Top Marketing Jobs in San Diego, CA

The Lead Partner Marketing Manager will develop and execute marketing strategies for partnerships, manage relationships with key technology allies, and oversee partner marketing initiatives at Dynatrace.

Lead product marketing for ServiceNow Sales CRM, owning messaging, positioning, GTM launches, sales enablement, competitive intelligence, and content/programs. Build seller tools, run enablement, coordinate cross-functional launch execution, and drive field adoption and measurable outcomes (pipeline, win rate). Partner closely with Sales, Product, Demand Gen, and Field Marketing.

Lead ServiceNow's global influencer program and center of excellence: set strategy, build long-term creator partnerships, run paid amplification, manage agencies and budgets, enable regional execution, create creative briefs, ensure compliance, and measure organic and paid performance to drive business outcomes and scalable processes.

Lead portfolio-level product and solutions marketing for ServiceNowAutonomous IT and AI-native workflows. Define the category narrative, unify GTM across ITSM/ITOM/product teams, engage customers and analysts, build customer proof points, and hire and grow a team of product and solutions marketers to operationalize the portfolio vision.

The Product Marketing Lead drives the narrative and adoption of the ZAIDYN Field Performance AI platform by crafting messaging, developing go-to-market strategies, and collaborating with cross-functional teams to enhance customer value and market presence.

The Senior Manager, Marketing Analytics will lead AI-driven marketing analytics, develop performance metrics, and collaborate across teams to enhance data-driven decision-making.

Support planning, executing, and optimizing paid digital acquisition campaigns. Coordinate content and landing pages, run A/B tests, analyze marketing data, create performance reports, and recommend optimizations to improve ROAS.

Lead global field and partner marketing to drive Sales-Led Growth (SLG) and partner-sourced pipeline. Own regional GTM strategy, ABM, mid-to-bottom funnel demand, partner co-marketing with AI ecosystems, PLG-to-SLG monetization, sales alignment, events, and scaling a multi-disciplinary global marketing team tied to pipeline outcomes.

Lead enterprise B2B product marketing for Base financial markets: define GTM roadmap, positioning, segmentation, and launches for trading, lending, and tokenization; build repeatable case-study and sales-enablement assets; run cross-functional launches; drive competitive and market intelligence; define and optimize metrics; mentor junior PMMs.

Lead global content strategy and manage the content calendar across blogs, case studies, whitepapers, email, social, and web. Create and optimize SEO-driven content, coordinate promotions, measure performance, and iterate. Collaborate with Product, Sales, Sales Enablement, and regional teams to align product positioning and thought leadership. Conduct market/competitor research and support client-facing materials and training.

Own end-to-end strategy, planning, execution, and reporting for Motive's flagship user conference and internal events. Lead agency and vendor partners, manage budgets, contracts, run-of-show, and onsite operations. Partner cross-functionally with marketing, sales, product, finance, legal, and people teams. Support executive prep, drive attendee experience improvements, and deliver post-event insights tied to pipeline and engagement.

Manage day-to-day lead routing, qualification, and CRM data quality in Microsoft Dynamics 365. Support campaign capture, attribution, tracking, reporting, and analysis. Collaborate with Marketing, Business Development, IT, and offshore teams to improve lead processes, implement CRM enhancements, and document operational procedures.

Lead product marketing for Applied's carrier-facing portfolio: set strategy, positioning, brand architecture, launches, and GTM. Build and lead a PMM team, drive market/competitive intelligence, win/loss research, partner cross-functionally with Product, Sales, and Marketing, and report PMM-influenced metrics while championing AI-enabled tooling.

Lead and scale B2B paid acquisition across Commercial, Education, and Enterprise. Own full-funnel media strategy, campaign execution, forecasting, measurement, attribution, experimentation, and cross-functional alignment. Manage 1-2 specialists and contractors while driving performance against CAC, LTV, pipeline, and revenue goals.

Lead Motive's go-to-market strategy and execution to launch, scale, and measure presence across Mexico, the UK, and Canada. Own market entry plans, build regional teams and partnerships, localize messaging and demand generation, align sales and marketing, manage budgets and reporting, run test-and-learn experiments, and present results to executives. Drive commercial outcomes and create repeatable playbooks for future international expansion.

Own and optimize the end-to-end marketing technology stack: roadmap, tool selection, implementations, integrations, documentation, governance, and performance metrics. Partner with IT, Sales Ops, Analytics, and Legal to ensure data flows, adoption, and ROI while supporting onboarding and ongoing optimization.

Lead strategy and execution for PSA's TCG and Pop Culture grading categories, including product marketing, go-to-market planning, partnership building, and growth performance management.

The Senior Director of Product Marketing will lead the product marketing strategy, focusing on positioning, messaging, and differentiating ReversingLabs' cybersecurity solutions, while managing a cross-functional team and integrating AI tools for efficiency.

Lead a 10+ person marketing science team to centralize customer segmentation, programmatic media and audience strategy, marketing analytics and BI, attribution (lift and econometrics), ad operations, privacy/compliance, and martech. Build data products and automation for scalable media activation, provide reporting and insights for stakeholders and ELT, and collaborate cross-functionally to align measurement and marketing strategy.

Lead and execute Sprout's full-funnel digital marketing strategy across web, paid media, and lifecycle. Manage a multi-disciplinary team, large paid budgets, forecasting, attribution, experimentation frameworks, and cross-functional integration to drive pipeline, revenue, and customer growth for both sales-led and self-serve motions.

Lead and build Headway's payer marketing function: set strategy, craft positioning and narratives, commercialize payer solutions, translate clinical data into commercial proof, enable sales and field teams, run events and competitive intelligence, and measure relationship and commercial impact.

Lead product marketing for Liftoff's adtech portfolio: define positioning, create sales enablement and campaigns, lead GTM launches, drive market intelligence, and translate technical features into compelling content while partnering cross-functionally across regions.

The Principal Product Marketing Manager drives customer engagement and retention strategies, creates sales enablement materials, and collaborates with teams to enhance customer value and minimize churn.

Manage marketing operations for eCommerce growth: enforce asset governance, prioritize creative production, traffic ads, ensure data integrity in reporting, analyze campaign performance, and present recommendations to improve campaign strategy and execution.

Manage and optimize the affiliate program: recruit and onboard partners, monitor activity and compliance, analyze performance and report insights, grow network revenue, manage tracking platforms, and coordinate partner-facing content and training.