Top Marketing Jobs in Madison, WI

Lead product marketing for Professional Services and Data solutions, develop persona-driven messaging and launch plans, create sales enablement content, track competitors, inform product and sales teams with market insights, and drive cross-functional alignment to accelerate the sales funnel.

Lead ModMed's B2B digital growth engine by designing and executing AI-driven, multi-channel demand generation and SEO strategies. Embed generative AI into content and campaign workflows, scale programmatic and ABM efforts, implement predictive analytics and ML attribution, manage ad tech stack, and align stakeholders to drive pipeline and ARR growth.

The Senior Director of Growth Marketing will lead customer acquisition and retention initiatives, optimizing marketing strategies and improving funnel performance.

Lead strategy and execution for vertical marketing, defining positioning, developing campaigns, and driving revenue growth within a specific industry segment.

This role involves developing and executing product-led growth strategies, optimizing marketing funnels, and creating compelling narratives for audience engagement.

The Growth Marketing Manager will develop and execute a product-led growth strategy, manage audience development, optimize funnels, and create impactful marketing campaigns while collaborating with product and design teams.

Own paid acquisition, creative strategy, funnel and lifecycle optimization, and experimentation to improve CAC, conversion, and payback. Partner with agencies and internal teams to launch high-performing ads, landing pages, and reactivation flows that drive measurable member growth.

The Director of GTM, Partnerships leads the commercial lifecycle in partnerships, focusing on relationship building, strategic operations, and financial management.

Lead product marketing for Outreach's AI-enabled revenue platform: develop messaging, conduct market/customer research, own sales enablement assets, and execute go-to-market plans across Product, Marketing, Sales, and Customer teams to drive pipeline and revenue.

Lead demand generation and growth marketing for a B2B SaaS hospitality platform. Build and execute integrated campaigns across email, paid, organic, partnerships, and AI channels; launch products; run lifecycle and retention programs; manage marketing operations, automation, experimentation, and reporting; create messaging and sales enablement; and optimize performance to drive pipeline and revenue.

Lead product positioning, messaging, and go-to-market execution for a B2B SaaS product. Develop value propositions, enable sales with assets, conduct market and competitive research, partner with Product and Content teams, and drive customer advocacy through testimonials and insights to support launches and ongoing product adoption.

Own outbound pipeline for Fraud, Disputes & Chargebacks, and AML/Compliance verticals. Build multi-channel sequences (email, calls, LinkedIn), run experiments, design physical and digital direct mail, wire GTM systems via APIs/MCP connectors, use AI agents for personalization, generate qualified meetings for BDRs/AEs, and iterate to scale pipeline outcomes.

The Product Marketing Manager will develop go-to-market strategies, create compelling messaging, perform market research, and collaborate with product and sales teams to position Oscilar's AI risk platform effectively.

Lead planning, execution, and optimization of growth marketing campaigns for Equipment. Collaborate cross-functionally to build funnels, create content, manage digital media, track leads to revenue, report performance, and support sales enablement. Apply financial services marketing knowledge to drive lead generation and revenue.

Support email and SMS lifecycle programs across client accounts: write briefs, build/QA/deploy campaigns and flows in Klaviyo and other ESPs, troubleshoot rendering and integrations, analyze CRM KPIs, manage tasks in the PM system, maintain client files, and advise stakeholders on CRM best practices.

Lead strategy and execution for distribution and marketing partnerships to drive user acquisition. Source, negotiate, structure, launch, and scale partner deals; collaborate with product, legal, finance, analytics, and marketing to measure and optimize performance.

The Senior Growth Marketing Campaigns Manager will strategize and manage integrated marketing campaigns, oversee demand generation, collaborate with sales and product marketing, and mentor junior marketers.

Lead industry-focused marketing strategy across seven verticals: market research, messaging, content and thought leadership, integrated demand-generation campaigns, ABM, cross-functional alignment with Product and Sales, agency/vendor management, and performance measurement to drive pipeline and revenue.

Manage end-to-end client marketing programs: plan, implement, coordinate cross-functional teams, manage asset inventory, ensure timely launch and reporting, analyze performance, conduct post-implementation reviews, and escalate/resolve risks.

Lead development and execution of full-funnel marketing campaigns, create and write high-impact content and assets, run awareness channels (organic social, podcasts, PR, partnerships), own brand voice and visual consistency, and partner with Demand Gen, Events, and Product Marketing to drive measurable awareness and demand.

Lead and scale a profitable paid app subscription acquisition program. Own KPI development, campaign strategy, budget allocation, measurement frameworks, experimentation, and cross-functional roadmapping. Drive integrated paid campaigns, rapid testing, and alignment across marketing, product, design, data science, and finance to grow subscribers while preserving privacy-respecting practices.

Lead global marketing strategy and commercial execution for Reverse Osmosis across industrial, municipal, desalination, and drinking water markets. Drive portfolio roadmap, innovation, channel architecture, go-to-market models, and cross-functional alignment. Manage global marketing teams, monitor commercial KPIs, and optimize pricing, margin, and pipeline to deliver sustainable growth.

Lead partner and affiliate marketing to grow SMB deposits and support SBA digital lending. Source, onboard, and manage B2B partnerships and affiliate agencies, optimize campaigns and landing pages, track KPIs (CPA, deposit volume, LTV), analyze performance, ensure regulatory-compliant messaging, and run outbound lead generation to convert high-intent borrowers.

Remote freelance role translating and copy-editing English (en-US) into Hebrew (he-IL) for marketing, product, support, informational and light legal content. Ongoing project with ~500–1,000 words/week, using a client-specific CAT tool (training provided). Requires strong language skills, translation experience, attention to detail, and reliability to meet deadlines.

Manage and optimize B2B paid media campaigns across Google, LinkedIn, Meta and other channels. Oversee budgets, targeting, bidding, creative and A/B tests; partner with content, demand gen, SDR and ops; build reporting that ties spend to leads and pipeline; use AI and automation to improve analysis and performance.