Top Marketing Jobs in Baltimore, MD

Develop and execute product marketing strategies, including positioning, messaging, market research, competitive analysis, launches, adoption, and sales enablement. Partner with Product, Sales, Customer Success, and Marketing teams to translate technical capabilities into customer-focused value propositions. Analyze pipeline, campaign, and customer insights to optimize conversion and support revenue growth. Lead cross-functional alignment, manage marketing plans and deliverables, and ensure adherence to internal processes and quality standards.

Manage SEO, GEO, and content initiatives for agency clients, including content strategy, outlining, editing, publishing, keyword research, metadata, internal linking, link building, digital PR, and guest-post placements. Maintain brand voice and quality standards, manage writers and partners, support client relationships, and use tools such as Google Search Console, Ahrefs, Semrush, HubSpot, and AI platforms to improve workflows and measure performance.

Own Upbound’s end-to-end growth funnel, including campaign strategy, budget, paid media, lifecycle marketing, marketing operations, attribution, SEO, AI answer visibility, and self-serve conversion. Build an AI-native growth function, adopt automation tools, develop agentic workflows, improve reporting and campaign velocity, manage agencies and vendors, and hire a growth team. Partner with sales, product, engineering, and marketing leadership to drive enterprise and product-led growth.

Create branded marketing materials, listing collateral, digital ads, presentations, signage, graphics, animations, and video content. Manage website and social media updates, schedule content, support photography and videography, maintain brand consistency, organize digital assets, and promote listings, events, recruiting campaigns, and company initiatives. Collaborate with agents and leadership while using creative and AI tools to improve marketing efficiency and engagement.

The Product Marketing Manager will execute go-to-market strategies, write product materials, assist in product development, and research user needs. They will become product experts and understand market trends.

The Director leads the upstream commercial strategy for Telix's PSMA imaging portfolio, focusing on market evolution and lifecycle management. They oversee cross-functional alignment, competitive intelligence, and the execution of high-impact initiatives while ensuring that commercial strategies support product development and market access needs.

Lead Joist’s full-stack marketing strategy across acquisition, brand, product marketing, lifecycle, and go-to-market. Own growth, revenue, retention, experimentation, measurement, budget allocation, and the launch of Joist+. Build and lead a high-performing marketing team while partnering with Product, Growth, Data, Support, and central Marketing. Drive measurable customer and revenue outcomes across web and mobile product-led growth channels.

Lead co-marketing and alliance programs with strategic partners (AWS, Microsoft, Shopify, SAP). Translate partner GTM into joint demand-gen, messaging, MDF management, enablement materials, event/marketplace participation, and performance reporting to drive partner-sourced pipeline.

Own day-to-day strategic relationships for CPG clients across DTC, retail media, and Amazon ecosystems. Lead client calls, develop performance narratives, identify cross-channel growth opportunities, coordinate paid, SEO, content, influencer, and creative teams, and advise on channel mix and investment allocation. Support quarterly strategy, renewals, and service expansion while driving client retention, revenue growth, and team development.

Lead BetterHelp’s organic brand and distribution strategy across social, creators, partnerships, community, long-form content, PR amplification, and emerging channels. Build audience-first channel strategies, creator relationships, cultural activations, international distribution, measurement frameworks, compliance systems, and AI-assisted workflows. Manage and mentor a growing team, budgets, agencies, and partners while connecting organic, earned, and paid distribution to expand brand relevance and reach.

Lead Tektronix’s global marketing strategy and organization across brand, communications, digital marketing, commercial enablement, and regional marketing. Drive brand positioning, demand generation, pipeline growth, customer engagement, and measurable commercial outcomes. Manage the global marketing budget, advance marketing operations and analytics, partner with Product, Sales, and Engineering, and develop high-performing leaders across the Americas, EMEA, and APAC.

Own product marketing for Tempo’s Atlassian Marketplace suite and connect multiple products to its flagship platform and Strategic Portfolio Management narrative. Develop multi-product messaging, persona and industry positioning, pricing and packaging support, PLG go-to-market programs, launch frameworks, sales enablement, competitive materials, and growth campaigns. Partner with Product, Finance, Growth, and Partner Marketing, conduct customer research, influence roadmaps, and use AI tools to improve research and content workflows.

Lead 0->1 B2B growth by designing scrappy, data-driven distribution plays and high-velocity experiments across acquisition, activation, and retention. Own the AEO narrative, run creative growth hacks (benchmarking tools, scraping, competitor analysis), operationalize founder-led thought leadership, build the growth tooling stack, and measure attribution to drive lead quality and conversions.

Own the marketing execution engine across HubSpot automation, technical SEO and AEO, email and newsletter operations, blog distribution, social channels, analytics, webinars, and event logistics. The role requires hands-on ownership of marketing systems, deliverability, search visibility, reporting, and recurring publishing processes. It is an individual contributor position initially, with potential to lead a small team as the company grows.

The role supports marketing and business development efforts for the Data Privacy, Protection and Security, and Labor & Employment areas, collaborating on various initiatives and managing marketing content.

Lead end-to-end lifecycle marketing for new-user growth across email, push, in-app, and SMS. Develop strategy, segmentation, testing frameworks, and campaign roadmaps; partner with Data Science, Product, and Creative to personalize and scale programs using automation and AI. Execute experiments, optimize performance, and present results to senior leadership.

Develop and execute North American marketing strategies, campaigns, positioning, messaging, and commercialization programs for laboratory automation solutions and services. Drive lead generation, customer adoption, retention, sales enablement, and pipeline growth. Conduct market and competitive analysis, gather customer insights, manage field marketing initiatives, and track Salesforce metrics, KPIs, forecasts, and ROI. Collaborate with sales, service, global marketing, and cross-functional teams while ensuring regulatory and branding compliance.

Supports digital marketing activities across SEO, content, paid media, social media, account strategy, and creative production. Responsibilities include project coordination, client preparation, SEO research, content writing and editing, campaign quality assurance, reporting, social scheduling, community management, and light asset production. The role is designed for someone curious, organized, adaptable, and eager to develop broad digital marketing experience within a full-service agency.

Own marketing operations infrastructure across HubSpot, CRM architecture, marketing automation, attribution, reporting, SEO, integrations, and martech evaluation. Optimize full-funnel conversion, lead scoring, lifecycle management, marketing-to-sales handoffs, and campaign performance across sales-led and product-led growth motions. Build dashboards, workflows, documentation, and AI-driven automations while partnering with sales, marketing, creative, development, and revenue operations teams.

Own and scale Welldoc’s content engine across corporate, B2B, and B2C audiences. Produce long-form assets, social content, website copy, and paid campaigns; translate complex clinical and AI concepts into compelling messaging; and measure performance through analytics, A/B testing, pipeline influence, CPL, and ROAS. Collaborate with Product, Sales, Clinical, Regulatory, HR, and executive teams while supporting thought leadership, compliance, SEO, and growth strategy.

Lead proposal development for public and private-sector projects, coordinating kickoffs, schedules, RFP compliance, procurement phases, marketing materials, editing, client interview preparation, and presentations. Maintain resumes and project sheets, support daily marketing operations, and attend pre-proposal meetings, debriefs, and industry conferences as needed. The role requires 1–2 years of A/E industry marketing experience, strong communication and organizational skills, and proficiency with Microsoft Office and Acrobat.

Gray Media offers a paid internship program for college students in various media-related fields, providing candidate training and potential career opportunities within the company.

The Content Creator leads a copywriting team to develop the brand voice and strategy for The Lucky Foundation, ensuring alignment with its mission. Responsibilities include team management, content quality control, and collaboration across departments.

Leads competitive intelligence for Elastic Search by analyzing competitors, products, pricing, packaging, marketing, and market trends. Creates battlecards, training, comparisons, blogs, and web content that communicate product differentiation. Tracks competitive developments, supports win/loss analysis, and partners with product marketing, product management, sales, engineering, and leadership to shape positioning and go-to-market strategies. Participates in industry events and translates technical insights into compelling business value.

Executes, optimizes, and monitors paid advertising campaigns across platforms including Meta, Google, and TikTok. Manages budgets, pacing, tracking, testing roadmaps, reporting, and performance insights for direct-response e-commerce clients. Partners with strategists and clients, identifies growth opportunities, presents data-driven recommendations, and uses analytics, AI, and internal technology to improve campaign performance and operational efficiency.