Top Marketing Jobs in Baltimore, MD

Own and optimize B2B digital growth marketing across acquisition, nurture, conversion, attribution, and pipeline generation. Lead paid campaigns, SEO, website conversion, lifecycle programs, Salesforce reporting, and agency relationships. Partner with Sales, Customer Success, Product, and Marketing teams to improve lead quality, funnel performance, customer conversion, retention, and expansion. Use data, experimentation, and generative AI to translate marketing performance into actionable growth strategies.

Leads enterprise marketing and distribution strategy, analytics, planning, forecasting, investment decisions, and performance management across agent, call center, partnership, and internet channels. Owns lead-funnel analytics, market opportunity modeling, dashboards, KPIs, and executive insights to drive profitable growth. Partners cross-functionally to implement strategies and develops a high-performing strategy and analytics team.

Own demand generation, account-based marketing, integrated campaigns, funnel optimization, marketing analytics, attribution, and marketing operations. The role partners with Sales, Product, and Customer Success to generate qualified enterprise pipeline and revenue, manage Salesforce and Pardot integrations, improve lead flow and conversion, and align campaigns with healthcare technology customer needs.

Build and execute email and SMS campaigns in Salesforce Marketing Cloud; develop and troubleshoot HTML/CSS email templates; traffic assets and maintain campaign calendars; coordinate across teams; perform QA/UAT on ad-hoc and automated journeys; and consult on technical email development and best practices.

Develop, execute, optimize, and analyze paid search and social campaigns across multiple platforms. Manage organic social strategy, content creation, publication, audits, and recommendations for Pivot and client accounts. Track conversions using Google Tag Manager and Google Analytics, monitor digital trends, develop generative search optimization expertise, create educational resources, and contribute to client strategy and creative initiatives.

Develop and execute lifecycle and retention marketing strategies for B2B mobility customers. Lead multi-channel campaigns that improve engagement, product adoption, usage, satisfaction, and retention. Collaborate with business and digital marketing stakeholders, manage campaign risks, budgets, and deadlines, and measure performance through customer, revenue, churn, and retention metrics. Use segmentation, marketing automation, analytics, and AI tools to optimize campaign effectiveness and investment.

Lead product positioning, enablement, go-to-market execution, and adoption strategy. Create messaging, sales and in-app enablement materials, run webinars and content, track product usage, and partner cross-functionally to drive adoption and revenue in investment management.

Lead Celigo’s brand marketing strategy across positioning, website, content, creative, SEO, AI-driven search visibility, and thought leadership. Manage brand awareness metrics, inbound demand programs, campaigns, and website growth experiments. Build and mentor a multidisciplinary brand, content, and creative team while partnering with Product Marketing, Revenue, Sales, Customer Success, and executive leadership to strengthen brand impact and pipeline.

Own Stord’s customer marketing engine, including gifting, customer communications, email campaigns, advocacy, case studies, testimonials, and customer storytelling. Partner cross-functionally with Sales, Customer Success, Product Marketing, Content, and Brand teams to support launches, expansion campaigns, retention, pipeline growth, and go-to-market messaging. Manage multiple programs, apply voice-of-customer insights, improve attribution and marketing operations, and build scalable processes independently.

Develop and execute outreach and communications strategies for the VHA AI Education Hub. Create accessible interactive media, web modules, animations, data visualizations, videos, infographics, newsletters, and presentations using design tools and front-end programming. Maintain the Hub’s web presence, ensure Section 508 compliance, collaborate with VA stakeholders, and analyze outreach performance to improve engagement. Requires extensive marketing or digital media experience, federal communications familiarity, and the ability to obtain VA access credentials.

Own and execute Decoda's content and inbound growth strategy across social, blog, SEO, and paid channels. Produce short-form video and written content, design experiments to optimize engagement and cost-per-lead, manage paid and organic performance, implement analytics and attribution (GA4, UTM), track funnel metrics, and collaborate with leadership to align content with sales and brand priorities.

Leads integrated marketing strategy and execution for key client accounts, serving as a strategic advisor and coordinating content, creative, social, communications, and production teams. Develops full-funnel campaigns, translates client objectives into actionable plans, oversees timelines and budgets, monitors performance, recommends optimization, and improves workflows. Builds senior-level client relationships, guides project teams, advocates for client needs, and contributes to agency case studies and award submissions.

Own go-to-market strategy, positioning, messaging, campaigns, launches, competitive intelligence, sales enablement, pipeline, and bookings for Virtuous’s AI-powered fundraising products. Partner with Demand, Sales, Product, and Engineering to create market narratives, generate pipeline, support deals, and improve win rates. This customer-facing role requires strong commercial judgment, executive communication, AI fluency, and end-to-end B2B SaaS product marketing experience.

Develop and execute integrated marketing communications strategies for the Contrast Media portfolio. Lead content creation, omnichannel campaigns, sales enablement, events, webinars, regulatory approval workflows, agency and vendor management, performance measurement, and budget administration. Partner with marketing, clinical, sales, medical, regulatory, legal, and external teams to deliver compliant communications that increase awareness, customer engagement, adoption, and commercial growth.

Supports marketing through email campaign execution, social media content management, lead research and qualification, CRM database maintenance, website updates, blog publishing, and inbound lead routing. The role collaborates on marketing and business development projects while maintaining data accuracy and meeting deadlines. It is a fully remote, full-time position with opportunities for growth.

Supports paid media campaigns and tracking across multiple advertising platforms. Responsibilities include setting up and troubleshooting pixels, events, conversions, UTM parameters, and analytics tools; validating data collection; investigating attribution discrepancies; maintaining tracking documentation; and analyzing campaign performance. The role requires hands-on familiarity with advertising platforms, event tracking, analytics systems, and basic website elements, with an emphasis on accurate measurement and technical troubleshooting.

Lead Picus’s cybersecurity product marketing strategy and positioning. Develop differentiated messaging, value propositions, category narratives, thought leadership, executive presentations, sales enablement, and competitive guidance. Partner with the CTO, product, research, sales, and marketing teams to translate complex security research and innovations into compelling customer-facing stories. Monitor market and analyst trends, validate messaging with stakeholders, and refresh corporate and portfolio narratives quarterly.

Manage multilingual digital marketing campaigns across email, social, and other channels for partner brands in Asia. Responsibilities include campaign planning, content and asset creation, database segmentation, member engagement and retention, partner reporting, performance analysis, and campaign optimization. The role requires collaboration with designers, translators, agencies, and partnership stakeholders, along with expertise in email marketing platforms and Asian social media channels.

Supports APAC marketing operations through Salesforce data hygiene, list maintenance, campaign attribution, performance reporting, dashboard updates, campaign launches, data reconciliation, and process documentation. The intern reviews MQLs, SQLs, opportunity influence, and campaign ROI while maintaining Looker Studio dashboards and marketing data accuracy.

Plans and executes email, website, landing page, and social media campaigns. Creates content, visual assets, email templates, flyers, brochures, and guidebooks using HTML, CSS, Canva, and Adobe tools. Manages campaign performance, deliverability, engagement, and conversion metrics; maintains marketing systems and image libraries; supports paid and organic social initiatives; and coordinates marketing projects with internal design teams and suppliers.

Designs and manages AI-enabled digital journeys in HubSpot, including workflows, forms, segmentation, personalization, behavioral triggers, and nurture programs. Owns website-to-HubSpot data connections, tracking standards, lead scoring inputs, conversion optimization, QA, and automation documentation. Partners with Marketing, Web, Content, and Marketing Operations to connect digital engagement with prospect qualification and downstream marketing processes.

Coordinates customized marketing programs for large strategic customers, serving as a customer contact and partnering with Sales and Marketing. Manages campaigns, webinars, events, newsletters, communications, budgets, timelines, and reporting. Writes and edits customer-facing content, coordinates internal resources, tracks engagement and expenses, and improves scalable marketing processes. The role requires strong project coordination, communication, customer relationship, and organizational skills.

Leads go-to-market strategy for high-priority innovations, translating emerging capabilities into customer value, positioning, launches, commercial motions, and scalable growth. Coordinates Product, Engineering, Marketing, Sales, and Customer Success teams while building repeatable launch frameworks, decision gates, readiness processes, and integrated market campaigns. Uses customer validation, field feedback, and market signals to refine propositions and accelerate innovation from experimentation through market activation.

Develops and leads account-based marketing strategies for strategic and enterprise accounts. Partners with Sales to build account plans, orchestrates integrated campaigns, analyzes engagement and performance data, manages marketing automation and CRM workflows, and drives pipeline, account penetration, opportunity acceleration, and revenue growth. Advises account teams on ABM best practices and collaborates with Product Marketing, Field Marketing, Revenue Operations, Creative, and Content teams.

Own customer acquisition strategy and day-to-day optimization across paid marketing channels. Manage targeting, bidding, budgets, campaigns, creative testing, dashboards, and performance analysis. Partner with leadership, analytics, product, engineering, and design to scale campaigns, test emerging channels, improve conversion rates, and achieve growth targets.