Product Marketing Specialist, Wealth Management

Posted One Month Ago
Hiring Remotely in United States
Remote or Hybrid
90K-120K Annually
Mid level
Cloud • Fintech • Software • Financial Services
YCharts enables smarter investment decisions and better client communication for the wealth management industry.
The Role
Own go-to-market strategy and execution for YCharts data products, partnering with Product, Marketing, Sales, and Customer Success. Responsibilities include launch planning, product positioning, messaging, sales enablement, customer and competitive research, internal and external communications, and coordinating multiple concurrent launches. The role translates complex financial products and market data into clear customer value for wealth managers, advisors, and asset managers.
Summary Generated by Built In
Job Type
Full-time
Description
The Company
YCharts empowers wealth managers to make smarter investment decisions and communicate with confidence. Our SaaS platform combines powerful research, proposal generation, and client communication tools that transform complex financial data into clear visuals and actionable insights.
For the past decade, YCharts has been recognized on the Inc. 5000 Fastest Growing Companies list - a testament to our sustained growth, strong culture, and industry-wide impact. Thousands of leading RIAs, asset managers, and broker-dealers use YCharts to turn data into decisions, insights into action, and client conversations into growth.
The Position
We are seeking a Product Marketing Specialist, Wealth Management who knows the wealth management technology ecosystem and understands how financial advisors and investment professionals use data, research, and technology.
Reporting to the Sr. Product Marketing Manager, you will sit at the intersection of Product, Marketing, Sales, and Customer Success, driving go -to -market planning and execution for assigned YCharts products and capabilities.
You will partner with Product Managers from early discovery through launch and adoption, bringing a strong understanding of our customers, their workflows, the market, and our competitive landscape.
We are looking for someone who can answer the bigger questions: who is this for? What problem are we solving? Why does it matter? How are we different? And how do we make that value immediately clear?
Key Responsibilities
  • Drive go- to -market planning and execution for assigned products and capabilities, including positioning, messaging, launch planning, enablement, and post- launch optimization.
  • Partner with Product Managers throughout the development lifecycle to understand customer problems, use cases, target audiences, differentiation, and business value.
  • Translate sophisticated investment data and product capabilities into clear, compelling value for financial advisors, RIAs, wealth managers, and asset managers.
  • Develop messaging frameworks, product collateral, presentations, competitive resources, FAQs, and customer facing launch communications.
  • Maintain a strong understanding of the wealth management technology landscape, including competitors, market trends, advisor workflows, and evolving customer needs.
  • Gather customer feedback, use cases, and competitive intelligence and translate those insights into recommendations for Product and go to market teams.
  • Manage multiple launches and priorities while creating clarity around timelines, dependencies, deliverables and measures of success.

Qualifications & Experience
  • 3-5+ years of product marketing or closely related go- to- market experience, including direct experience within wealth management technology, investment technology, financial data and analytics, advisor technology or a closely comparable platform.
  • Direct familiarity with financial advisors, RIAs, wealth managers, asset managers, or investment professionals and the workflows and technology that supports them.
  • Working knowledge of investment concepts and vehicles including equities, ETFs, mutual funds, portfolios, benchmarks, and market and investment data.
  • Demonstrated experience supporting or driving product launches from positioning and planning through enablement, execution, and post- launch assessment.
  • Strong writing and storytelling skills with the ability to translate sophisticated financial or technical concepts into clear customer value.
  • Ability to manage multiple priorities, develop a point of view, strong competitive and market research skills with ability to turn insights into recommendations.

You'll thrive in this position if you:
You know this industry well enough to have a point of view and are curious enough to keep learning. You can talk with a Product Manager about investment data, listen to a customer describe a workflow, recognize where a sales message is missing, and turn those insights into positioning that is simple, differentiated and compelling. Great product marketing is not about describing a feature, it is about understanding the customer, the market, and the problem and making the value of the solution unmistakably clear.
Benefits & Perks
  • 100% employer-paid health, dental, and vision insurance.
  • 401(k) match to support your financial future.
  • Opportunities for internal mobility and cross-functional collaboration.
  • Flexible time off, vacation days, sick days, and a celebration day.
  • Paid parental leave to support work-life balance.
  • Professional development stipend to help you grow in your career.
  • Hybrid work schedule with flexibility to work both in-office and remotely.
  • Summer hours so you can enjoy more sunshine.
  • Recognition programs to celebrate contributions and milestones.
  • Modern, centrally located offices stocked with premium snacks, coffee, beverages and weekly lunch credits to fuel your day.
  • Regular team events, celebrations, and company-wide gatherings that keep our culture connected and collaborative.

Compensation
At YCharts, we are committed to pay equity and transparency in all locations, including compliance with local pay disclosure requirements: the Total Cash Compensation range is $90,000 - $120,000 USD inclusive of bonuses. The starting salary will be determined based on skills and experience.
Why Join YCharts?
YCharts is more than a fintech company-we're a team driven by curiosity, collaboration, and people-first leadership. We believe innovation thrives in an environment where ideas are heard, growth is supported, and impact is measurable.
Our award-winning culture reflects that commitment:
  • Inc. 5000 Fastest Growing Companies (10 years running)
  • Crain's Best Places to Work in Chicago
  • Inc. Best Places to Work
  • Built In Chicago Best Places to Work
  • American Banker Best Fintechs to Work For

At YCharts, you'll do meaningful work, grow alongside a talented team, and see the results of your impact every day.
YCharts is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive, equitable environment for all employees.
Be part of the team transforming how the wealth management industry makes and communicates investment decisions.
Salary Description
$90,000 - $120,000

Skills Required

  • Experience marketing to or working within wealth management, investment management, or financial services, ideally with exposure to investment or market data
  • 3-5 years of experience in product marketing, marketing, or a related go-to-market function, including owning a product launch end to end
  • Strong writing and editing skills, with the ability to translate technical product detail into clear value for customers and internal teams
  • Ability to work directly with Product Managers and cross-functional stakeholders to drive work forward independently
  • Knowledge of or interest in capital markets and investment vehicles such as equities, ETFs, and mutual funds
  • Ability to manage and prioritize multiple projects concurrently, with strong attention to detail
  • Bachelor's degree in marketing, communications, finance, economics, or a related field

What the Team is Saying

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YCharts Compensation & Benefits Highlights

  • Affordable Benefits — Health coverage is described as fully employer-paid for employees, indicating low direct premium costs alongside dental and vision coverage.
  • Leave & Time Off Breadth — Generous PTO, paid holidays, and paid parental leave for all parents are repeatedly highlighted as core strengths that support work–life balance.
  • Retirement Support — A 401(k) match with immediate vesting is offered, adding clear long-term financial value to the package.

YCharts Insights

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The Company
HQ: Chicago, IL
142 Employees
Year Founded: 2009

What We Do

YCharts was founded in 2009 to democratize investment research. As we build an increasingly powerful and intuitive tool that our clients use daily, we might be outgrowing our name—but not our mission. From humble beginnings, YCharts has grown to become an all-in-one platform for investment research and client communication. Our guiding principle has always been to create software that elevates and enables our clients’ goals—tools that are easy to use, reliable and timely data, and customer service that stands head and shoulders above the industry. We couldn’t imagine doing it any other way.

Why Work With Us

Our people are the heart of YCharts, providing our clients with top-notch service and continuously shaping our product for the better.

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YCharts Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Remote employees make their way to our Chicago HQ ~2 times per year.

Typical time on-site: Flexible
HQChicago Office

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