Top Senior Marketing Jobs in Dallas, TX

Leads marketing strategy and execution for assigned new-home communities across the Dallas-Fort Worth area. Responsibilities include developing launch and lifecycle plans, managing budgets, campaigns, events, digital presence, signage, model-home presentation, developer compliance, vendors, and marketing performance. The role analyzes buyer behavior, market trends, sales data, and competitive activity to improve traffic and conversion while coordinating closely with Sales, leadership, developers, agencies, and vendors.

Develops and executes industry-specific B2B marketing strategies, content roadmaps, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service-line marketing, field marketing, communications, and sales enablement teams to translate buyer needs into compelling content and campaigns. Manages priorities, timelines, resources, performance measurement, and optimization while using AI-enabled marketing tools to improve research, planning, content development, and workflows.

Develops and activates industry-specific B2B marketing strategies, content, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service line marketing, field marketing, communications, and sales enablement teams. Owns content roadmaps, campaign execution, stakeholder coordination, performance measurement, and optimization while using AI-enabled tools to improve research, planning, content development, and workflows.

Owns the execution, monitoring, optimization, tracking, and reporting of paid acquisition campaigns across search, paid social, and programmatic channels. Partners with media agencies, creative, and analytics teams to improve campaign efficiency, resolve tracking issues, interpret performance data, and support integrated funnel marketing. The role requires hands-on platform expertise, strong analytical judgment, attention to detail, and effective cross-functional collaboration.

Lead integrated marketing campaign execution across regional and national promotions, new store openings, acquisitions, competitive market initiatives, and loyalty programs. Own the omni-channel marketing calendar, coordinate cross-functional teams and agencies, manage project timelines and creative workflows, develop marketing playbooks, and support customer acquisition and retention. Communicate progress and results to leadership while using campaign performance, deadlines, and ROI to guide priorities.

Leads organizational change, cultural adoption, and internal communications across Kobie. Partners with executive and functional leaders to develop change strategies, cascade strategic messaging, manage communication cadences, and measure adoption. Builds organizational clarity, supports employee experience and employer brand initiatives, strengthens belonging, and enables new capabilities across teams and locations. Uses surveys, feedback mechanisms, and metrics to identify cultural gaps and improve engagement.

Own omnichannel programmatic advertising and DTC go-to-market strategy for a patient-facing health app. Lead patient acquisition, engagement, retention, pharma brand positioning, paid media, CRM/SMS campaigns, ABM initiatives, and marketing content. Manage DSP and agency relationships, develop patient and pharma messaging, support product launches, track performance KPIs, conduct competitive research, and recommend campaign optimizations. The role partners with clinical, product, pharmacy, pharma sales, and business development teams.

Leads end-to-end integrated marketing programs across advertising, digital, CRM, loyalty, in-restaurant, partnerships, and PR channels. Develops campaign strategies and briefs, manages creative and agency partners, coordinates cross-functional workstreams, oversees point-of-purchase materials, manages budgets and timelines, and establishes KPIs to measure and optimize business impact. Supports menu innovation, national campaigns, value initiatives, partnerships, and key brand moments across Wingstop’s restaurant network.

Supports go-to-market and integrated marketing campaigns for transactions advisory and private equity offerings. Coordinates digital, content, events, thought leadership, and alliance marketing initiatives; develops campaign materials and collaborates with business leaders and subject matter experts. Tracks engagement, lead generation, and pipeline metrics, recommends improvements, manages campaign calendars and timelines, and ensures alignment with firmwide marketing priorities.

Lead the global revenue marketing strategy for a B2B SaaS company, integrating demand generation, ABM, digital, web, lifecycle, events, partner marketing, and growth programs. Build and lead a global marketing organization, generate predictable pipeline, accelerate acquisition and conversion, optimize campaigns through experimentation, and partner with Sales, Customer Success, Product, Communications, and Marketing Operations to drive measurable commercial results.

Manages consumer and commercial marketing programs, develops annual marketing plans, evaluates market and competitor data, oversees traditional and digital campaigns, manages websites and marketing vendors, tracks budgets, and measures campaign ROI. Leads marketing staff through goal setting, training, coaching, performance reviews, and compliance oversight. Partners with regional marketing managers and business units to generate leads, strengthen brand positioning, and improve marketing performance.

Lead and optimize GSM Outdoors' direct-to-consumer websites across multiple brands, overseeing merchandising, promotions, CRO, site performance, analytics, and cross-functional execution to increase conversion, AOV, revenue, and customer retention.

Lead and develop a small marketing team, manage vendor relationships, analyze campaign performance and allocate budgets across markets, build efficient processes, report KPIs, and execute high-quality marketing projects aligned to business priorities.

Own advisor marketing strategy and build scalable programs and playbooks. Set editorial/content strategy, plan flagship events, measure campaign performance, manage agencies and marketing tech (HubSpot, Webflow), mentor junior team members, and partner cross-functionally with Sales, Compliance, and Design.

Support the Dallas Business Unit by executing strategy, marketing, and communications initiatives. Conduct market and competitive research, prepare presentations and reports, manage cross-functional projects, develop project plans and timelines, craft internal communications and narratives, and identify process improvements to align business priorities and enable growth.

The Portfolio Value Marketing Manager leads the marketing strategy for LivaNova's cardiopulmonary portfolio, focusing on integrated value propositions, customer engagement, and collaboration across teams to enhance hospital partnerships and drive value-based solutions.

Develop and execute global B2B marketing and communications strategies for a commercial unit. Partner with commercial, operations, regional, and national leaders to create full-funnel campaigns, manage budgets, establish KPIs, analyze performance, and optimize initiatives across markets. Lead campaign execution through marketing centers of expertise, build analytics dashboards, communicate results to leadership, and manage, coach, and develop team members.

Lead client-facing marketing analytics projects—marketing mix modeling, multi-channel attribution, digital analytics, pricing/promotion analysis, and demand forecasting—using SAS and econometric methods. Provide analyses, recommendations, presentations, and team leadership; responsible for team growth. Role requires extensive travel (80–100%).

Lead client-facing marketing analytics projects assessing offline and digital impact. Deliver analyses, recommendations, presentations on MMM, multi-channel attribution, digital analytics, pricing/promotions, and demand forecasting. Manage and grow a team and travel frequently to client sites.

Lead integrated marketing programs for rental property management clients, partnering with sales and branch leaders to drive lead generation, retention, and campaign execution across email, events, advertising, collateral, and vendor-managed deliverables.

Lead integrated marketing strategy and execution for PlainsCapital Bank, managing a team and vendor relationships. Oversee campaigns, advertising, email marketing (Salesforce Marketing Cloud), branch/promotional materials, regional events, and ensure brand consistency across digital and print.

Lead commercial marketing for the US Government segment: own market and competitive intelligence, create problem-first messaging and sales enablement assets, run segment campaigns to drive pipeline, build playbooks/ROI tools, influence product roadmap, and support sales to accelerate deal velocity and close revenue.

Lead marketing automation strategy and optimization across Neighborly brands. Audit and improve customer journeys and automated campaigns, run testing programs (A/B, multivariate, holdout), analyze performance and customer behavior, and produce campaign briefs for operations to drive engagement, retention, and business growth.

The Influencer Marketing Manager drives influencer strategy, manages partnerships, analyzes performance metrics, and ensures alignment with brand objectives and regulations.

Lead donor development and marketing for Prestonwood Pregnancy Center: set and meet fundraising goals, create and implement donor development and marketing plans, lead the team, cultivate donor and church relationships, manage donor events and planned giving, research and write grants, review marketing materials and website, and support broader PPC strategy and execution.