Top Marketing Jobs in Madison, WI

Leads integrated full-funnel marketing strategies for B2B clients, including positioning, ICP definition, go-to-market planning, demand generation, campaign integration, SEO, AEO, and AI-driven discovery. Owns client strategy, workshops, performance measurement, conversion optimization, and executive reporting. Collaborates with SEO, paid media, content, product, development, and project teams to connect marketing activity with pipeline, MQL, CAC, ROAS, and broader business outcomes.

Drive profitable acquisition and growth of paid subscribers through paid advertising, channel and creative testing, conversion optimization, experimentation, and subscription economics analysis. The role owns marketing campaigns end to end, partners with Product and Engineering on funnels and instrumentation, and scales subscription programs using aggregate measurement and privacy-respecting advertising practices.

Lead product marketing strategy and go-to-market execution for ServiceTrade’s fire protection and mechanical SaaS products. Own positioning, messaging, competitive intelligence, sales enablement, executive communications, and launches, particularly AI-powered capabilities. Build the product marketing function, translate customer and market insights into roadmap guidance, and drive product adoption across field service contractors, technicians, service managers, and business leaders.

The Marketing Intern will support product marketing initiatives that drive customer engagement, brand awareness, and portfolio growth. Responsibilities include assisting with new product introductions, marketing plans, voice-of-customer activities, brand promotion, digital marketing, demand generation, market research, and value-based pricing strategy. The intern will collaborate across the organization, analyze marketing issues, develop solutions and process improvements, and work under the guidance of the North America regional marketing manager.

Manage day-to-day execution of influencer and social media marketing campaigns, translating client goals into actionable tasks, overseeing campaign teams, managing content direction and scheduling, tracking results, preparing reports, supporting presentations and proposals, and monitoring budgets. The role also requires stakeholder relationship management, process oversight, delegation of tactical assignments, and supervision of influencer campaigns through Viral Nation’s proprietary platform.

Own B2B and HCP marketing strategy for a precision health microbiome testing platform. Develop lifecycle, go-to-market, scientific education, content, paid media, email, and partner campaigns targeting healthcare practitioners, clinics, and enterprise prospects. Build acquisition funnels, optimize activation and retention, translate complex clinical science into accessible messaging, track performance and attribution, and collaborate with sales, partnerships, clinical, science, product, and operations teams to grow qualified leads and referral revenue.

Manage scalable global demand-generation programs that translate product launches and campaign themes into regional execution. Responsibilities include developing integrated playbooks, launching webinars, direct mail, virtual summits, and meeting-maker initiatives, creating event-in-a-box frameworks, supporting customer expansion, and standardizing campaign reporting. The role partners with Product Marketing, Field Marketing, Digital, Sales, and BDR teams to improve pipeline attribution, conversion, and whitespace penetration.

Support product marketing initiatives including new product introductions, marketing plans, voice-of-customer research, brand promotion, digital marketing, demand generation, market research, and value-based pricing. The intern will collaborate with organizational stakeholders, assist with marketing programs, solve problems, recommend process improvements, and work under the guidance of the North America Regional Marketing Manager.

Develops and executes SEO and content strategies aligned with client KPIs. Manages client accounts, delivers SEO and content work, analyzes performance, monitors algorithm and ranking changes, communicates recommendations, and reports results. The role independently manages timelines and client relationships, identifies organic search opportunities, collaborates on cross-channel strategies, and uses AI and company technology to improve processes and outcomes.

Develop positioning and messaging for NetBrain’s network automation platform, create sales and customer-facing marketing assets, support product launches and go-to-market plans, maintain competitive differentiation, and gather market feedback. Partner with Product, Sales, Engineering, GTM Enablement, and Analyst Relations to translate technical capabilities into compelling buyer and seller content.

Own Nebius’s enterprise product marketing narrative, positioning, messaging, customer journey, and go-to-market programs for AI cloud infrastructure. Develop enterprise content, competitive positioning, sales and partner enablement, ROI/TCO tools, and account-based programs supporting lengthy buying cycles. Translate complex AI infrastructure concepts for technical and executive audiences, measure pipeline and win-rate impact, support communications and analyst relations, and bring customer insights into product and messaging strategy.

Lead omnichannel demand generation to produce large volumes of first-party intent from SDR Leaders, RevOps, and Demand Gen. Use AI-first tools and programmatic channels (content, ads, events, SEO) to drive scored signals, measure incrementality, pilot the product, and collaborate with sales. Accept co-founder equity-first compensation; West Coast proximity preferred.

Owns paid advertising campaign execution, optimization, reporting, budgeting, client communication, and strategic recommendations across paid social and media channels. Manages platforms including Google, Meta, TikTok, Pinterest, LinkedIn, YouTube, and Bing. Conducts keyword research, ad copy development, bid optimization, quality assurance, testing roadmaps, and performance analysis while collaborating with internal teams and advising clients on full-funnel marketing strategy.

Owns paid advertising campaign execution, optimization, reporting, budgets, client communication, and strategic recommendations across paid social and paid media channels. Manages campaign builds, keyword research, ad copy, bid optimization, testing roadmaps, quality assurance, and performance risk escalation. Uses data and AI technologies to communicate insights, improve business outcomes, and drive full-funnel marketing performance for clients.

Lead RSI’s affiliate marketing strategy and growth across regulated gaming markets. Own acquisition budgets, CPA and commission models, partner economics, forecasting, affiliate technology, attribution, compliance, and analytics. Build publisher relationships, support new market launches, oversee affiliate operations and managed services, and manage an Affiliate Manager. Collaborate with Finance, Product, Marketing, Legal, Compliance, BI, MarTech, and Engineering to optimize customer acquisition, mobile conversion, app installs, and partner ROI.

Execute, optimize, and report on paid advertising campaigns across Meta, Google, TikTok, and other platforms. Manage budgets, pacing, tracking, testing roadmaps, campaign launches, and performance monitoring. Develop data-backed growth recommendations, communicate insights to clients, resolve technical and performance issues, and improve workflows using analytics, AI, and proprietary marketing tools.

Leads paid advertising strategy and execution for high-value ecommerce accounts across multiple ad channels. Responsibilities include campaign planning, optimization, QA, budget pacing, attribution and measurement analysis, reporting, client communication, testing roadmaps, and strategic recommendations. The role also mentors junior team members, supports new business appraisals, integrates AI and Nova tools, manages performance risks, and drives cross-channel growth initiatives.

Leads paid advertising strategy and execution for high-value B2B accounts across multiple ad channels. Responsibilities include campaign optimization, budget pacing, quality assurance, measurement and attribution analysis, testing roadmaps, client communication, risk escalation, strategic recommendations, and mentoring junior talent. The role also supports new business appraisals, improves workflows using AI and Nova, and drives cross-channel performance aligned with broader client business goals.

Leads Infoblox’s U.S. Public Sector marketing strategy across Federal and SLED markets. Owns integrated demand-generation programs, campaigns, events, partner initiatives, budgets, and performance reporting to drive pipeline, revenue, and deal acceleration. Partners with sales, product, channel, legal, security, and operations teams while using marketing automation, analytics, and AI-assisted tools to personalize engagement and optimize ROI.

Manage integrated B2B marketing campaigns, corporate events, tradeshows, partner marketing, social media, email, website, and advertising initiatives. Use Pardot and Salesforce to build campaigns, manage leads, analyze performance, track ROI, and maintain dashboards. Collaborate with sales, corporate marketing, technology partners, and internal stakeholders to support lead generation, revenue growth, brand awareness, and go-to-market programs.

Develop and optimize paid advertising strategies for consumer packaged goods clients, using marketing performance data to drive revenue and brand growth. The role involves managing paid media initiatives, analyzing results, improving campaign effectiveness, and delivering strategic client support. It is a remote, hybrid, or in-office contract position with the potential to convert to full-time employment within 30–90 days.

Leads paid advertising strategy and execution for high-value client accounts, including campaign optimization, budget pacing, QA, measurement, reporting, testing roadmaps, and client communication. Develops proactive performance recommendations using attribution, incrementality, contribution analysis, marketing data, AI tools, and Nova. Serves as a strategic leader, manages client conversations, supports new business appraisals, and mentors junior team members.

Develop and manage paid advertising strategies for consumer packaged goods clients, using marketing data and performance insights to drive revenue and brand recognition. The role is fully remote, in-office, or hybrid for U.S.-authorized workers and begins as a contract position with potential full-time conversion within 30–90 days. The provided description does not include detailed responsibilities, qualifications, KPIs, or benefits.

Execute and optimize paid advertising campaigns across Meta, Google, TikTok, and other platforms. Manage campaign setup, tracking, budgets, pacing, testing roadmaps, reporting, and performance monitoring. Develop data-backed growth strategies, communicate insights to clients, troubleshoot performance issues, and identify process improvements. Use analytics, Excel, Shopify, Nova tools, and AI technologies to improve campaign efficiency and outcomes while supporting client retention and revenue growth.

Manages paid advertising initiatives for fashion clients, supporting campaign execution, performance analysis, client communication, and revenue growth. The role works across marketing, data intelligence, and consulting teams to improve brand recognition and advertising results. This is a remote, in-office, or hybrid contract position with the potential to convert to full-time employment within 30–90 days.