Top Marketing Jobs in Baltimore, MD

Lead Relocity’s B2B marketing strategy, messaging, positioning, content, sales enablement, campaigns, and competitive analysis. Create presentations, case studies, one-pagers, playbooks, and thought leadership that support Sales and growth. Partner with leadership, measure marketing performance, and refine initiatives using market feedback and analytics. The role requires strategic leadership combined with hands-on writing, storytelling, content creation, and execution across multiple customer segments.

Own and implement marketing strategies, budgets, campaigns, and content programs aligned with commercial and sales goals for the Workday Services Practice. Lead multichannel activities including email, automation, webinars, social media, SEO, digital advertising, and events. Measure ROI, generate leads, build partner relationships, and report results. Manage, coach, and develop marketing staff while collaborating with sales, internal stakeholders, and technology partners.

Plan and execute regional and large-scale industry events, design executive-level activations, manage partner marketing and budgets, track lead flow and ROI, collaborate with Sales/Product/Global Marketing, and standardize event and partner marketing processes.

Lead Hasana's marketing and communications as a volunteer: manage social media and digital communications, create content (posts, flyers), support event and fundraising marketing, track engagement and refine strategies, and maintain consistent, professional messaging.

Support digital marketing and community efforts in MENA: gather and manage data for content and campaigns, handle community queries on Telegram/Discord, use campaign portals (Task On, Galaxy, Zealy), conduct data research, assist lead generation, monitor campaign metrics, and follow the content plan to improve engagement and ROI.

Leads Blend’s partner marketing function across hyperscalers, data platforms, and AI alliances. Develops joint value propositions, co-marketing strategies, campaigns, events, seller enablement, and annual partner plans. Owns MDF allocation, governance, ROI measurement, and partner-sourced and partner-influenced pipeline reporting. Builds relationships across partners, sales, alliances, delivery, and marketing while scaling existing motions and creating new programs across global regions.

Supports go-to-market and integrated marketing campaigns for transactions advisory and private equity offerings. Coordinates digital, content, events, thought leadership, and alliance marketing initiatives; develops campaign materials and collaborates with business leaders and subject matter experts. Tracks engagement, lead generation, and pipeline metrics, recommends improvements, manages campaign calendars and timelines, and ensures alignment with firmwide marketing priorities.

Supports business development and marketing initiatives for a litigation and regulatory practice group. Responsibilities include preparing pitches, proposals, presentations, and marketing collateral; maintaining CRM records and activity reports; coordinating directories, awards, events, webinars, and sponsorships; tracking budgets and matters; supporting lawyer onboarding; and collaborating with design, communications, digital, lawyers, and BD teams.

Lead global marketing strategy in partnership with the Head of Global Marketing. Own market narrative, messaging architecture, editorial governance, earned media, thought leadership, analyst relations, measurement, investment planning, enablement, events, and partner marketing alignment. Manage and scale a distributed team spanning communications, content, design, and enablement while driving consistent global execution and an AI-native marketing operating model.

Execute multi-channel B2B marketing for a fintech SaaS: run ABM tactics, manage HubSpot, content and asset library, execute events/trade shows, support sales enablement, track marketing metrics and budgets.

Lead B2B activation marketing to drive patient starts from commercial referral channels by building scalable systems, attribution frameworks, and repeatable playbooks. Implement MarTech and data-driven strategies, run A/B and incrementality tests, automate campaign execution using AI/ML and LLM tools, and templatize activation campaigns while managing and growing a cross-functional team.

Leads B2B inbound marketing strategy across acquisition, MQL generation, pipeline growth, events, and marketing operations. Oversees Salesforce-based attribution and funnel reporting, marketing technology workflows, and data integrity. Partners with Sales, Product/IT, and Account Management to drive revenue outcomes. Manages, coaches, and develops marketing professionals while improving processes, presenting data-driven recommendations, and aligning inbound, events, and operations with business goals.

Leads integrated global go-to-market strategy and marketing planning for Marathon releases, seasons, and franchise moments. Develops audience-led acquisition, reactivation, retention, and engagement plans; coordinates cross-functional and regional teams; manages GTM operating rhythms, risks, budgets, agencies, and paid media. Establishes KPIs and measurement plans, evaluates campaign performance, and uses player, market, and business insights to optimize marketing investments and future initiatives.

Leads B2B inbound marketing strategy for the home services vertical, driving MQLs, pipeline, and revenue. Oversees inbound acquisition, events, marketing operations, reporting, attribution, and Salesforce data integrity. Develops unified marketing plans, analyzes funnel performance, improves processes, partners cross-functionally, and provides data-driven recommendations. Manages, coaches, and develops a remote marketing team while balancing strategic leadership with hands-on execution.

Develop product positioning, messaging, go-to-market content, sales enablement, product launches, and integrated campaigns for K-12 education products. Partner with leadership, Product, Sales, and Customer Success to bring capabilities to market. Create compelling long-form and campaign content, manage nurture programs and segmentation, measure campaign performance, and use customer insights to guide marketing decisions.

Leads Rocket Software’s global growth marketing organization, setting strategy and accountability for pipeline, bookings, expansion, and revenue. Oversees ABM, analytics, performance, insights, and MarTech through senior functional leaders; partners with Sales, Product, Customer Success, and Revenue Operations on enterprise go-to-market initiatives. Drives AI adoption, agent-enabled marketing workflows, buyer intelligence, personalization, performance measurement, and investment decisions while advising executives and developing a globally distributed organization.

Own marketing operations for a multi-product portfolio: implement tracking and attribution in HubSpot, build dashboards and reports, design marketing automation, manage data governance and compliance (GDPR/CCPA), collaborate cross-functionally with RevOps, and recommend/evaluate marketing technologies.

Own Ashby’s marketing operations foundation across campaign tracking, attribution, automation, dashboards, reporting, data governance, segmentation, privacy compliance, and marketing technology. Partner with Marketing, Revenue Operations, and Business Systems to implement initiatives, improve pipeline and CAC measurement, maintain data integrity, document processes, train users, and evaluate tools. This is a hands-on individual contributor role requiring technical systems ownership, analytical problem-solving, and strategic KPI development.

Owns go-to-market strategy and enablement for Global Systems Integrators. Develops partner-specific positioning, joint value propositions, solution briefs, battlecards, playbooks, training, and certification content. Supports co-marketing, demand generation, and pipeline growth through GSI channels while representing partner requirements internally. Measures partner-sourced pipeline, content usage, and enablement adoption. The role requires hands-on product marketing experience in B2B SaaS or cybersecurity, strong GSI expertise, technical storytelling skills, and cross-functional collaboration.

The Head of Product Marketing will own Noma’s positioning, messaging, competitive strategy, and product launches for its AI security platform. They will build and lead the product marketing team, define buyer segments and personas, enable Sales, collaborate with Product on roadmap insights, and align Demand Gen messaging. The role requires proven cybersecurity, infrastructure, or AI product marketing experience, startup growth experience, team management, and a repeatable launch framework.

Own growth marketing for a direct-to-consumer health insurance business across paid search, paid social, SEO, affiliate, referral, email, and emerging channels. Manage acquisition budgets, agency performance, attribution, conversion tracking, partner relationships, testing, and reporting tied to enrollments, CAC, ROAS, contribution margin, and lifetime value. Collaborate with Finance, Analytics, Engineering, Product, Operations, Lifecycle Marketing, and Content to scale profitable acquisition.

Manage and optimize client outbound campaigns, source and verify lead data, execute onboarding-driven strategies, run internal outbound for growth, and maintain email deliverability and domain health using outreach automation tools.

Owns Payscale’s website growth across SEO, AI search visibility, CRO, analytics, and conversion optimization. Responsibilities include technical SEO, keyword strategy, AEO, landing-page performance analysis, A/B and multivariate testing, Webflow implementation, GA4 and GTM reporting, dashboard development, funnel analysis, and AI-assisted insights. Partners with Demand Generation, Content, Product Marketing, and Marketing Operations to improve traffic, engagement, and pipeline conversion.

Lead product marketing and competitive intelligence for Cyera’s AI Trust platform and security portfolios. Own platform positioning, product narratives, launches, integrated campaigns, field and partner enablement, analyst relations, pricing and packaging collaboration, and market intelligence. Partner with Product, Sales, and GTM leadership on revenue outcomes while leading, coaching, and scaling the product marketing team.

Own and scale product marketing, content, and sales enablement end-to-end: GTM messaging, launches, sales materials, competitive differentiation, and measurement to drive pipeline, deal acceleration, and win rates. Manage multiple senior initiatives, align cross-functional stakeholders, and use AI to scale output and optimize results.