Top Marketing Jobs in Baltimore, MD

Own paid and digital growth channels, pipeline acquisition, and growth strategy. Lead LinkedIn, Meta, and paid search programs; manage budgets and campaign pacing; develop creative with design partners; use AI and audience-enrichment tools such as Clay; test new acquisition opportunities; and communicate performance insights cross-functionally.

Leads global marketing planning, investment allocation, capacity modeling, and target setting. Builds and manages a new team while redesigning marketing workflows for AI and agent-based execution. Drives organization-wide adoption, establishes standards for prompts and context, and implements AI governance around quality, risk, privacy, and responsible use. Partners with Marketing, Finance, Sales Strategy, and data and platform teams to improve pipeline efficiency, time to market, and growth across business units.

The Marketing Associate will drive customer engagement for Joyride by developing lifecycle marketing campaigns, managing communications, and enhancing user experiences.

Leads Marketing Operations systems, processes, campaign and email execution, events, budgets, marketing technology, data governance, lead routing, workflow standardization, reporting, and AI-enabled efficiency improvements. Manages cross-functional coordination, operational performance, vendor relationships, and team development while ensuring reliable campaign delivery and continuous process improvement.

Leads integrated partner marketing programs that generate indirect pipeline, sales-accepted leads, opportunities, and bookings. Owns co-marketing, account-based, vertical, email, webinar, event, marketplace, and partner-representative activation programs. Establishes operating cadences, campaign measurement, funnel reporting, MDF management, lead handoffs, optimization processes, and repeatable playbooks while collaborating across Partnerships, Sales, Product Marketing, Content, Field Marketing, ABM, and GTM Operations.

Leads partner marketing strategy and execution to generate indirect pipeline, sales-accepted leads, opportunities, bookings, and expansion revenue. Responsibilities include co-marketing, account-based and vertical campaigns, webinars, events, email, marketplace motions, partner enablement, marketing-in-a-box programs, MDF management, funnel measurement, campaign optimization, cross-functional planning, and development of repeatable partner marketing playbooks. The role is remote within the US and includes required company and team travel.

Lead end-to-end go-to-market planning and execution for major product and feature launches. Drive NPI process improvements, create launch assets and executive communications, enable sales and CS, coordinate cross-functional stakeholders, and standardize launch frameworks to improve speed, quality, and adoption.

Lead product marketing for Coinbase Prediction Markets: research customer segments, develop growth and go-to-market strategies for events and feature launches, execute campaigns across channels, measure performance, and envision product-led uses of prediction markets.

Leads global performance marketing across North America, Europe, and APAC, owning a multimillion-dollar paid media budget and growth outcomes. Responsibilities include channel strategy, budget allocation, campaign optimization, creative testing, analytics, attribution, marketing mix modeling, incrementality testing, and performance reporting. Manages and develops a performance marketing team, partners cross-functionally, monitors platform trends, and identifies new acquisition opportunities while balancing short-term efficiency with long-term brand growth.

Leads Genesys’ AI product marketing strategy, including positioning, messaging, competitive differentiation, go-to-market programs, launches, customer proof, analyst engagement, and seller enablement. Partners with Product, Engineering, Sales, Customer Success, and Marketing to translate complex AI capabilities into compelling enterprise value. Represents Genesys externally as an AI thought leader and builds and develops a high-performing product marketing team while measuring impact across pipeline, adoption, seller effectiveness, competitive wins, and market perception.

Lead conceptual and design-focused creative work for B2B brands, campaigns, advertisements, and account-based marketing. Partner with multidisciplinary teams, guide projects from ideation through execution, present and sell ideas to clients, simplify complex offerings, and uphold high creative standards. The role involves shaping creative direction, building client relationships, mentoring collaborators, and developing distinctive visual-verbal concepts across platforms.

An 11-week MBA marketing internship supporting Kenvue brand and marketing capabilities teams. Responsibilities include researching competitors, advertising, consumer promotions, market trends, product and packaging opportunities, and best practices; analyzing data; developing strategic recommendations; supporting ecommerce, AI, branding, forecasting, and healthcare professional education initiatives; and presenting findings to senior business leaders.

Leads Alpha Lion’s brand strategy, positioning, storytelling, creative execution, community building, campaigns, and omnichannel brand expression. The role owns the annual brand plan, budget, and marketing calendar while building a high-performing organization across creative, social, content, partnerships, and activations. Success includes stronger brand distinctiveness, breakthrough campaigns, improved creative standards, and measurable contribution to business growth.

Build WorldStrides’ product marketing foundation across its educational travel portfolio. Develop positioning, messaging, competitive analysis, and audience research; own go-to-market launches; create sales enablement tools; train Sales teams; and evaluate launch and campaign performance. The role partners closely with Product, Sales, and Marketing to improve differentiation, sales confidence, win rates, and conversion through consistent messaging and ongoing testing.

Leads product marketing strategy for Picus’s cybersecurity platform, including positioning, messaging, competitive intelligence, analyst relations, ICP and persona development, sales enablement, and product launch execution. Partners with Product Management, Sales, Technical Marketing, Growth Marketing, and company leadership to communicate complex cybersecurity capabilities, strengthen market presence, influence go-to-market strategy, and drive adoption globally.

Leads Viral Nation’s content marketing strategy and execution as a demand-generation engine. Owns editorial planning, content-to-conversion pathways, distribution, brand governance, attribution, KPI reporting, and optimization across B2B and B2C audiences. Manages content employees and freelance resources, partners with sales and marketing teams, and uses data, testing, and AI-assisted workflows to generate qualified leads, influence pipeline, and improve content ROI.

Own product marketing for Calix’s Managed Business portfolio, including networking hardware, software, platforms, and managed services. Develop positioning, messaging, use cases, launches, sales toolkits, partner enablement, and internal training. Translate technical capabilities into business value for managed service providers, influence product roadmaps through market feedback, and coordinate cross-functional go-to-market execution across product, sales, support, communications, partners, and demand generation.

Plans, launches, and optimizes paid social, LinkedIn, ABM, and email campaigns to generate qualified leads and pipeline from restaurant accounts. Manages campaign budgets, targeting, nurture journeys, automation, testing, and performance reporting. Partners with Sales and Marketing teams on account targeting, messaging, and coordinated outreach while optimizing campaigns for ROI and demo conversions.

Own Chowbus’s digital marketing presence across SEO, website/CMS management, analytics, reporting, and paid search. Develop SEO strategy, manage website pages and conversion tests, build performance dashboards, define the digital funnel, maintain lead data quality, and manage Google Ads budgets and optimization. Partner with content, design, Sales, RevOps, Product, and campaign teams to increase qualified traffic, demo requests, conversions, and marketing efficiency.

Own and build WorldStrides’ events and partner marketing programs from the ground up. Lead the annual events strategy, logistics, budgets, vendors, onsite execution, lead nurturing, and ROI measurement. Develop strategic partnerships with education associations, school districts, and complementary brands, creating co-branded campaigns and joint events. Manage partner contracts, onboarding, enablement, and performance reviews while driving qualified leads, MQLs, and pipeline.

Own the enterprise product marketing narrative, messaging, content, sales enablement, and go-to-market materials. Research enterprise buying committees, develop segment-specific positioning, support ABM campaigns, create case studies and sales assets, produce ROI and TCO content, and train sales teams. Partner closely with Sales, Solutions Engineering, Customer Success, Marketing, Analyst Relations, and other cross-functional teams to align messaging and support complex enterprise deals.

Develop and execute SEO and content marketing strategies for B2B, SaaS, and enterprise clients. Responsibilities include keyword research, technical and on-page SEO, content audits and optimization, link building, competitor analysis, client reporting, performance presentations, and cross-functional collaboration. The strategist will manage multiple projects autonomously, stay current on SEO trends, and provide data-driven recommendations to improve organic traffic, rankings, and conversions.

Leads product positioning, messaging, competitive intelligence, sales enablement, content development, product launches, and go-to-market strategy for cybersecurity solutions. Translates complex security capabilities into customer-focused narratives, trains sales and partner teams, develops multimedia and marketing content, supports analyst and market-facing activities, and collaborates with Product, Engineering, Sales, Customer Success, and Marketing teams.

Leads Genea’s marketing function, brand strategy, channel and partner marketing, field events, product marketing, demand generation, and team development. The role owns brand refresh and website modernization, partner programs, go-to-market strategy across direct and channel motions, marketing’s pipeline influence and attribution reporting, budget, and ROI. It reports to the CEO and requires strong executive presence, B2B channel expertise, people leadership, and approximately 25% travel.

Lead solutions marketing for NetBrain’s network automation platform by discovering high-value use cases, developing positioning and proof points, creating launch content, and executing go-to-market plans. Partner with Product, Sales, Marketing, and Partners on joint solutions, co-branded assets, co-selling motions, and industry-specific narratives. Maintain organized solution content and manage multiple concurrent launches and partner or vertical initiatives.