Top Marketing Jobs in Baltimore, MD

Provide project and administrative support to the Marketing team for Sundance Film Festival. Coordinate design, large-format printing, vendor estimates, timelines, shipping, inventory, budgets, approvals, and post-Festival reporting. Support onsite installations and collaborate with internal teams and venues.

Lead product positioning and messaging for Techbridge products, translate technical features into customer-focused benefits, create sales and marketing assets, collaborate cross-functionally, use qualitative and quantitative insights to inform strategy, manage product timelines and campaign execution, and measure program performance.

Lead and own Help Scout's paid and performance marketing strategy to grow signups and revenue. Manage channel mix, creative, bidding, and budget allocation; evaluate new channel investments; partner with Sales/RevOps to tie paid spend to pipeline; align paid and organic acquisition; own AI-driven discovery presence; run rapid experiments; and build a 12–18 month roadmap for scaling the function.

Lead and coach a small product marketing team covering Data Quality, Governance, MDM, and Integration. Own segment narrative, messaging frameworks, launches, cross-functional alignment, sales enablement, AI adoption, and competitive/analyst input to drive pipeline and measurable outcomes.

Lead ecommerce merchandising and integrated marketing across three brands. Own Shopify storefronts, taxonomy, onsite search, promotions, experiments, and measurement. Build and manage a merchandising team, translate commercial priorities into site and campaign execution, and drive improvements in conversion, AOV, retention, and revenue using data and AI-enabled workflows.

Lead enrollment strategy for a portfolio of large employer and health-plan clients: diagnose engagement gaps using data, design and run client-specific activation plans, influence stakeholders, coordinate cross-functional execution, and build the Enrollment Marketing function and playbooks to scale enrollment and activation.

Lead product marketing strategy and GTM for Netskopes SASE suite. Develop messaging, positioning, campaigns, enablement, and metrics. Partner with product, field, channel, and demand teams to drive awareness, pipeline, sales enablement, and business outcomes for SWG, CASB, ZTNA, and SD-WAN solutions.

Write and edit brand-aligned marketing copy for retro game manuals, websites, email, packaging, and product descriptions. Research franchise history, maintain Atari brand voice, apply style/licensing guidelines, collaborate with design and cross-functional teams, and manage multiple projects to support campaigns and product launches.

Lead product marketing strategy and positioning for a B2B SaaS/AI platform. Build and scale the product marketing function, enable sales and support, drive competitive intelligence, own major product launches, and represent the product externally through content and thought leadership. Coach and grow at least one direct report.

Lead growth marketing projects: analyze markets and funnels, prioritize and run A/B tests, launch cross-functional experiments, build dashboards, integrate AI/automation, and produce reports and playbooks to improve acquisition, retention, ROAS, and conversion.

Lead end-to-end product marketing for an AI-native commerce SaaS: own positioning, website, demo narratives, sales enablement, customer stories, analyst/press relationships, and buyer education. Conduct weekly customer discovery, iterate messaging with Product and Sales, and use AI tools to accelerate content and measurement. Start as a solo founding PMM, build artifacts that drive revenue, and scale the team only when metrics justify hires.

Build and lead the marketing function: own demand generation, brand and executive-level messaging, go-to-market positioning, thought leadership, events, and cross-functional partnership with Sales and Product to drive pipeline and revenue.

Lead product marketing for zerohash by translating technical product capabilities into clear messaging, owning GTM strategy and partner launches, developing positioning and sales enablement, and coordinating cross-functionally with Product, Marketing, and Revenue to drive adoption and partner success.

Manage marketing automation and lifecycle programs across Marketo, Salesforce, 6Sense and related platforms. Design and optimize automations for lead management, routing, attribution, and segmentation; own data hygiene and governance; coordinate marketing-to-sales handoffs; manage Salesforce workflow requests and cross-functional initiatives to improve lead-to-revenue processes.

Lead orchestration of account-based GTM by unifying intent signals, account prioritization, and multi-channel activations. Align Marketing, SDRs, Sales, and Ops to improve pipeline efficiency, reduce duplication, and deliver measurable account engagement and reporting.

Own and execute marketing operations and analytics: manage martech systems and integrations (Marketo, 6sense, webinar tools), build and QA campaigns, develop reporting and Power BI dashboards, analyze funnel and ABX performance, refine attribution and scoring, and create scalable workflows, documentation, and enablement for global and regional teams to drive measurable GTM improvements.

Own and scale Daybreak's DTC growth engine: drive acquisition across paid channels, optimize full-funnel conversion through CRO and lifecycle campaigns, build experimentation and attribution systems, develop forecasting and reporting, and partner with product, operations, and clinical teams to improve patient onboarding and retention.

Lead and optimize email and direct mail enrollment programs, run structured experiments, analyze the enrollment funnel, integrate offline and online channels, support employer/health-plan stakeholders, present insights to leadership, and maintain team marketing operations. Drive segmentation, personalization, creative testing, and lifecycle architecture to increase member enrollments.

Coordinate planning and execution of North America B2B/SaaS tradeshows: logistics, booth design, vendor management, onsite leadership, budget tracking, ROI reporting, sponsorship fulfillment, sales alignment, swag/inventory, and event calendar management.

Own and optimize paid acquisition across TikTok, Meta, and Google channels; manage budgets, targeting, and bids to hit CPA/ROAS goals; run high-volume creative testing with Social and Creative teams; analyze performance to scale winners; improve tracking and attribution; build AI-native testing and execution strategies.

Lead strategy and day-to-day execution of direct-response paid social campaigns (primarily Meta and TikTok) to acquire new patients. Optimize and scale campaigns to improve CAC and LTV, manage large monthly budgets, direct data-driven creative testing, run A/B and landing page experiments, build forecasts and reporting, partner with Data and Creative teams, and apply AI tools to automate analysis and workflows.

Own and administer HubSpot and related marketing systems, manage integrations with Salesforce and other platforms, ensure data quality, design lead lifecycle and routing, build dashboards and attribution models, analyze funnel and campaign performance, automate processes, and partner with Sales and Revenue Operations to improve conversion and revenue contribution.

Execute and optimize paid media, email and marketing automation, and integrated digital campaigns to generate qualified leads and pipeline. Build HubSpot nurture programs, manage Google and LinkedIn ad campaigns, coordinate webinar and product launch promotions, monitor KPIs and dashboards, and recommend improvements to increase MQLs, conversion rates, and campaign ROI.

Lead Synapticure's full marketing function: set strategy and roadmap, manage agencies and a small internal team, launch a rebrand and website, run paid acquisition and lifecycle programs, own CAC/LTV targets and measurement with Mixpanel, develop caregiver- and partner-facing messaging, and ensure clinical and compliance alignment. Drive weekly growth rhythms, scale channels deliberately, and build internal capability to meet enrollment and partnership goals.

Hands-on digital marketing role executing AI-first campaigns across paid social, paid and organic search, and website/landing pages. Use AI tools to create copy and assets, manage ad setup and optimization, maintain website CMS (Sanity/Vercel), track analytics and UTMs, and partner cross-functionally across growth, product marketing, content, and events.