Top Marketing Jobs in Santa Cruz, CA

The Creative Marketing Manager will lead social media initiatives, create compelling content, and collaborate with different departments while researching trends and developing innovative marketing strategies.

The Digital Marketing Specialist will manage digital marketing campaigns, social media, email marketing, and SEO efforts to raise awareness and support fundraising initiatives for the Lucky Foundation.

The E-Commerce Leader will manage the online store for branded merchandise, handle vendor relations, oversee inventory, and collaborate with the marketing team to promote products.

The Social Media Manager will manage content creation, oversee social media strategies, analyze performance metrics, and ensure brand consistency while staying current with trends.

Lead product marketing for a technical B2B platform: define packaging, positioning, pricing frames, craft messaging for technical and executive buyers, build sales enablement (decks, one-pagers, case studies, ROI tools), run product launches, and grow thought leadership. Collaborate closely with product and sales to scale repeatable systems and win enterprise deals.

Lead global paid media and ABM efforts to drive top-of-funnel demand across SMB, Mid-Market and Enterprise. Own channel strategy, measurement, and budget allocation across LinkedIn, Meta, Google and Bing. Manage four sub-teams (Paid Digital, ABM, Qualification Intelligence, Growth Marketing), run experimentation, and partner with sales, eCommerce, and data teams to convert demand into pipeline.

Lead product marketing for RapidSOS public-safety and enterprise products: define GTM strategy, craft positioning and messaging, enable field teams with AI-assisted content workflows, gather field and customer insights, and collaborate with Product, Sales, and Customer Success to drive adoption and influence roadmap.

The Marketing Coordinator supports the Chairman in executing marketing strategies, managing projects, and deploying AI-driven workflows to optimize marketing initiatives.

The Sr. Strategist will develop and implement business development strategies for clients, lead brainstorming sessions, and create pitch decks while collaborating with teams to drive growth and success.

The VP of Marketing will lead the marketing ecosystem to drive growth, define competitive advantages, influence product design, and mentor a diverse team towards a mission-driven culture.

As a Social Media Marketing Assistant, you'll support social media managers by coordinating content, engaging with platforms, and tracking performance metrics for high-profile brands.

The Senior Product Marketing Manager will craft the go-to-market story, shape product narratives, lead launches, and align sales and marketing teams to enhance product visibility and market impact.

Lead development and execution of multi-channel marketing strategies to grow brand awareness and generate leads. Manage content creation, campaign planning, budget and ROI, analytics, and cross-functional alignment with sales and product for go-to-market efforts. Mentor team members and optimize marketing performance using data-driven insights.

The Product Marketing Manager will lead product positioning, messaging, and go-to-market strategies by conducting market research and collaborating with cross-functional teams to drive product adoption and growth.

Lead and build a product marketing function that defines positioning, drives adoption and retention for an AI-first B2B SaaS platform. Own market narrative, GTM strategies, experimentation-driven programs, enablement for sales/partners, evangelism, and hands-on team leadership to measure and improve customer outcomes.

Own product marketing for Alteryx CDP & Data Connectivity portfolio—Live Query, OCR Tools, Intel Suite, Data Products, and Connect. Build positioning, launch plans, enablement, competitive battlecards, demos, and case studies. Partner cross-functionally with Product Management, Sales, Ecosystem teams, and field to drive GTM, messaging, and ecosystem alignment for cloud data platforms and data integration scenarios.

Lead B2B marketing for Brave Search APIs, focusing on brand awareness, user journey optimization, content creation, and analytics to drive subscriptions.

Own and execute Chili Piper's global events program end-to-end: plan the annual calendar, manage logistics, budgets, vendors, and on-site execution; build landing pages, run CRM exports and email promotion, produce webinars, track attendance and pipeline impact, and amplify event content while collaborating with Marketing, Sales, and Partnerships.

Lead brand marketing strategy and integrated campaigns to drive awareness, acquisition, and revenue. Build long-term brand architecture, manage agencies, partner cross-functionally, mentor the Brand team, and measure campaign performance to inform future planning and demand generation.

Own go-to-market for Coaching and Personnel product categories: gather market, customer, and competitive insights; define positioning and messaging; lead product launches and multi-channel campaigns; build enablement, playbooks, and training for Sales and CS; use Customer.io to drive adoption; define and track KPIs; create AI-driven workflows and partner with Product, Sales, Customer Success, and Executive leadership to grow adoption.

Lead post-lead re-engagement for Annuities by designing multi-channel campaigns, lifecycle automation, experiments, and self-serve tools to increase retention and LTV while reducing agent workload. Build triggered messaging, agent-personalized follow-up tooling, and interactive client tools; partner with Data, PM, and ops to segment users and optimize performance via A/B testing and SQL-driven analysis.

Lead content planning and editorial operations for member, sponsor, and prospect communications. Build and execute GTM campaigns, email lifecycle and re-engagement flows, repurpose content into thought leadership and demand-gen assets, test and analyze performance, and manage contractors and cross-functional stakeholders to meet KPIs and brand voice.

Lead organic social and content strategy (primarily LinkedIn), produce and optimize SEO-driven blog and web content, manage digital PR and podcast outreach, create multi-format marketing materials, monitor organic performance and report insights, and collaborate cross-functionally to support launches and growth.

Design and deliver high-quality brand and marketing assets across digital and offline channels. Own creative concepts, evolve brand systems, translate complex B2B product ideas into clear visuals, and prepare production-ready assets for campaigns, web, social, events, and presentations.

Lead creation and optimization of performance-focused ad creatives from concept to scale. Translate marketing hypotheses into testable assets, run rapid experiments, analyze CTR/CPA/ROAS results, iterate based on data, and collaborate with marketing teams to scale winning concepts while eliminating underperformers.