Top Marketing Jobs in Santa Cruz, CA

Support the marketing team by creating and scheduling social content, monitoring and analyzing campaign performance, assisting with website and email marketing, coordinating events, conducting market research, and producing engaging content to build brand awareness and engagement.

Own and scale full-funnel performance marketing and ABM for enterprise buyers: run paid campaigns (LinkedIn, Google, industry channels), build attribution and pipeline reporting, run experimentation, optimize website/landing conversions, support events, and maintain the martech stack to drive measurable pipeline and ROI.

Work with research and engineering teams to design realistic marketing tasks, create reference solutions, and evaluate AI/LLM outputs with structured rubrics. Maintain evaluation guidelines, ensure dataset quality, and collaborate with SMEs to improve AI model performance on marketing challenges.

Design evaluation rubrics and scoring frameworks for marketing deliverables, assess AI-generated and human-created marketing work with evidence-based judgments, provide written justifications, and iterate with stakeholders to improve consistency and scoring quality.

Lead product marketing for Juniper Square's real assets segment: define positioning, build persona playbooks, enable Sales with collateral and competitive battlecards, run voice-of-customer research and win/loss analysis, embed AI tooling into messaging workflows, and partner cross-functionally with Sales, Demand Gen, Product, and Customer Marketing to drive pipeline and deal outcomes.

Lead Splendid's integrated brand marketing to grow awareness, acquisition, retention and revenue across wholesale, retail, and DTC. Own brand strategy, campaign development, creative production, influencer/PR, social, partnerships, retail marketing, budgeting, performance analytics, and team leadership while partnering cross-functionally to execute seasonal go-to-market plans.

Lead global marketing function, focusing on demand generation, brand messaging, and marketing analytics. Drive campaigns and manage a marketing team using AI tools.

Executive leader accountable for paid customer acquisition and marketing-sourced revenue across the Network Solutions portfolio. Owns strategy, budget, channel performance (search, social, programmatic, affiliates, display), acquisition economics (CAC, LTV, ROAS), attribution, analytics, experimentation, and a high-performing team to scale subscription-based growth and improve long-term customer value.

Lead and build a high-performing marketing function to craft narratives, drive brand, communications, product marketing, content, partnerships, and campaigns. Mentor teams, define OKRs and operating rhythms, translate technical product value into business outcomes, measure impact, and manage budgets and agency relationships to grow the Arbitrum ecosystem and enterprise adoption.

The Marketing Manager will refine product messaging, drive go-to-market strategies, and collaborate with various teams to meet customer needs in a startup environment.

Create and execute marketing strategies aligned to client business goals. Use digital channels (social, SEO, email), analyze market and performance data, craft audience-tailored messaging, manage projects and multiple client priorities, and deliver innovative solutions for vetted, project-based clients.

Lead development of AI-native creative production systems: turn customer insights and performance data into testable creative hypotheses, collaborate across design, growth and product to launch, iterate and scale ad concepts, evaluate and optimize ad performance beyond basic metrics, and continuously explore new formats and narratives.

The Strategic Marketing Manager will develop and own the marketing strategy for business growth, lead demand generation, and oversee product marketing efforts to boost pipeline and revenue.

Lead paid growth strategies across multiple platforms including Google and Meta, focusing on data-driven experimentation, creative campaigns, and automation of reporting.

Lead the creative learning system for growth: centralize cross-channel insights, scale production (studio, UGC, whitelisting), build testing frameworks and reporting, translate ad learnings into site, funnel, and product recommendations, and align Growth, Brand, and Product teams to institutionalize winning creative.

Analyze marketing data to create case studies, develop attribution models, evaluate campaign performance, and communicate insights to stakeholders.

The Technical Marketing Manager will manage data integration, CRM, e-commerce operations, and website maintenance, focusing on solving technical challenges and automating processes.

Lead AI-native creative production by turning customer insights and performance data into testable creative hypotheses. Use AI to generate, validate, and produce ad concepts; collaborate with Design, UA, Growth and Product to launch, iterate and scale creatives; analyze performance beyond CTR/CAC and continuously explore new formats and narratives.

Lead growth marketing and community initiatives for Ares, focusing on prediction markets. Responsibilities include content strategy, community engagement, and market feedback.

The Marketing & Community Lead will manage Flow's social presence, develop narratives, coordinate marketing launches, and engage with the crypto community to amplify brand awareness.

Manage and optimize site content and embeds via the CMS, monitor breaking sports news and produce editorial content, use Google Analytics/Search Console and dashboards to identify opportunities, support commercial and partner queries, provide weekend/evening CRM and social coverage, run site audits, and escalate issues to Product/Development.

Manage day-to-day influencer campaign execution for micro and mid-tier talent: creator/client communication, production coordination, data management, reporting, risk escalation, and supporting growth/upsell initiatives.

Galaxy Ventures connects top talent with portfolio companies seeking marketing/growth expertise in the crypto industry, facilitating discreet introductions.

As the Vice President of Marketing, you will drive growth by developing and executing the Go-To-Market strategy, running growth experiments, and shaping brand identity in a B2B SaaS environment.

Lead Coder's social presence by creating, publishing, and optimizing short- and long-form video and written content for technical and business audiences across Instagram, YouTube, LinkedIn, and X. Monitor and engage daily, run campaigns with cross-functional teams, repurpose assets into social-native formats, manage the content calendar, and report performance to inform future content.