Top Marketing Jobs in Santa Cruz, CA

The Growth Marketing Specialist will execute and optimize paid media campaigns across EU markets, monitor performance, and manage campaign operations.

Manage and optimize Google Ads channels to maximize conversion volume while ensuring a strict Marketing Efficiency Ratio, collaborating with creative teams for impactful messaging.

You will manage and optimize Meta Ads for performance, driving demand and revenue growth. Responsibilities include budget allocation, campaign analysis, and collaboration with creative teams.

The Lead Product Marketing Manager will own product positioning, messaging, and go-to-market strategy, collaborating with Product, Sales, and Customer Success to drive adoption and customer value.

The Senior Manager, Product Marketing will lead enterprise messaging and positioning, partner with sales and product teams, and drive market differentiation for BioRender's offerings.

The Senior Marketing Specialist leads proposal development, collaborates on marketing strategies, manages brand marketing initiatives, and supports the training of marketing staff.

Execute product-focused content across channels by turning roadmap updates and feature releases into social-first, creative narratives. Own concepting, briefing, production, and publishing of video and short-form content, manage external agencies, activate user-generated content, and leverage AI-enabled tools to scale output while collaborating closely with product and marketing teams.

Lead enterprise account strategy and ABM to win new logos and expand existing accounts. Build multi-channel programs blending digital and field marketing, design demand funnels and routing processes, enable sales with enterprise assets, and use AI to scale personalization and performance. Deliver measurable pipeline and expansion outcomes.

Lead Antenna's content strategy and execution across social, newsletter, blog, and editorial calendar. Manage paid and organic social campaigns, produce monthly newsletter, coordinate cross-functional stakeholders, supervise freelancers/agencies, and optimize content distribution and performance to grow brand awareness in the media and streaming sector.

Support the marketing team by creating and scheduling social content, monitoring and analyzing campaign performance, assisting with website and email marketing, coordinating events, conducting market research, and producing engaging content to build brand awareness and engagement.

The Customer Marketing Lead will develop and execute marketing programs to drive engagement, up-sell, renewal, and collaboration with Sales and Marketing teams.

Lead partner-focused go-to-market programs to drive pipeline, revenue, and adoption through AWS, WWT, and strategic partners. Create partner-ready positioning, enablement, competitive intelligence, and co-marketing campaigns. Build scalable enablement and partner portal content, align cross-functionally with Product, Sales, and Marketing, and serve as product marketing owner for strategic partnerships.

Research, write, and edit high-quality marketing content while managing tight deadlines and collaborating with cross-functional teams. Use AI tools effectively and engage deeply with entrepreneurial topics.

Build the go-to-market strategy for Postgres managed by ClickHouse. Develop messaging, positioning, and collateral; run competitive analysis; collaborate with product, field, and marketing; measure performance and iterate to drive awareness, demand, and adoption.

Build an industry marketing motion from scratch: develop GTM strategies, craft messaging and value props, create collateral and enablement, collaborate cross-functionally, conduct competitive analysis, and measure/iterate on performance to drive awareness, demand, and adoption.

Own execution and performance of paid media for enterprise accounts: campaign creation, daily optimizations, reporting, client communication, and cross-channel strategy. Produce insights from analytics (GA, Shopify), leverage AI and Nova, mentor specialists, and improve campaign performance against client KPIs.

Lead Splendid's integrated brand marketing to grow awareness, acquisition, retention and revenue across wholesale, retail, and DTC. Own brand strategy, campaign development, creative production, influencer/PR, social, partnerships, retail marketing, budgeting, performance analytics, and team leadership while partnering cross-functionally to execute seasonal go-to-market plans.

Lead strategy and execution of customer engagement and advocacy programs across online communities, user groups, nurture campaigns and integrations. Drive community growth, moderation governance, stakeholder alignment, cross-functional campaign activation, data-driven insights to improve adoption, reduce churn, and demonstrate business value.

Own ChartHop's marketing and revenue operations by consolidating HubSpot as a single CRM source of truth. Build data governance, lead lifecycle and routing, campaign operations, attribution, full-funnel analytics, and executive dashboards. Support HubSpot-Salesforce migration, enable sales reporting, surface conversion trends by persona/industry, and drive automation and AI-enabled workflow improvements. Partner with sales leadership to improve funnel efficiency and operationalize metrics for growth.

Own messaging, positioning, and enablement for the venture capital segment. Build VC personas and playbooks, support Sales with collateral and deal strategy, run voice-of-customer and competitive research, and apply AI tooling to accelerate content and insights. Partner cross-functionally with Sales, Demand Gen, Product, and Customer Marketing to drive VC pipeline and wins.

Lead product marketing for Juniper Square's real assets segment: define positioning, build persona playbooks, enable Sales with collateral and competitive battlecards, run voice-of-customer research and win/loss analysis, embed AI tooling into messaging workflows, and partner cross-functionally with Sales, Demand Gen, Product, and Customer Marketing to drive pipeline and deal outcomes.

Lead strategy and execution of lifecycle marketing across email, SMS, push, and in-product messaging. Analyze customer journeys and subscription datasets to identify drop-offs and growth opportunities. Build, launch, and optimize automated onboarding, activation, engagement, retention, win‑back, and referral programs. Translate complex genomic insights into clear customer messaging, run experiments and A/B tests, and partner with Product, Data, and Engineering to improve tracking, data quality, and infrastructure.

Serve as primary client contact to develop and execute data-driven marketing strategies for credit union card portfolios. Lead strategic planning, campaign management, pro forma analysis, and post-campaign measurement. Perform deep-dive data analysis to generate actionable insights, produce client-ready reports, and coordinate with internal teams for campaign execution. Maintain industry knowledge (Visa, Mastercard, Fiserv, regulatory changes), support risk/compliance, and recommend process improvements while managing billing and client relationships.

Lead regional marketing strategy, campaign portfolio, events, partner MDF, and GTM activation for an assigned sub-region. Oversee planning, budget, measurement, cross-functional alignment, and people leadership while driving field adoption and performance reporting.

Lead product marketing for developer-focused AI tooling: craft sales narratives, enablement assets, and content that translate technical capabilities into business value. Partner with sales, engage customers and partners, run webinars, attend events, and accelerate pipeline through targeted plays and positioning for developer and platform engineering audiences.