Top Marketing Jobs in Richmond, VA

This job invites applications for unspecified positions within a growth marketing agency, focusing on collaboration and personal development.

As Head of Marketing, you will lead the marketing team, drive growth through multi-channel strategies, optimize customer acquisition costs, and manage Wave's brand communications.

Lead planning and execution of paid digital media campaigns across Meta, TikTok, Google, Bing and Snapchat. Own product launch media, manage agency partners, run tests and optimization, coordinate cross-functional stakeholders, grow TikTok Shop GMV, and drive international paid media performance and efficiencies.

Senior leader responsible for developing and executing integrated social and influencer marketing strategies. Lead and mentor a team, manage proposals and pitches, optimize resources, create training and processes, advise clients, collaborate cross-functionally, and identify business growth opportunities to deliver measurable campaign results.

Lead go-to-market strategy and execution for payments and AI-powered features; drive pricing and packaging; develop positioning and messaging; run cross-functional launches; synthesize customer and market insights to influence product and commercial strategy; represent Jane at events.

Lead product marketing for ServiceTrade's field service management products: define messaging, run go-to-market and feature launches (including AI), enable Sales, maintain competitive intelligence, synthesize customer insights, and drive product adoption and expansion.

The Senior Product Marketing Manager will oversee product launches, develop go-to-market strategies, and create impactful messaging to drive market presence and customer understanding of Fingerprint's offerings.

The Sr. Product Marketing Manager will create compelling marketing content, support product launches, and lead go-to-market efforts. Responsibilities include understanding product capabilities, defining personas, crafting messaging, and collaborating with cross-functional teams.

Lead marketing strategy and execution for assigned business verticals. Plan and run integrated lifecycle, paid, organic, in-app, and brand campaigns. Develop messaging, testing strategies, analyze performance, optimize via experimentation, and coordinate cross-functional teams to drive adoption, engagement, retention, and revenue. Leverage AI and marketing technology to improve efficiency.

The Senior Manager of B2B Marketing will develop and oversee the demand generation strategy, build a pipeline of qualified leads, and collaborate with sales and customer success teams to enhance brand retention and drive acquisition efforts.

Lead post-acquisition member lifecycle strategy and execution across onboarding, activation, engagement, cross-sell, and retention. Architect journeys, build and run automated email/push/SMS programs, define segmentation and measurement frameworks, synthesize analytics for optimization, and champion AI-driven marketing innovations while managing multi-client priorities and mentoring teams.

The Creative Lead will develop creative concepts for marketing campaigns, collaborate on brand evolution, and improve marketing quality, working closely with design and marketing teams.

Own product marketing for a construction-focused SaaS: shape positioning and messaging with product, lead end-to-end launches, drive adoption and in-app lifecycle campaigns, enable sales with battle cards and training, and run competitive analysis and pricing/packaging strategy.

Design and run inbound funnel and campaign systems, owning campaign intake, production, AI-powered workflows, data hygiene, lifecycle management, and ROI attribution across Marketo, Salesforce, and enrichment tools.

Lead end-to-end performance marketing on Meta for a new service line: strategy, campaign execution, optimization, reporting, and A/B/multivariate testing. Coordinate attribution, funnel and landing page optimization, vendor relationships, and apply analytics to scale efficient customer acquisition while leveraging AI/automation to streamline reporting and QA.

Identify, engage, and secure influencer partnerships across verticals; negotiate and manage contracts and compensation; analyze social metrics to inform strategy; maintain talent database; support pitches, campaign execution, and cross-team collaboration with Marketing and Talent.

Manage regional marketing operations including creating and maintaining Marketo programs, coordinating Salesforce data, producing digital and event assets, tracking event registration/ROI, handling marketing finances and fulfillment, and supporting partner and BDR campaigns.

Hands-on Martech analyst supporting implementation, configuration, troubleshooting and optimization across CRM, email, CDP and other marketing platforms. Assist CRM migration planning/execution, translate business requirements into technical solutions, ensure cross-system data alignment, and provide tactical support to senior team members.

Lead and scale a global marketing operations program connecting strategy to execution across campaigns, launches, media, lifecycle, retail, DTC, and membership. Build operating models, planning rhythms, intake/prioritization, launch governance, and cross-functional alignment. Manage a ~10-person team, partner with Finance on investment governance, and drive continuous improvement and performance tracking.

Own a portfolio of 4-6 lifestyle accounts as the day-to-day strategic lead, translating data into full-funnel insights, coordinating cross-channel teams (paid, SEO, content, email, creative), and driving retention and revenue growth. Lead client calls, support quarterly strategy and renewals, employ AI and Power Digital tools (nova, Iris, Power Circuit), and ensure performance narratives guide client decisions while maintaining high retention and service expansion.

Lead partner marketing strategy and execution to drive sourced and influenced pipeline. Manage MDF, co-marketing, ABM-aligned partner programs, enablement assets, partner engagement, and measurement in collaboration with demand generation, field marketing, and partner teams.

Manage and scale global paid media programs (LinkedIn, Google, Meta, emerging channels). Execute end-to-end campaigns, optimize for pipeline and revenue, partner with Creative and Marketing Ops, leverage AI and audience enrichment tools, ensure tracking and attribution, analyze performance, and present insights to leadership.

Lead PDQ's marketing organization and strategy to drive product-led growth and mid-market expansion. Own positioning, messaging, AI storytelling, metrics like CAC payback and marketing-driven ARR, team leadership, cross-functional alignment with product and sales, and execution of demand-generation and PLG funnel initiatives to translate product momentum into revenue.

Own and execute multi-channel, data-driven marketing campaigns and automated member journeys using enterprise marketing platforms. Build and QA journeys, optimize processes, analyze campaign performance, coordinate stakeholders and vendors, and support budget and logistics to deliver timely, personalized communications at scale.

Lead technical execution and QA of digital measurement across channels. Implement and maintain GTM containers, pixels, server-side tracking, conversion imports, click ID capture, CRM and call-tracking integrations, HIPAA-compliant flows, and documentation. Partner with Paid Media, Data Engineering, and Analytics to ensure accurate conversion data, troubleshoot tracking issues, and support automation and measurement alignment.