Top Marketing Jobs in Santa Cruz, CA

The role involves managing marketing automation systems and generating inbound leads using Marketo and Salesforce. Responsibilities include program management, data analysis, and optimizing marketing strategies.

The Regional Marketing Director will develop and execute marketing plans, lead demand generation campaigns, manage events, and collaborate with sales and product teams to drive growth and revenue in assigned markets.

Edit and polish technology-focused marketing and developer content for clarity, tone, grammar, and brand consistency. Verify claims and substantiation, remove AI writing artifacts, adapt to client styles, and collaborate with cross-functional teammates to finalize diverse deliverables including infographics, videos, and presentations.

Lead go-to-market strategy and positioning for Crux's capital solutions aimed at institutional investors. Own audience segmentation, messaging, market insight, and commercial enablement; align product, commercial, and marketing stakeholders; create decks, battlecards, and training to drive adoption and measurable revenue outcomes.

Own and optimize Daxko's HubSpot environment and MarTech stack, lead integrations (Salesforce, CDP, BI, paid media), maintain tracking and automation hygiene, support ABM infrastructure, run testing and analytics, evaluate marketing technologies, and create documentation and enablement for the marketing team.

Lead global performance marketing for a new ARPG mobile title from pre-launch to scale. Own UA strategy, multi-million-dollar budgets, full-funnel measurement, attribution, incrementality and LTV modeling. Build and mentor a global UA team (including a pod in Shanghai), collaborate cross-functionally, optimize creative and marketing tech, and drive growth and efficiency.

Own end-to-end event strategy and execution across North America: source and prioritize shows, negotiate contracts, manage logistics and budget, attend and run on-site operations, brief teams, partner with sales to drive pipeline, run pre/post event campaigns, define KPIs, and report ROI.

Lead product marketing for Tekmetric by developing positioning, go-to-market strategies, and building a product marketing team, ensuring alignment with business outcomes.

As the Senior Content Marketing Manager, you'll oversee Instrumentl's content ecosystem, driving SEO growth, editorial vision, and full-funnel content strategies.

Lead client relationships and a team of digital marketers while doing advanced hands-on campaign work. Develop cross-channel strategies (paid search, social, SEO, email, ABM), manage budgets, present performance insights, introduce AI-powered workflows, and coach the team on analytics, BI reporting, and campaign optimization.

Lead Product Marketing at LTK, driving go-to-market strategies, product positioning, launch execution, and AI integration for growth.

The Sr. Marketing Manager will lead omnichannel marketing programs to drive brand awareness, demand generation, and customer acquisition in global B2B markets, while managing multiple campaigns and utilizing data-driven strategies to enhance effectiveness and growth.

Lead data-driven funnel optimization and growth experiments across the US market. Design and run A/B and multivariate tests, optimize visitor-to-lead and lead-to-opportunity paths, partner with Sales and Marketing Ops, manage HubSpot and ZoomInfo, analyze GA4 and heatmap data, create on-brand assets, track CAC/LTV and influenced pipeline, and continuously optimize paid and organic channel spend.

Lead consumer product marketing at ClassDojo, focusing on go-to-market strategies and growth for products like Dojo Islands and Dojo Plus. Responsibilities include launching new experiences, improving user engagement, and collaborating with internal teams to shape product direction.

As an SEO & Content Marketing Intern, you'll learn SEO best practices, conduct keyword research, optimize web copy, and build content calendars while working with the Organic Search team.

The Group Media Director leads B2B paid media strategies, manages media accounts, drives performance, and develops a team, ensuring alignment with client goals and operational excellence.

Own global growth marketing strategy and execution across demand generation, ABM, expansion, web and digital channels. Drive pipeline, bookings, and efficiency metrics; build and lead a high-performing team; partner with sales and RevOps to optimize attribution, forecasting, and revenue outcomes.

The Product Marketing Manager leads go-to-market execution by translating customer insights into messaging, coordinating with cross-functional teams, and supporting product launches.

Lead marketing strategy and execution for AI Advisory & Transformation practice. Build full-funnel integrated campaigns across digital, content, events, email and partners; align with sales to drive pipeline. Oversee SEO/paid media, AI-driven search approaches, and AI integration into marketing workflows. Manage and mentor a marketing team, external partners, and measure campaign performance to optimize ROI.

Support execution of marketing initiatives for an AI advisory practice: coordinate campaigns, update content and collateral, manage event logistics, track activities and reporting, maintain templates and files, and provide administrative and production support across marketing, business development, and practice teams.

Own end-to-end execution of B2B marketing programs (ABM nurture, intent-based, email, webinars, events), coordinate cross-functional teams, measure ROI with Salesforce/HubSpot, optimize campaigns using analytics and AI tools, and support BD outbound to drive pipeline and deal acceleration.

Support a small marketing team across content, events, campaigns, community, swag, and reporting. Create and edit videos/graphics, manage editorial calendar and social posts, coordinate event logistics, stage emails and landing pages, track performance, and use AI tools to draft, research, and automate workflows. Gain ownership and mentorship while working 15–25 hours weekly.

Lead creation and execution of an editorial calendar: write and edit thought leadership, blog posts, eBooks, and client stories. Source and interview practitioners, optimize content for SEO/GEO and organic/AI discovery, manage freelance/junior contributors, repurpose long-form content, and collaborate cross-functionally with Demand Generation, Product Marketing, Sales, and Client Success.

Lead global demand generation, digital marketing, and marketing operations to build a data-driven, AI-enabled growth engine. Own strategy across inbound/outbound/ABM, martech roadmap, measurement/attribution, website optimization, and cross-functional alignment with Sales to generate pipeline and accelerate revenue. Build dashboards, run experiments, and develop a high-performing team.

Lead marketing strategy and execution to drive B2B lead generation, brand positioning, PR, content/SEO, campaigns and events. Collaborate with sales/product, manage teams, measure performance, and ensure regulatory and ethical compliance.