Top Marketing Jobs in Washington, DC

Develop and execute multi-channel marketing campaigns to recruit high-impact attendees for The Hill’s events. Responsibilities include social media growth, email lifecycle campaigns, audience database development, audience targeting, partnership collaboration, community management, event promotion, registration management, and on-site check-in. The role requires engaging senior stakeholders and adapting schedules to event and business needs.

Lead GSG Political’s marketing execution across social media, email, website, and other channels. Develop and promote political research, thought leadership, and campaign content; manage the content calendar, brand materials, media visibility, events, awards, marketing analytics, and budget. Support new business by maintaining proposals, pitch decks, case studies, client information, and other core materials. Requires deep Democratic politics and polling knowledge, strong writing, organization, project management, and communication skills.

Own integrated marketing campaigns for Horizon3’s Federal and Public Sector business across civilian agencies, DoD, the Defense Industrial Base, and SLED. Develop segment strategies, execute multichannel and partner campaigns, align with Federal sales and channel partners, manage campaign funds, track pipeline and attribution, and report performance. Translate cybersecurity compliance frameworks into campaign themes while mentoring marketers and supporting long Federal sales cycles.

Leads integrated marketing campaigns from strategy through execution across paid media, social, SEO, GEO, content, and analytics. Develops campaign plans, messaging, budgets, targeting, and performance recommendations; partners with creative, analytics, and account teams; supports proposals, pitches, and business development; and champions practical AI adoption across the agency. This hands-on leadership role also mentors team members, presents directly to clients, and oversees marketing work for primarily B2B, government, nonprofit, and association clients.

Leads integrated B2B content and campaign marketing for Smithbucklin’s Association Management business. Responsibilities include developing content, managing email, website, LinkedIn, webinar, and account-based campaigns, coordinating subject matter experts, executing nurture programs, using HubSpot and Salesforce, analyzing performance, optimizing funnels, and supporting lead generation. The role also requires supervising and developing marketing teams while partnering with business development to advance priority accounts.

Leads a marketing team while executing hands-on growth marketing, content, messaging, integrated campaigns, account-based marketing, SEO, and demand-generation initiatives. Develops enterprise technology narratives, sales enablement materials, and go-to-market strategies. Partners with Sales, executives, and technical teams to improve targeting, conversion, pipeline contribution, and marketing performance through data-driven testing and optimization.

Develop and execute integrated marketing campaigns for research and advisory products. Package complex insights into executive-ready reports, presentations, graphics, emails, and digital assets. Manage HubSpot campaigns, workflows, segmentation, reporting, CRM hygiene, website updates, and LinkedIn presence. Support new product go-to-market initiatives, maintain visual brand consistency, analyze campaign performance, and apply AI tools to improve marketing and design workflows.

Own integrated marketing strategy and execution for a portfolio of B2B events and client accounts. Develop multichannel campaigns, audience segmentation, messaging, budgets, and measurement plans; analyze registration, CRM, paid media, website, and social performance; and optimize campaigns against attendance, revenue, membership, and engagement goals. Serve as a senior client advisor, lead presentations, manage multiple deadlines and stakeholders, and provide hands-on campaign, copy, and creative direction.

Owns channel marketing strategy across social media, email, CRM, lifecycle programs, online events, and paid media partnerships. Builds HubSpot automation, nurture programs, segmentation, lead scoring, dashboards, and attribution reporting connecting marketing activity to pipeline and revenue. Leads cross-functional launches, event programs, content direction, analytics, testing, compliance, and contractor coordination while reporting performance and recommendations to marketing leadership.

Project-based marketing internship creating a marketing strategy for JMI's educational content. Interns work within a six-person marketing team, are matched with volunteer mentors, and will produce strategic media to promote content and membership. Flexible project scope to meet spring internship course requirements.

Support business development and marketing strategy for the Project Development and Finance Group. Responsibilities include market and competitor research, BD plan implementation, pitch development, capability statements, client events, communications, directory submissions, thought leadership, and identifying revenue-generating opportunities. The role collaborates with partners, lawyers, and global BD stakeholders to strengthen client relationships, promote offerings, and deliver strategic projects.

Supports product go-to-market strategy by analyzing customer, market, and competitive insights; developing positioning, messaging, presentations, and marketing collateral; coordinating launch activities; tracking marketing metrics; maintaining competitive intelligence; and partnering with Product, Marketing, Sales, Customer Success, and Finance teams.

Develop and execute customer advocacy, community, expansion, retention, and partner marketing programs for IFS Copperleaf’s enterprise software platform. Create customer success stories, integrated campaigns, and localized initiatives that drive adoption, pipeline, upsell, cross-sell, and advocacy. Track performance KPIs, report insights to leadership, and collaborate globally with Customer Success, Product Marketing, Sales, Campaign, Field, and digital teams.

Leads marketing strategy and activation for assigned legal practices and business units. Develops positioning, messaging, integrated campaigns, annual marketing plans, KPIs, and measurement frameworks aligned with business development and growth objectives. Advises senior leaders on market positioning and audience engagement, identifies growth opportunities, and coordinates cross-functional marketing initiatives across the firm.

Leads the transformation of digital channel management into an enterprise demand-generation and marketing automation organization. Owns strategy, governance, technology roadmaps, campaign orchestration, personalization, lifecycle journeys, website, email, SEO, analytics, testing, and optimization. Builds operating models, improves automation and efficiency, partners across marketing, data, digital, and technology teams, manages vendors, and coaches a high-performing team delivering large-scale digital initiatives.

Leads the creation of an enterprise demand-generation capability for B2B Single-Family and Multifamily audiences. Develops integrated marketing strategies, account-based marketing, customer journeys, nurture programs, lead qualification, attribution, funnel reporting, and campaign measurement. Partners with Sales, Marketing, Analytics, Product, Digital, Creative, Events, Legal, and Compliance teams to generate qualified opportunities and business outcomes. Builds operating processes, aligns stakeholders, develops a high-performing team, and scales demand-generation capabilities in a complex, regulated environment.

Lead product marketing for Scale’s AI and data solutions targeting U.S. federal civilian agencies. Create case studies, solution briefs, thought leadership, web content, presentations, messaging, launch materials, and campaigns. Partner with sales, product, engineering, communications, and customers to support market entry, build awareness, generate demand, and measure campaign performance. The role requires strong storytelling, government marketing experience, strategic judgment, cross-functional collaboration, and independent execution.

Leads public sector product marketing strategy, positioning, messaging, and go-to-market execution across federal, state, local, and education markets. Builds government-focused narratives, launch strategies, sales enablement materials, competitive intelligence, and compliance-focused collateral. Translates FedRAMP and related frameworks into sales advantages while partnering cross-functionally to establish Samsara’s federal go-to-market foundation. Manages and coaches a direct report and represents the company at public sector events.

Leads paid search strategy, execution, optimization, budgeting, forecasting, testing, measurement, and client performance discussions across multiple B2B accounts. Translates business and revenue goals into SEM programs using Google Ads and Microsoft Ads, while partnering with analytics, creative, CRM, and marketing automation teams. Oversees campaign quality, tracking, reporting, team development, workflow improvements, account growth, and new business contributions.

Manages Aspen Digital communications and marketing projects, including email campaigns, website content and maintenance, website design improvements, event marketing materials, vendor coordination, and stakeholder communications. Develops copy, segments email lists, tests content, tracks performance analytics, supports campaign strategy, and monitors website and email KPIs. The role requires strong copywriting, SEO, web accessibility, Marketing Cloud skills, project management, and cross-team coordination.

Owns the firm’s email marketing platform, including campaign development, templates, automation, segmentation, lead scoring, testing, reporting, compliance, and data integrity. Troubleshoots integrations across Marketo, Salesforce, events platforms, and the broader marketing technology stack. Builds and maintains AI-enabled workflows, coordinates with vendors and technical partners, and identifies platform improvements. Requires advanced Marketo administration, integration troubleshooting, marketing analytics, and AI workflow experience.

Leads and coaches a product marketing team while owning go-to-market strategy, positioning, messaging, market research, persona development, competitive intelligence, and sales enablement for Benevity’s enterprise platform. Partners with Product, Sales, Customer Success, Content, Website, and Demand Generation teams to align strategy, deliver customer insights, support launches, and strengthen the buyer journey.

Executes digital marketing campaigns in Eloqua, including emails, forms, landing pages, audience segmentation, testing, deployment, QA, and reporting. Troubleshoots campaign, integration, HTML, CSS, and data issues; supports Marketing and Business Development teams; coordinates offshore execution; maintains platform governance and documentation; analyzes performance and recommends improvements. Requires five or more years of related experience and advanced marketing automation expertise.

Supports marketing campaign creation and execution, conducts market research, develops marketing materials and social media content, analyzes campaign performance, prepares reports, and collaborates with product and sales teams on marketing strategies and messaging.

Coordinate end-to-end marketing pursuits and collateral for HGA’s Healthcare sector, including RFQ/P responses, proposals, interviews, award submissions, conferences, social media, and publications. Develop and edit compelling content, collaborate with practice leaders and business developers, coordinate external marketing activities, and support strategic initiatives across teams. The role requires strong Adobe InDesign skills, attention to detail, project management, proofreading, multitasking, and knowledge of healthcare-related building types and terminology.