Top Senior Marketing Jobs in Detroit, MI

The Group Media Director leads B2B paid media strategies, manages media accounts, drives performance, and develops a team, ensuring alignment with client goals and operational excellence.

Lead global performance marketing for a new ARPG mobile title from pre-launch to scale. Own UA strategy, multi-million-dollar budgets, full-funnel measurement, attribution, incrementality and LTV modeling. Build and mentor a global UA team (including a pod in Shanghai), collaborate cross-functionally, optimize creative and marketing tech, and drive growth and efficiency.

Lead marketing orchestration and automation strategy across the buyer journey. Design governance, contact and prioritization frameworks, journey logic, suppression and handoff rules. Partner with demand gen, digital, sales, IT, and AI leadership to implement data-driven, automated, and AI-enabled marketing programs, enable scalable execution, run experimentation, and drive transformation through process improvement and change management.

Lead retention strategies for DTC clients by managing email and SMS campaigns, analyzing performance, advising clients, and partnering with design and analytics teams to drive measurable growth.

Own and optimize Daxko's HubSpot environment and MarTech stack, lead integrations (Salesforce, CDP, BI, paid media), maintain tracking and automation hygiene, support ABM infrastructure, run testing and analytics, evaluate marketing technologies, and create documentation and enablement for the marketing team.

Lead global content strategy and editorial calendar for SaaS products; create high-quality multi-format content using AI tools; optimize for SEO/LLM discoverability; collaborate with demand generation and product marketing; analyze content performance and KPIs; manage and mentor copywriters and agency partners; oversee content governance and workflows.

Lead strategy, execution, and optimization of scaled paid social campaigns to drive pipeline, signups, and revenue. Manage testing agendas, media plans, audience management, and cross-functional stakeholder reporting. Analyze performance, shift spend for value, and identify program improvements to increase campaign effectiveness.

Lead company-wide messaging, category creation, and GTM for AI-first products. Own positioning, product launches, thought leadership, competitive intelligence, and AI-powered growth systems. Translate complex capabilities into customer value and drive measurable adoption and revenue.

Own global growth marketing strategy and execution across demand generation, ABM, expansion, web and digital channels. Drive pipeline, bookings, and efficiency metrics; build and lead a high-performing team; partner with sales and RevOps to optimize attribution, forecasting, and revenue outcomes.

Fractional senior leader to optimize and scale supply-side demand for a retail marketplace. Build product-led acquisition, improve and launch acquisition channels, own organic and AI-era discovery (SEO/GEO/AEO), align demand with sales playbooks, and work hands-on with marketing, sales, and rev ops. Path to full-time VP of Sales & Marketing for the right candidate.

Lead lifecycle and customer experience marketing programs across growth, onboarding, engagement, retention, and advocacy. Build and execute multi-touch campaigns, segmentation, messaging, and performance tracking. Partner cross-functionally to align communications, run advocacy programs, and use data to optimize retention and engagement.

Lead product marketing for B2B SaaS: own launches, positioning, competitive intelligence, customer and partner marketing, and GTM alignment. Apply AI/agentic workflows to scale messaging, enablement, and research. Partner with Sales/BDR, build repeatable PMM frameworks, manage a small team, and drive adoption, revenue, and partner-sourced pipeline.

Manage and execute email-first marketing campaigns for strategic partners. Drive strategy, oversee campaign execution with agencies and copywriters, analyze metrics, optimize performance, and report ROI and learnings to stakeholders while scaling insights across startup marketing.

Create and execute B2B SaaS content and digital marketing programs: blogs, case studies, website content, campaigns, and customer stories. Manage editorial calendar, support launches and cross-functional initiatives, and maintain consistent messaging and brand presence across channels.

Lead and scale marketing across consultancy and product studio: define positioning, run digital/social/content campaigns, implement lead-gen systems, manage internal and external teams, integrate AI and martech, track KPIs and ROI, and evolve brand voice and messaging.

Lead growth marketing strategy and agency relationships to drive paid search, paid social, SEO and lifecycle channels. Use analytics to optimize acquisition, test and iterate creatives and landing pages, report KPIs to leadership, and continuously scale performance-driven programs.

Lead go-to-market and revenue generation from zero to initial paying customers. Own positioning, messaging, channel strategy, content, SEO, partnerships, launch execution, and funnel conversion for multiple service lines. Build repeatable acquisition and upsell engine, run experiments, and optimize conversion across signup-to-paid journeys while working directly with the founder. Equity-only founding role, remote-friendly with preference for Kansas City.

The Senior Principal will lead financial strategy and analytics for Airbnb's marketing team, overseeing budget, KPI setting, and strategic support across functions to drive growth.

The Director of Product Marketing will strategize and lead product marketing initiatives, develop customer insights, and create sales enablement content while understanding the employer health benefits market.

Oversee day-to-day client programs, manage influencer strategies, and coordinate campaigns while fostering client relationships and team development.

The Sr. Product Marketing Manager will define market strategies, lead GTM execution, and drive sales enablement for enterprise SaaS products while ensuring alignment with product management and sales teams to enhance revenue growth and product adoption.

The Marketing Director oversees creative initiatives and campaign execution, leveraging data and AI tools, managing agency partners, and driving team performance in marketing operations.

The Senior Product Marketing Manager will lead go-to-market strategies, manage cross-functional teams, and develop messaging for product launches, specifically in the crypto and Web3 space.

The Director of Marketing Operations & Reporting leads marketing workflow optimization, oversees analytics for performance insights, and ensures cross-functional collaboration to enhance operational efficiencies and decision-making.

Lead Product Marketing at LTK, driving go-to-market strategies, product positioning, launch execution, and AI integration for growth.