Top Marketing Jobs in Madison, WI

Own product marketing as a senior individual contributor: define positioning and messaging for the AI platform, create sales enablement assets, run product launches end-to-end, build the PMM operating system, and translate customer and competitive insight into revenue-driving materials.

Lead execution of social media, PR, and internal communications. Manage community engagement, social listening, content publishing, KPI tracking, byline and award submissions, employee advocacy, and executive updates. Collaborate with cross-functional teams and PR agency, maintain brand consistency, and introduce AI-driven communications efficiencies.

Own end-to-end lifecycle marketing for assigned channels (email, push, SMS): design multi-step journeys in Iterable, execute experiments with holdouts, troubleshoot delivery and performance issues, build attribution dashboards, lead creative strategy and briefs, integrate AI to accelerate work, and present results to senior leadership to drive measurable performance improvements.

Lead identification, testing, and scaling of new paid channels (streaming TV, programmatic, paid social, YouTube). Design incrementality/holdout tests with BI, own attribution and reporting, build channel playbooks, optimize conversion signal passback, drive creative testing and briefs, manage platform partnerships, and recommend budget/investment decisions to senior stakeholders.

Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.

Lead content strategy and execution across marketing, sales enablement, and partner education. Own SEO/AEO, editorial calendar, content-to-pipeline attribution, HubSpot email programs, social and webinar strategy, sales collateral, and customer testimonials while collaborating with cross-functional teams and a design agency.

The Senior Director of Product Marketing will lead the product marketing strategy, focusing on positioning, messaging, and differentiating ReversingLabs' cybersecurity solutions, while managing a cross-functional team and integrating AI tools for efficiency.

The Director of Marketing Analytics will lead marketing analytics strategy, managing a team to optimize acquisition and retention through data-led insights and A/B testing.

The Marketing Lead will drive execution for various marketing functions, create compelling content, run launch campaigns, manage events, and generate demand for Goldsky's fintech-focused products.

The Strategy Manager oversees the development of integrated marketing strategies, leads pre-sales processes, and engages with C-suite stakeholders to deliver results for high-value clients.

The Senior Media Specialist will activate marketing campaigns for health screenings and clinical studies, collaborate with teams, and analyze data to optimize performance.

Manage and optimize the affiliate program: recruit and onboard partners, monitor activity and compliance, analyze performance and report insights, grow network revenue, manage tracking platforms, and coordinate partner-facing content and training.

The Marketing Executive will support marketing initiatives, conduct market research, manage campaigns, and prepare marketing reports in a collaborative environment.

The Marketing Associate will support marketing strategy execution, create brand-aligned content, coordinate events, and conduct market research to strengthen brand presence.

The Marketing Executive will assist in developing and executing marketing campaigns, conduct market research, collaborate on materials, and report on campaign effectiveness.

The Marketing Assistant will support the marketing team in campaigns, manage communications, assist in event planning, and conduct market research.

The Marketing Coordinator will plan and execute marketing campaigns, support brand initiatives, conduct market research, and manage communications between teams.

Implement and optimize cross-channel marketing campaigns using Braze and data warehouse integrations. Build complex journey flows, dynamic templates (Liquid), audience segmentation, and QA campaigns. Collaborate with marketing and engineering to validate data, ensure compliance (SMS/email), and scale personalized lifecycle messaging.

The Head of Marketing will lead narrative development, B2B marketing, and team management to drive enterprise adoption of Relay's cross-chain payments protocol.

The Regional Marketing & Growth Director will drive regional strategies for growth, enhance brand presence, lead local marketing initiatives, and collaborate with operations to ensure successful execution of national campaigns.

The role involves building partner marketing and customer advocacy for ElevenAgents, engaging with partners and customers to champion ElevenLabs, and creating impactful narratives and case studies for marketing purposes.

Tenure-track Assistant Professor to teach undergraduate and graduate marketing courses, maintain a strong research program with publications in top journals, advise students, and contribute to department, university, and community service.

The Product Marketing Manager will drive go-to-market strategies, manage product launches, and collaborate with cross-functional teams to optimize marketing outcomes in the K-12 sector.

Responsible for driving global growth in Life Sciences through demand strategy and content development. Develops integrated marketing programs, collaborates with teams, and analyzes program performance for effective demand generation.

Own email marketing and CRM end-to-end: list growth, segmentation, lifecycle workflows, campaign execution, A/B testing, data integrity, HubSpot implementation, and reporting that ties email activity to bookings while partnering with sales.