Top Senior Marketing Jobs in Dallas, TX

Lead planning and execution of film and brand marketing campaigns across in-theater and digital channels. Oversee content creation, deployment, and asset management; align campaigns with merchandising and F&B; monitor performance using analytics to optimize results; manage and develop a Marketing Coordinator; coordinate cross-functionally with Operations, F&B, IT and partners to ensure campaign success.

Manages the firm's InterAction CRM database and Vuture email marketing platform, including configuration, data quality, segmentation, user administration, troubleshooting, reporting, campaigns, templates, and workflows. Partners with Marketing, Business Development, IT, vendors, and global teams to support upgrades, standardize processes, improve CRM adoption, and enhance data quality. Produces campaign and activity reports, manages bespoke reporting requests, and serves as the U.S. subject-matter expert for email marketing operations.

Develops business plans, marketing strategies, forecasts, positioning, and lifecycle programs for semiconductor product lines. Uses AI, automation, and data analytics to improve marketing workflows, competitive intelligence, market analysis, customer targeting, reporting, and opportunity identification. Builds customer and sales relationships, supports design-in opportunities, evaluates market gaps, and collaborates cross-functionally on pricing, campaigns, launches, and sales enablement.

Supports global sales enablement through capabilities content, case study and knowledge management, website messaging alignment, and business development coordination. The role creates and maintains client-facing materials, manages centralized content repositories, standardizes case study processes, coordinates updates with senior stakeholders, and tracks cross-functional initiatives across regions and service lines.

Owns integrated digital marketing campaigns across acquisition, engagement, and retention. Responsibilities include performance marketing, KPI analysis, reporting, workflow optimization, SEO, lifecycle marketing, cross-functional coordination, and continuous campaign improvement. The role partners with Marketing, Product, Creative, Revenue, Customer Success, Operations, and Analytics teams to deliver measurable growth and customer outcomes.

Own product messaging, positioning, sales assets, storytelling, competitive intelligence, and go-to-market initiatives for Canary’s hospitality SaaS platform. Collaborate with Sales, Product, Marketing, and Customer Support to translate complex capabilities into compelling narratives, launch products, support campaigns, improve conversions, and analyze performance metrics. The role requires strong writing, visual storytelling, cross-functional influence, and experience bringing B2B SaaS products to market.

Own product marketing strategy for Canary’s hospitality technology portfolio, including product launches, pricing and packaging, positioning, messaging, storytelling, webinars, and sales enablement. Analyze customer, product, pricing, and sales data to improve conversions and commercial outcomes. Partner cross-functionally with Product, Sales, Marketing, Finance, Customer Success, and executives to develop go-to-market plans and customer insights.

Leads enterprise-wide marketing strategy and audience growth across awareness, acquisition, engagement, retention, advocacy, fundraising, and brand initiatives. Oversees audience research, segmentation, market intelligence, integrated planning, campaign strategy, and performance analytics. Partners with executive leaders and communications teams to align marketing efforts with organizational goals, while developing a high-performing strategy team and presenting recommendations to senior stakeholders. The role requires up to 25% travel and operates in a hybrid office environment.

Lead Netflix House Dallas’s local marketing strategy, translating national campaigns into market-specific initiatives that drive visitation, ticket sales, community engagement, and brand affinity. Develop community partnerships, integrated campaigns, experiential events, venue content, and promotional programs. Manage agencies, vendors, partners, and cross-functional stakeholders while supporting sales and influencer experiences. Monitor market trends and performance, establish scalable processes, and champion Netflix House within the Dallas community.

Manage Samsung’s organic social media strategy and brand voice across Instagram, TikTok, and YouTube. Create and capture platform-specific content, including real-time event coverage, while collaborating with creative, partnerships, and influencer teams. Monitor cultural trends, analyze social performance data, and optimize content strategy using Sprinklr and Adobe Creative Suite. The role requires managing multiple priorities in a fast-paced, onsite environment.

Leads partnership marketing and sponsorship initiatives supporting brand campaigns and device launches. Responsibilities include identifying strategic partners, negotiating complex contracts, managing cross-functional approvals, activating partnerships, tracking KPIs, ensuring budget and compliance adherence, and advising internal stakeholders on partnership and business development strategy.

Lead quantitative and qualitative consumer research for Samsung’s Mobile Division, including brand tracking, segmentation, concept testing, customer experience research, and market assessments. Apply AI and automation to improve research efficiency and insight generation, explore agentic AI applications, and develop responsible-use governance. Partner with Marketing, Product, Customer Experience, Innovation, Analytics, Technology, and Strategy teams to deliver recommendations supporting go-to-market strategy, portfolio optimization, customer engagement, and pricing.

Owns email marketing and automation in Adobe Marketo Engage, including program builds, segmentation, testing, QA, and deployment. Supports ABM, paid digital advertising, SEM, answer engine visibility, and cross-channel campaign orchestration using 6sense, LinkedIn, Google, Reddit, and OpenAI platforms. Monitors performance, dashboards, attribution, and pipeline influence while partnering with Marketing, Sales, Analytics, and RevOps teams. The role also supports governance, privacy compliance, process improvement, budget tracking, and global campaign operations.

Lead product marketing for Applied's carrier-facing portfolio: set strategy, positioning, brand architecture, launches, and GTM. Build and lead a PMM team, drive market/competitive intelligence, win/loss research, partner cross-functionally with Product, Sales, and Marketing, and report PMM-influenced metrics while championing AI-enabled tooling.

Executes integrated, multichannel marketing and demand-generation campaigns for Gartner’s Finance-focused Global Business Sales team. Coordinates campaign content and messaging, collaborates with Product, Research, Sales, and marketing stakeholders, supports sales enablement, tracks KPIs and campaign performance, and recommends improvements based on analytics. The role partners with regional leaders and centralized marketing teams to drive lead generation, pipeline growth, revenue impact, and customer-centric engagement.

Develops and manages marketing and communications content, including articles, thought leadership, award submissions, presentations, case studies, and branded collateral. Writes, edits, interviews stakeholders, conducts industry research, coordinates contributors and reviews, supports media outreach, and adapts content for digital channels. The role requires strong graphic design, project coordination, AEC industry knowledge, and proficiency with Adobe Creative Cloud and Microsoft Office.

Lead product marketing for the agency segment, owning positioning, GTM, launches, competitive intelligence, and performance metrics. Manage and grow a PMM team, partner with Product, Sales, and Field Marketing to drive adoption and revenue, and champion AI-forward tooling and data-driven GTM across the Applied Epic and EZLynx portfolio.

Supports business development and marketing initiatives for multiple legal practice groups. Responsibilities include developing proposals and pitches, conducting market and competitive research, coordinating events and sponsorships, managing rankings and award submissions, producing thought leadership and digital content, maintaining CRM data, supporting social media campaigns, and tracking marketing return on investment. The role collaborates with attorneys and marketing teams to strengthen client relationships, generate opportunities, and raise the firm’s profile.

Leads integrated marketing and communications strategies for national Alzheimer's Association constituent events. Responsibilities include campaign planning, audience segmentation, messaging, content and asset development, project management, performance tracking, and coordination across paid, earned, social, direct, digital, and print channels. Oversees standardized marketing templates and resources for chapters nationwide while supporting registration, fundraising, engagement, and consistent brand execution.

Leads day-to-day performance and optimization of multiple direct-to-consumer ecommerce storefronts. Responsibilities include website merchandising, promotional execution, email campaigns and automation, conversion-rate and revenue optimization, analytics, troubleshooting, paid-media coordination, and cross-functional project management. The role owns ecommerce KPIs such as revenue, conversion rate, traffic, engagement, and average order value while improving the digital customer journey across BigCommerce, WooCommerce, and WordPress properties.

Develop and execute partner marketing strategies with system integrators in video security and access control channels. Manage co-marketing campaigns, partner budgets and market development funds, content, events, webinars, lead flow, and campaign performance reporting. Collaborate with sales, channel operations, and regional marketing teams to increase partner loyalty, demand, sales growth, and marketing ROI. Provide partner support and enablement while managing relationships with internal and external stakeholders.

Drive go-to-market activities for Power Management semiconductor products, including technical collateral, NPI launch readiness, webinars, digital content, website and sales portal ownership. Develop competitive positioning, gather customer and market intelligence, support design wins, and influence product roadmaps. Collaborate globally with product management, applications engineering, systems engineering, sales, and regional marketing teams.

Leads Caris Life Sciences’ digital marketing strategy across websites, portals, CRM, MarTech, campaigns, social media, analytics, and digital communications. Oversees digital marketing, marketing operations, CRM, and creative teams while partnering with Product, Medical Affairs, Sales, IT, Legal, and Communications. Translates complex oncology and molecular science into compliant digital experiences, drives product launches, optimizes customer journeys, evaluates technology investments, and connects digital performance to business outcomes.

Drive market, competitor, and customer research to assess opportunities; design and launch offers, campaigns, and partnerships using test-and-learn methods; execute cross-channel marketing across digital, branch, and advisor channels; evaluate campaign effectiveness and recommend optimizations; work cross-functionally with Insights, Product, Decision Science, and Finance.

Lead positioning and go-to-market for Salesforce Trusted Services (security, compliance, resilience). Create value props, messaging, demos, enablement, and scalable GTM programs to drive pipeline and align product, sales, and marketing.