Top Marketing Jobs in Buffalo, NY

Lead brand identity, content strategy, influencer and social programs to drive organic audience growth and consistent brand voice. Build editorial roadmaps, measure content and influencer KPIs, manage agencies/contractors, and align brand efforts with demand generation, product marketing, and PR.

Lead creative strategy and scaled production for paid performance campaigns across Meta, TikTok, YouTube and mobile ad networks. Develop concept-driven, high-volume creative pipelines using traditional and AI-generated production, own performance analytics and testing frameworks, manage agencies and cross-functional teams, and establish QC processes to iterate on creatives that lower CPIs and drive user acquisition and engagement.

Lead end-to-end B2B integrated marketing to drive pipeline and revenue. Build and execute multi-channel demand generation (paid, email, social, webinars, events), optimize digital campaigns and website, create content for broker/HR education, align with sales/rev ops, and scale marketing automation and AI-driven processes.

Own a portfolio of 4-6 lifestyle accounts as the day-to-day strategic lead, translating data into full-funnel insights, coordinating cross-channel teams (paid, SEO, content, email, creative), and driving retention and revenue growth. Lead client calls, support quarterly strategy and renewals, employ AI and Power Digital tools (nova, Iris, Power Circuit), and ensure performance narratives guide client decisions while maintaining high retention and service expansion.

Plan and execute integrated marketing campaigns across content, social, email, and community. Own content calendar and social presence, coordinate co-marketing with partners, produce launch assets with Design, track campaign performance, and support BD/leadership with materials translating complex RWA/DeFi concepts into clear narratives.

Plan and execute integrated multi-channel marketing campaigns (content, social, email, community, partner co-marketing). Create and manage content calendar, grow social and community presence, coordinate with Design and BD, track campaign performance, and produce materials for leadership, conferences, and press to drive awareness and adoption of Plume's RWA tokenization platform.

Support enterprise GTM by creating and customizing sales narratives, decks, ROI frameworks, and customer stories. Partner with AEs, Solutions Engineers, and Customer Success to produce deal-specific content that advances complex, multi-stakeholder opportunities. Build reusable content libraries, participate in deal reviews and account plans, translate technical proofs into CFO-facing business cases, and support expansion into new industries and lines of business.

Own and evolve Cresta.com as a growth engine: define website strategy and roadmap, run CRO and A/B testing programs, manage Webflow CMS operations, oversee localization, partner with agencies and stakeholders, and build analytics and experimentation pipelines to drive MQLs and revenue.

Lead end-to-end lifecycle marketing for B2B2C and B2B audiences, building multi-channel journeys (email, SMS, in-app) in Customer.io and HubSpot. Partner cross-functionally to define segments, triggers, and campaigns, use data and AI to optimize performance, ensure HIPAA-compliant communications, and drive activation, retention, and advocacy.

Lead technical product marketing for Sourcegraph's developer-focused search and code change products. Translate product capabilities into messaging, run launches, enable enterprise sales, partner with Demand Gen and DevRel on campaigns, and measure revenue impact to shape GTM strategy.

Lead go-to-market strategy and adoption for Stripe Billing products. Build and manage a product marketing team, synthesize customer and market insights, create positioning and messaging, partner with GTM functions, run launches and growth initiatives, and define success metrics.

Owner of positioning, go-to-market, demand generation, content, and lifecycle for AI-built early-stage products. Drive pipeline from early access to renewal, craft messaging, launch products, measure funnel performance, and enable founders to sell.

Lead partner marketing programs end-to-end: build co-marketing campaigns, manage joint events and field activations, own partner relationships, define and measure partner-sourced pipeline and program metrics, and coordinate cross-functionally to drive revenue contribution from strategic partners.

Lead paid search and social strategy for multiple client accounts, managing campaign setup, optimization, budgets, testing, reporting, and client communication. Provide strategic recommendations, mentor team members, collaborate cross-functionally, and drive continuous improvement in paid media performance.

Lead and scale digital growth: own SEO, website/Shopify content, AI-assisted content, email and paid campaigns, CRM automation, lead gen, reporting, and marketing performance. Build funnels, manage vendors, present insights, and implement AI-driven tools to drive inbound leads and pipeline.

The Product Marketing Manager will lead the go-to-market strategy, develop messaging and positioning, and engage cross-functional teams to drive product adoption and revenue growth at Stripe.

Own and evolve Stripe's pricing narrative, develop messaging, train sales teams, and lead go-to-market strategies for pricing constructs and bundles.

Lead execution of brand partnerships and activations to amplify ElevenLabs across products. Plan and run partnerships (sports, popups, OOH, creator collaborations), develop creative campaigns, build activation assets, manage multi-million-dollar budgets, vendors, contracts, and timelines, measure impact, and coordinate cross-functionally with product marketing, comms, and design.

The Senior Digital Marketing Specialist will drive SEO, optimize the website, manage inbound leads, and implement content strategy to achieve measurable growth for SSA.

The Marketing and Communications Intern will create content, manage social media, engage with the community, and support communications strategies while gaining valuable experience in a remote work environment.

Own strategy and execution of full-funnel, multi-channel B2B campaigns to drive pipeline and revenue. Build and launch campaigns in HubSpot, align with sales/RevOps (Salesforce), monitor KPIs, optimize performance, ensure data compliance, and produce reliable reporting and attribution.

The Product Marketing Manager will shape the external positioning of Linktree's paid products, collaborate with growth and product teams, and create compelling narratives for monetization strategies and upsells.

The Senior Product Marketing Manager will develop go-to-market strategies, elevate market positioning, and mentor team members while collaborating across functions to drive product adoption.

The Marketing Specialist will lead social media management, content strategy, paid advertising campaigns, and support product marketing. Responsibilities include creating engaging content, optimizing campaigns, and analyzing marketing metrics to drive growth.

The Growth Marketing Specialist will execute and optimize paid media campaigns across EU markets, monitor performance, and manage campaign operations.