Top Marketing Jobs in Madison, WI

Develop and execute digital marketing strategies for the company and clients, analyze data to optimize campaigns, create cross-channel content (SEO, social, email, print), collaborate with internal teams, and provide strategic consulting and reporting to drive traffic, leads, and ROI.

Own product marketing for a technical AI-infrastructure startup: positioning, messaging, launches, packaging, customer stories, competitive differentiation, sales enablement, and market feedback to shape product roadmap and adoption among AI-native teams and enterprises.

Lead end-to-end marketing for YipitData's Investor business, owning demand generation, product go-to-market, customer marketing, campaign execution, and analytics. Partner with Sales, Product, Client Strategy, and Revenue Operations to drive pipeline, retention, and revenue. Build reporting dashboards, optimize performance across channels, and, over time, hire and scale the Investor marketing team.

The Digital Marketing Manager will develop and execute strategies for lead generation, manage the marketing team, and optimize campaigns using SEO and various digital tools.

Lead and scale paid social acquisition across Meta and emerging channels. Own campaign strategy, creative testing, budget pacing, tracking, full-funnel measurement, and optimization to drive qualified leads, booked conversations, enrollments, retention, and long-term value. Collaborate with creative, analytics, product, and operations, and manage/mentor team members or external partners.

Manage digital marketing strategies focusing on SEO and Google Ads. Utilize Zoho tools for campaign management and analyze performance data.

As a Sales Enablement Manager, you'll create technical narratives, collaborate with teams to translate complex cloud security topics, and produce impactful content for the Go To Market strategy.

Configure and maintain marketing technology platforms and tracking across customer touchpoints. Implement, validate, and troubleshoot event schemas, tags, pixels, APIs, webhooks, and integrations. Build audiences, workflows, personalization, and QA plans; translate business needs into technical requirements and documentation. Partner with cross-functional teams to ensure data quality, attribution, lead routing, and responsible data handling.

Lead U.S. Public Sector marketing and shape global public sector strategy. Drive demand generation, ABM, field events, partner and executive programs, content, PR, and measurement to accelerate pipeline. Build and scale a global public sector marketing organization and report to VP of Global Growth and Experiential Marketing.

Lead marketing operations and analytics, owning MarTech stack, lead lifecycle, attribution, reporting, and forecasting. Build and manage a high-performing team, align with Revenue Ops/Sales/Finance, run experimentation, govern data/UTM/taxonomy, and translate analytics into executive insights to drive measurable revenue impact.

Lead and execute B2B marketing programs: manage content calendar, campaign launches, and HubSpot-driven demand generation. Ensure sales enablement collateral, multi-region brand consistency, and accurate marketing operations and reporting. Coordinate external partners, use AI tools to accelerate output, and track pipeline contributions from marketing.

The Marketing Specialist will manage marketing communications, conduct market research, optimize programs, create content, track project efficiency, and coordinate marketing events. Experience in healthcare marketing and content design tools is required.

Translate Megaport platform capabilities into deployable reference architectures and enablement materials. Create blueprints, diagrams, guides, and training for connectivity, compute, storage, Kubernetes, hybrid cloud, and AI workloads to support enterprise sales and product teams.

Lead customer expansion and cross-sell programs across Perforce's DevOps portfolio. Develop strategy, craft customer-facing content, run in-person and virtual events, scale advocacy and reference programs, enable sales with playbooks and collateral, use segmentation and analytics to target customers, and measure campaign impact to drive engagement, adoption, and pipeline.

The Head of Marketing Operations oversees the marketing tech stack, data governance, budgeting, and program management to ensure efficient marketing operations and pipeline generation.

Manage and execute B2B marketing campaigns focused on email, events, lead acquisition, and content. Write and update campaign and website copy, produce assets with design, run nurture programs, track and optimize performance, and collaborate with sales to drive lead engagement and revenue.

The Senior Revenue Intelligence Operations Manager drives operational efficiency and analytics in marketing for Veeam, supporting revenue goals and managing cross-functional projects to enhance field marketing effectiveness.

Lead performance-driven client relationships in a marketing agency, connecting client goals to strategies, managing accounts closely, and guiding internal teams for measurable outcomes.

The Partner Marketing Manager will build and execute marketing programs and campaigns to drive growth through channel partners, collaborating with various teams to ensure alignment and optimize performance.

The Channel Marketing Manager will drive partner marketing programs to enhance growth, pipeline generation, and partner engagement for Sophos North America, focusing on high-priority partners and executing collaborative strategies with sales and marketing teams.

Lead global customer marketing to drive advocacy, retention, and customer storytelling. Build executive advisory board, source and produce case studies/videos, manage advocacy/incentive programs and peer review platforms, and collaborate with lifecycle and customer-facing teams to scale onboarding, adoption, and feedback loops that inform messaging and GTM strategy.

Lead design, build, QA, and execution of multi-channel automated marketing journeys using enterprise platforms. Manage campaign deployment, testing, process optimization, stakeholder and vendor coordination, and analyze performance to improve targeting and automation at scale.

Owner of product marketing strategy and execution: customer and member segmentation, positioning, value propositions, GTM for new and existing products, competitive intelligence, and establishing scalable PMM processes grounded in research and analytics.

Lead and execute paid acquisition, attribution, SEO, and direct-response creative. Build AI-native systems and workflows that automate growth, ship high-velocity creative and landing pages, oversee channel mix and measurement across Google/Meta/Reddit/CTV, and own full-funnel outcomes and attribution.

Validate and shape a META Social Media Marketing certificate by reviewing job task analysis, advising skill prioritization, recommending portfolio projects, reviewing course content, and ensuring technical accuracy across Meta ad tools, measurement, AI workflows, and platform-specific content formats.