Top Marketing Jobs in Santa Cruz, CA

Join the Physician Marketing agile squad to create campaign assets and educational materials, manage sales enablement and asset production, execute digital and social content, support events, run marketing project tracking, collaborate with internal and external partners, and analyze campaign performance to drive insights.

Lead creative strategy and execution for performance and awareness campaigns across static, dynamic, video, and app store assets. Use data and AI tools to test, optimize, and scale creative; build testing calendars, reporting frameworks, and work cross-functionally with ASO, Brand, Creative, Product, and external agencies.

Own and execute demand strategy for a program area: build integrated multi-channel programs, run experiments, optimize campaigns, manage budgets and vendors, align cross-functional teams, and report on pipeline and revenue impact.

Develop and execute marketing strategies and campaigns for higher-education chemistry and business courseware. Create go-to-market plans, sales enablement, ABM, and collateral. Conduct research, instructor outreach, field validation, and competitive analysis. Manage webinars, trade shows, and events while partnering with Sales, Editorial, Product, and Research to drive demand and revenue.

The Senior Commercial Bid and Content Marketing Manager is responsible for developing client-facing materials, overseeing content marketing, and collaborating with various teams to drive business growth.

Lead performance marketing for owned channels to drive pipeline and revenue. Own strategy and execution for lifecycle, segmentation, CRM programs, and full-funnel campaigns. Partner with Sales, Product, Creative and Analytics to improve MQL/SQL definitions, attribution, cohort analysis, and conversion. Manage budgets, forecasts, experimentation, and a small demand-gen team to optimize funnel velocity, cross-sell penetration, and measurable revenue outcomes.

Own marketing tracking and measurement across 14 markets, implement and audit GTM/GA4/pixels/server-side tracking, build automated Looker dashboards, run incrementality and A/B/geo-lift tests, define budget allocation frameworks, and set analytics standards and documentation to inform media spend decisions.

Design and maintain marketing performance dashboards, analyze funnel and campaign metrics, measure attribution and ROI, forecast MQLs and pipeline, and deliver data-driven insights to inform marketing investment and planning in partnership with RevOps and Finance.

Lead and grow a product marketing function for Prolific's human data platform. Own positioning, messaging, launches, packaging, and go-to-market strategy; manage three PMMs; align Product, Sales, and vertical marketing; run market and competitive research and build sales enablement.

Create and execute marketing and branding strategies to increase visibility, engage customers, and drive customer acquisition. Produce digital content, run campaigns, measure performance, and support customer engagement. Contract role with equity potential and possible full-time conversion after funding.

Manage marketing platforms and the promotional review cycle (PRC) across branded and compounded portfolios. Coordinate, review, and QC promotional materials in Veeva, lead review meetings, ensure regulatory submissions (2253), maintain audit-ready documentation and trademark logs, improve processes/SOPs, train stakeholders, and manage NDCs/labels for compounded products.

Manage and execute digital sales and marketing initiatives for a remote B2B training/consulting firm. Lead a small remote team, own campaign calendars and funnels, optimize CRM and sales processes, track KPIs, provide performance reporting, and collaborate with leadership to drive lead generation and revenue growth.

Lead product marketing to shift from standalone products to a unified SaaS platform. Own positioning, messaging frameworks, and full-funnel strategy. Enable Sales, Demand Gen, Product, and Customer Success, run tests against pipeline data, drive GTM launches, and prioritize assets based on performance and adoption.

Lead and scale Arcadia's global marketing function: define brand and category narrative, build predictable demand-generation and partner motions, own product marketing and positioning, measure marketing's financial contribution, hire and develop a high-performing marketing organization, elevate PR and thought leadership, integrate AI to modernize workflows, and align marketing tightly with Sales, Product, and Finance to drive enterprise growth.

Manage client relationships for 6-10 accounts in digital health, develop marketing strategies, oversee campaign execution, and analyze performance data.

Drive developer enablement for CUDA-Q by creating docs, examples, tooling, MCP servers, Agent Skills, prompt templates, and benchmarks. Analyze developer and agent workflows, define documentation and agent-consumable standards, run evaluations and metrics, and translate research into practical guidance to improve developer time-to-value for quantum and GPU-accelerated applications.

As a Technical Marketing Manager, you will lead product marketing for HPE Private Cloud AI, developing impactful technical content and strategies to convey AI solutions to customers while collaborating with various teams for technical accuracy and product alignment.

Lead Arcadia's global marketing organization to build brand authority, drive predictable demand and pipeline, own product positioning and PR, integrate AI into marketing workflows, align marketing with finance and GTM teams, and scale a high-performing remote-first marketing organization.

The Senior Manager, Growth Marketing at EdSights will build and execute demand generation programs, optimize multi-channel campaigns, analyze performance data, and collaborate with Sales to drive pipeline and revenue growth.

Lead growth marketing by identifying and scaling acquisition channels (especially non-paid), running rapid experiments using AI, creating high-quality written and creative content, improving mid-funnel conversion, and collaborating cross-functionally to increase engagement and retention.

The Digital Advertising Campaign Manager will execute and optimize digital ad campaigns across various platforms, ensuring effective performance and reporting of results.

Lead revenue marketing strategy to drive pipeline and conversion through integrated demand programs, ABM, analytics, and cross-functional collaboration. Own pipeline targets, mentor a revenue marketing team, optimize campaigns using data, and align messaging with sales to meet ROI and quota goals.

Hands-on growth marketing role to design, run, and measure acquisition, nurture, conversion, and community-led programs. Execute experiments across email, social, events, webinars, partners, and product-led flows; own event/webinar logistics and follow-up; coordinate launches with product and sales; build reporting and conversion improvements to drive sign-ups, meetings, engagement, and adoption.

Lead product marketing for Pacvue: define positioning and messaging, develop go-to-market strategies and launches, perform market and competitive analysis, create customer segmentation and personas, collaborate cross-functionally, and produce sales enablement materials to drive product adoption and revenue growth.

Lead product marketing strategy and execution for healthcare technology products. Own positioning, messaging, launches, market research, sales enablement, and cross-functional GTM alignment to drive awareness, adoption, pipeline, and revenue. Use data, analytics, and AI-enabled tools to measure and scale programs, lead a team, manage budgets, and enable sales and demand generation efforts.