Top Marketing Jobs in Pittsburgh, PA

Supports paid media campaigns and tracking across multiple advertising platforms. Responsibilities include setting up and troubleshooting pixels, events, conversions, UTM parameters, and analytics tools; validating data collection; investigating attribution discrepancies; maintaining tracking documentation; and analyzing campaign performance. The role requires hands-on familiarity with advertising platforms, event tracking, analytics systems, and basic website elements, with an emphasis on accurate measurement and technical troubleshooting.

Lead Picus’s cybersecurity product marketing strategy and positioning. Develop differentiated messaging, value propositions, category narratives, thought leadership, executive presentations, sales enablement, and competitive guidance. Partner with the CTO, product, research, sales, and marketing teams to translate complex security research and innovations into compelling customer-facing stories. Monitor market and analyst trends, validate messaging with stakeholders, and refresh corporate and portfolio narratives quarterly.

Manage multilingual digital marketing campaigns across email, social, and other channels for partner brands in Asia. Responsibilities include campaign planning, content and asset creation, database segmentation, member engagement and retention, partner reporting, performance analysis, and campaign optimization. The role requires collaboration with designers, translators, agencies, and partnership stakeholders, along with expertise in email marketing platforms and Asian social media channels.

Supports APAC marketing operations through Salesforce data hygiene, list maintenance, campaign attribution, performance reporting, dashboard updates, campaign launches, data reconciliation, and process documentation. The intern reviews MQLs, SQLs, opportunity influence, and campaign ROI while maintaining Looker Studio dashboards and marketing data accuracy.

Plans and executes email, website, landing page, and social media campaigns. Creates content, visual assets, email templates, flyers, brochures, and guidebooks using HTML, CSS, Canva, and Adobe tools. Manages campaign performance, deliverability, engagement, and conversion metrics; maintains marketing systems and image libraries; supports paid and organic social initiatives; and coordinates marketing projects with internal design teams and suppliers.

Designs and manages AI-enabled digital journeys in HubSpot, including workflows, forms, segmentation, personalization, behavioral triggers, and nurture programs. Owns website-to-HubSpot data connections, tracking standards, lead scoring inputs, conversion optimization, QA, and automation documentation. Partners with Marketing, Web, Content, and Marketing Operations to connect digital engagement with prospect qualification and downstream marketing processes.

Coordinates customized marketing programs for large strategic customers, serving as a customer contact and partnering with Sales and Marketing. Manages campaigns, webinars, events, newsletters, communications, budgets, timelines, and reporting. Writes and edits customer-facing content, coordinates internal resources, tracks engagement and expenses, and improves scalable marketing processes. The role requires strong project coordination, communication, customer relationship, and organizational skills.

Leads go-to-market strategy for high-priority innovations, translating emerging capabilities into customer value, positioning, launches, commercial motions, and scalable growth. Coordinates Product, Engineering, Marketing, Sales, and Customer Success teams while building repeatable launch frameworks, decision gates, readiness processes, and integrated market campaigns. Uses customer validation, field feedback, and market signals to refine propositions and accelerate innovation from experimentation through market activation.

Develops and leads account-based marketing strategies for strategic and enterprise accounts. Partners with Sales to build account plans, orchestrates integrated campaigns, analyzes engagement and performance data, manages marketing automation and CRM workflows, and drives pipeline, account penetration, opportunity acceleration, and revenue growth. Advises account teams on ABM best practices and collaborates with Product Marketing, Field Marketing, Revenue Operations, Creative, and Content teams.

Own AuthorClimb’s full marketing function, including positioning, messaging, channel strategy, funnel measurement, launches, and team development. Lead growth across paid social, search, SEO content, email, and partnerships while personally producing high-quality marketing copy. Manage the full customer journey from first impression through paid subscription and report on performance. Hire and develop content and growth marketers as the company scales.

Lead go-to-market strategy and PLG motions for Motive products. Drive product launches, positioning, messaging, pricing, and sales enablement. Use customer insights and data to inform product strategy, influence roadmap, and collaborate cross-functionally with product, demand gen, communications, enablement, and partnerships to increase adoption, awareness, and revenue.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

Own product marketing for Expedient’s AI CTRL and Agentic Workflow Engine offerings. Develop positioning, messaging, competitive strategy, packaging, pricing recommendations, launch plans, campaigns, sales enablement, partner enablement, and customer proof points. Collaborate with product management, sales, solutions, operations, demand generation, and professional services partners. Success is measured through launch execution, pipeline and revenue impact, competitive win rates, adoption, market awareness, and field readiness.

Own product marketing for Cyara’s agentic AI assurance portfolio, including positioning, messaging, launches, buyer research, competitive intelligence, sales enablement, technical content, and analyst relations. Partner cross-functionally with Product, Sales, Demand Generation, and Customer Success to drive enterprise pipeline and bookings. The role begins as an individual contributor and may grow into team leadership.

Own product marketing for Cyara’s agentic AI assurance platform, including positioning, messaging, launches, competitive intelligence, sales enablement, technical content, and analyst or press briefings. Partner cross-functionally with Product, Sales, Demand Generation, and Customer Success to drive enterprise pipeline. The role requires 5+ years of B2B SaaS or AI product marketing experience, successful product launches, strong writing and presentation skills, and experience selling to technical enterprise buyers.

Partner with Enterprise sales to design and run account-based marketing programs: customer webinars, field events, gifting/direct mail, vendor management, and measurement. Track attendance, engagement, pipeline influence, and optimize campaigns to support pipeline and close business.

Leads customer marketing strategy and a customer marketing team across onboarding, engagement, retention, expansion, renewals, and advocacy. Partners with marketing, product, and customer success teams on lifecycle campaigns, segmentation, customer feedback, events, cross-sell programs, and customer stories. Owns performance metrics including retention, NPS, expansion pipeline, and advocacy, using customer and product usage data to optimize programs and report recommendations to leadership.

Coordinates marketing initiatives across social media, website content, newsletters, email campaigns, and creative production. Writes and edits brand-aligned content, manages WordPress updates and HubSpot newsletters, tracks performance, and maintains marketing calendars, projects, deadlines, and deliverables in Monday.com. Collaborates with leadership, sales, SEO, PPC, designers, and video teams to ensure accurate, timely execution while identifying blockers and opportunities to improve engagement.

Leads AI innovation and transformation across North America Consumer while owning Microsoft’s retail labor strategy and execution across major U.S. and Canadian partners. Responsibilities include developing AI pilots, driving adoption, managing outsourced labor agencies, optimizing deployment and coverage, setting KPIs, analyzing performance, managing budgets and contracts, and partnering across Sales, Marketing, Finance, Analytics, and retail teams to improve customer experiences and business impact.

Leads B2B marketing strategy for agency clients across paid and organic channels. Develops integrated campaigns, buyer journey strategies, KPIs, measurement frameworks, and optimization plans. Advises senior client stakeholders, analyzes performance data, manages budgets, oversees cross-functional teams, supports proposals and pitches, and strengthens agency marketing capabilities. The role combines strategic leadership, hands-on channel expertise, client relationship management, and demand generation accountability in a fully remote environment.

Own Frame Security’s end-to-end growth marketing engine, including paid acquisition, SEO, website conversion, email, social, content distribution, analytics, and experimentation. Drive marketing-sourced pipeline and revenue while partnering with founders on messaging, positioning, launches, and go-to-market strategy. Build dashboards, optimize campaigns, develop thought leadership, and establish the company as a category leader in cybersecurity.

Own product marketing across Planful’s platform, AI, and Consolidation Premium offerings. Responsibilities include coordinating product launches, building field and partner enablement, managing analyst relations and evaluation submissions, running competitive intelligence, supporting pricing execution, and partnering with product, engineering, sales, and solutions consulting on messaging, positioning, and launch narratives.

Develop and execute joint go-to-market and partner marketing plans for AWS global systems integrators and consulting partners. Lead integrated campaigns across digital, content, webinars, events, ABM, and demand generation. Manage AWS marketing development funds, partner relationships, agency coordination, pipeline attribution, performance reporting, and executive presentations to maximize partner engagement, marketing ROI, cloud adoption, and pipeline growth.

Own end-to-end marketing automation execution in Marketo, including audience creation, email and landing page builds, workflows, testing, QA, tracking, and reporting. Partner with marketing and Salesforce teams to optimize lead routing, scoring, nurturing, attribution, data quality, and campaign performance. Manage marketing technology improvements and use AI to automate repetitive work and improve program efficiency.

Leads Blackbaud’s vertical marketing strategy, demand generation engine, pipeline creation, market expansion, and bookings growth. The role manages investment across acquisition channels, establishes experimentation and performance frameworks, applies AI to planning and optimization, partners with Sales, Product Marketing, Product Management, and Revenue Operations, and develops Vertical Marketing Directors. Success is measured through pipeline, bookings, conversion, acquisition efficiency, payback, expansion, AI adoption, and team development.