaigns using Braze and data warehouse integrations. Build complex journey flows, dynamic templates (Liquid), audience segmentation, and QA campaigns. Collaborate with marketing and engineering to validate data, ensure compliance (SMS/email), and scale personalized lifecycle messaging.

The Head of Marketing will lead narrative development, B2B marketing, and team management to drive enterprise adoption of Relay's cross-chain payments protocol.

The Regional Marketing & Growth Director will drive regional strategies for growth, enhance brand presence, lead local marketing initiatives, and collaborate with operations to ensure successful execution of national campaigns.

The role involves building partner marketing and customer advocacy for ElevenAgents, engaging with partners and customers to champion ElevenLabs, and creating impactful narratives and case studies for marketing purposes.

The Senior Marketing Specialist will lead marketing strategies and campaigns with technology partners, creating joint value propositions and demand generation initiatives to enhance market growth and drive awareness.

Lead CineFi marketing strategy and execution across acquisition, engagement, retention, loyalty, and partnerships. Own promotional campaigns, P&L support, agency management, A/B and multivariate testing, analytics-driven optimization, and cross-functional alignment to drive member growth and measurable business outcomes.

The Director of Partner Marketing will define and scale Affirm's Partner Marketing strategy, drive revenue growth through performance marketing, and manage senior-level merchant relationships. Responsibilities include leading a team, setting priorities, analyzing marketplace performance, and managing co-marketing budgets.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

The Director of Marketing & Communications will define Heron's voice, manage content strategy, build relationships with media, and shape the company's narrative in the energy sector.

Responsible for driving global growth in Life Sciences through demand strategy and content development. Develops integrated marketing programs, collaborates with teams, and analyzes program performance for effective demand generation.

The Product Marketing Manager will drive go-to-market strategies, manage product launches, and collaborate with cross-functional teams to optimize marketing outcomes in the K-12 sector.

Lead end-to-end performance marketing for Yahoo's consumer portfolio, owning paid search, paid social, programmatic display, budgets and measurement. Build and lead a team, partner with data science for incrementality and attribution, adopt agentic AI workflows, establish KPI/reporting frameworks, collaborate with Product/Engineering/Yahoo DSP, manage platform relationships, and scale playbooks and governance to drive efficient customer acquisition and growth.

Lead ASO strategy and execution for Yahoo's flagship apps across Apple App Store and Google Play. Build keyword intelligence, run metadata and creative A/B tests, leverage third-party ASO and analytics tools, influence product quality signals with Product and Engineering, hire and lead an ASO team, and prepare for emerging AI-driven app discovery surfaces to drive sustainable organic growth.

Own strategy and execution of paid search campaigns across platforms. Manage keyword strategy, bidding, ad creative, landing page testing, audience layering, budget pacing, and performance analysis. Run A/B experiments, collaborate with Data Science on bidding and attribution models, adopt AI-driven features, and maintain platform relationships to drive efficient customer acquisition and growth.

Own GTM enablement for Stripe's Commerce Experiences: create seller-ready content, design and deliver training, surface field insights, analyze market and enablement data, and support product launches to drive adoption across enterprise, mid-market, and platform buyers.

Lead growth strategy and revenue expansion for a portfolio of ASO and mobile growth clients. Own client retention, budget expansion, and business reviews; mentor team members; align cross-functional initiatives; use attribution, analytics, data visualization, and AI tools to inform strategy and drive measurable outcomes while improving operational processes.

Lead thought-leadership campaigns by turning content, data, and events into external narratives. Secure media, partner, and speaking placements to drive visibility, backlinks, and audience growth. Execute paid, social, and partner distribution to convert external audiences into subscribers and revenue. Build repeatable amplification systems, measure performance across channels, and optimize for engagement, retention, and business outcomes.